GHA Marketing

The Principal Podcast

Business EN ↓ 468 episodes

The Principal Podcast is where founders, Managing Partners, and CEOs of professional services firms share how they build, grow, and lead businesses that last. Each episode goes deep on the real strategies behind firm growth, from winning clients and building trust, to scaling teams and staying ahead in a competitive market. Hosted by a team of seasoned professionals with backgrounds across consulting, marketing, and business growth, The Principal Podcast brings diverse perspectives to every conversation. Guests come from across the professional services world: management consulting, financial...

Author

GHA Marketing

Episodes

How to Dominate Modern SEO in 2024 & Black Belt Mindset for Podcasting Success with Erin Sparks 28.08.2024 51:23

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Erin Sparks, the founder of Site Strategics and the host of the Edge of the Web podcast, where he shares his deep expertise in search engine optimization and digital marketing strategies. Expect to learn: 1. The strategies for growi...

How a Consistent Podcast Strategy Became a Business Asset with Adam Posner 21.08.2024 51:00

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest is Adam Posner, a seasoned talent acquisition expert and founder of NHP Talent Group. Adam is known for his expertise in helping businesses secure top talent, Adam brings a wealth of experience in recruitment, personal branding, and career d...

Building Authority and Influence in E-commerce through Podcasting with Kunle Campbell 14.08.2024 1:01:31

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest for today is Kunle Campbell, a renowned eCommerce growth consultant and advisor, known for his expertise in scaling direct-to-consumer (DTC) brands, with a wealth of experience in digital marketing and strategy. Expect to learn: 1. How podca...

Scale your Business Fast with this Strategy & Become a Linkedin Top Voice with Chris Walker 07.08.2024 34:13

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest for today is Chris Walker, a Serial Entrepreneur, CEO of Refine Labs, Founder at Passetto, and Podcast Host of B2B Revenue Vitals. Chris also hosts the State of Demand Gen podcast where he chats with today’s top B2B leaders to share tangible...

Grow Your Podcast Audience with Cross-Promotion & Strategic Partnerships with Chloe Thomas 31.07.2024 54:54

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest for today is Chloe Thomas, a globally recognised eCommerce Marketing Problem Solver and Podcast Host of both the award-winning eCommerce MasterPlan Podcast and the Keep Optimising Marketing podcast. Expect to learn: 1. How to adapt podcastin...

How to Keep Your Business Ahead in a Competitive Market with Sean Steele 24.07.2024 57:27

Look into the "3 Ways to Generate Leads With Your Podcast" E-book for free here on our website!  ( https://ghapodcast.com )  Our guest for today is Sean Steele, The Founder of ScaleHQ. His experience spans over 17 years in buying, building, transforming, and educating businesses working extensively with founders, providing them with the tools and knowledge needed to expand their enterpri...

The Sponsorship Hack Every Podcaster Needs and Overcome Limiting Beliefs with Cliff Ravenscraft 17.07.2024 1:00:38

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Our guest today is Cliff Ravenscraft, a Master Business Coach, Mentor & Speaker. Cliff has published a total of 48 podcast shows with over 4,700 podcast episodes. Topics include Online Business/Entrepreneurship, The Profession of Coaching, Mastermind Groups, Podcasting and...

How Captivate Succeeded from Day One & Sell Values Not Just Products with Mark Asquith 10.07.2024 42:49

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Our guest today is Mark Asquith, the co-founder of Captivate, a leading podcast hosting platform. With a background in digital marketing and technology, Mark has made significant contributions to the podcasting community through his innovative approach and dedication to enhanc...

Don’t Let Fear of AI Hold You Back & Leverage It for Your Business Growth with Craig Hewitt 03.07.2024 52:48

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Craig Hewitt , the founder and CEO of Castos, a platform dedicated to helping brands craft incredible podcasts. With a deep passion for podcasting and a keen understanding of the creator economy, Craig has built Castos into a compre...

How YouTube is Disrupting the Podcast Industry and The Truth About Video Podcasting with Tom Rossi, Cofounder of Buzzsprout 26.06.2024 1:11:35

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Tom Rossi, co-founder and developer of Buzzsprout. Buzzsprout is a podcast hosting platform that helps businesses and people to distribute their podcasts on streaming services. Expect to learn: 1. The multiple ways to extract value...

Avoid This Common Entrepreneurial Trap & Here’s Why Your Financial Goals Are Failing with John Lee Dumas 19.06.2024 18:07

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com/ ) Welcome to Podcast Gurus! Our guest today is John Lee Dumas the host of Entrepreneurs on Fire, an award winning podcast where he interviews inspiring Entrepreneurs who are truly ON FIRE. Expect to learn: 1. The importance of prioritizing quality of life over relentless pursui...

Chasing Audience Numbers Is a Waste of Time & You Shouldn’t Start a Podcast for Sales with David Savage 12.06.2024 45:01

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is David Savage is a  Group Technology Evangelist at Nash Squared and Editor and Host of “Tech Talks”. Tech Talks is a podcast that unravels the minds of tech leaders and delves deep into the startup stories, financing, growth, in...

The Digital Media Leader: Craft Content That Keeps Listeners Coming Back & Maximize Your ROI with Podcasts - Michael Lodge 05.06.2024 39:47

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com) Welcome to Podcast Gurus! Our guest today is Michael Lodge, an entrepreneurial leader with over 17 years verifiable regional and international B2B experience. Michael has demonstrated a deep understanding of the intricacies of the tech landscape and a passion for delivering valu...

