Tim Chermak
The Platform Marketing Show
The more LOCAL your marketing is, the better. Learn from the most creative real estate agents in the country how they are using the "Platform" local marketing strategy to build a community brand that attracts warm listing leads and referrals.
Author
Tim Chermak
Category
Podcast website
Latest episode
Jun 30, 2026
Where to listen?
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Episodes
So...What Is Platform Marketing? 24.10.2023 1:34:42
Platform Marketing founder/CEO Tim Chermak explains what makes the "Platform" marketing strategy so different from other marketing programs for Realtors.
How I Added 5 Deals In 6 Months With The "Platform" Marketing Strategy 26.09.2023 44:42
Michelle Clemons (Realtor in Missouri) shares the specifics of how she used the Platform Marketing program to generate quick business.
Why I Quit Spending $5,000/Month On Zillow 25.09.2023 1:01:35
Nancy Brook (a Realtor in Montana) used to buy leads from Zillow. It worked...until it simply got too expensive. Now she's embracing the "Platform" local marketing strategy and is already seeing results.
How Seth Bailey Generated Listing Leads In