Brand SERP Guy: Google Defines Your Online Presence & Strategies to Rank Your Website #1 on Google - Jason Barnard 29.05.2024 49:53

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Jason Barnard  the CEO of Kalicube, and Podcast Host of Branded Search (and Beyond) Podcast. Jason is also a writer and a digital marketer known as the “The Brand SERP Guy.” Expect to learn: 1.  The importance of knowledge...

The HR Technologist: The Hidden Discrimination in HR & Build Better Workplaces with This Strategy - Lucinda Carney 22.05.2024 51:54

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Lucinda Carney, the CEO of Actus software and host at HR Uprising Podcast. In this podcast she shares insights and interviews with industry experts on topics related to HR, leadership, and personal development.  Expect to learn...

Fintech Pioneer: How to Rise Above the Competition & Podcast Money-Making Strategies You Can Try - Peter Renton 15.05.2024 52:38

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Peter Renton, the chairman and co-founder of Fintech Nexus, a diversified media company providing essential knowledge, connections and inspiration to the entire financial services industry.  Expect to learn: 1. The guest outrea...

Serial Entrepreneur: The Unlearning Strategy That Empowers Teams & From Dyslexic To Bestseller Author - Barry O’Reilly 08.05.2024 51:33

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com) Welcome to Podcast Gurus! Our guest today is Barry O Reilly, the co-founder and chief incubation officer at Nobody Studios, a venture studio that de-risks pre-seed stage business ideas by validating scalable business models before significant venture investment. Expect to learn:...

Podcast Growth Secrets & "Inside the World of British Podcast Awardees" & How Podcast Subscription Models Work - Adam Shepherd 01.05.2024 58:16

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is Adam Shepherd, Head of podcasts for marcoms and editor of the British Podcast Awards. Expect to learn: 1. The role of podcasting in advertising and its effectiveness compared to traditional media. 2. Explore the strategies for monet...

Sales Expert: Is "Standing Out" Just About Going Viral? & Sales is About Solutions, not Persuasion & “Close More Deals by Getting Objections” - Bill Caskey 24.04.2024 49:16

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com) Welcome to Podcast Gurus! Our guest today is Bill Caskey, a renowned sales coach, author, and speaker known for his expertise in sales training and development. With over 30 years of experience in the field, Bill has established himself as a leading authority on sales strategy,...

Podnews Editor: "YouTube Won't Hack it into the Podcast World" & Open Podcasting is the Future - James Cridland 17.04.2024 55:15

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! ( https://ghapodcast.com ) Welcome to Podcast Gurus! Our guest today is James Cridland, Editor of Podnews. James is a radio futurologist - a writer, speaker and consultant concentrating on the effect that new platforms and technology are having on the radio business across the world. Expect to learn: 1....

The Creative CEO: The Tinder-like Approach to Home Buying and "You Need To Create Shareable Content" - Daran Herrman 10.04.2024 1:02:02

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! (https://ghapodcast.com) Welcome to Podcast Gurus! Our guest today is Daran Herrman, the CEO of Goboto and host of Establishing Your Empire podcast. Establishing Your Empire is a filmed podcast that inspires entrepreneurs, creatives and future business owners to pursue their passions, grow their organiz...

The Product Guy: "Forget Building Your Brand, Just Sell!" and Why Operations Are the Secret Weapon for Business Success No One Talks About - Thiefaine Magre 04.04.2024 42:43

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! https://ghapodcast.com Welcome to Podcast Gurus! Our guest today is Thiefaine Magre,Co-Founder and COO of PROUDUCT, and the host of "The Product Guy Podcast". Prouduct helps entrepreneurs go from idea to market with full service global sourcing and an end-to-end supply chain. Expect to learn: How a sing...

The Silicon Valley Host: "No One Says No to Our Podcast", "I Interviewed One of the Founders of Intel and Canva!” & Don't Underestimate the Power of Warm Intros - Shawn Flynn 27.03.2024 57:31

Look into the "3 Ways to Generate Leads With your Podcast" E-book for free here on our website! https://ghapodcast.com Welcome to B2B Podcast Stories! Our guest today is Shawn Flynn, Principal of Global Capital Markets and Podcast host of The Silicon Valley Podcast. Shawn is highly engaged in the Silicon Valley technological ecosystem of rapidly expanding, high-potential companies and works with i...

The Builders Coach: Why Getting a Coach is an Investment & How Their Podcast Started from a Television Feature & "Speed is Everything in Business" - Mick Hawes 20.03.2024 52:20

Look into the "3 Ways to Generate Leads for your Podcast" E-book for free here on our website! https://ghapodcast.com Welcome to Podcast Gurus! Our guest today is Mick Hawes, CEO of Builders Business Blackbelt and host of the Toolshed Podcast. Mick is a #1 bestselling author and coach, helping builders boost productivity, profitability, and enjoy the fruits of their labor with more time freedom. E...

The Women in Medtech: "This is a $1 Trillion Opportunity That Nobody Talks About", "We Use Our Podcast to Mentor People" & The Lies Behind Imposter Syndrome - Barbara Strain and Colleen Patterson 13.03.2024 55:15

Look into the "3 Ways to Generate Leads for your Podcast" E-book for free here on our website! https://ghapodcast.com Welcome to Podcast Gurus! Our guests today are Barbara Strain and Colleen Patterson, from the Medtech Business Academy Podcast. In this episode, both hosts unravel the profound journey of their podcast, navigating the complexities of the healthcare industry, particularly the MedTec...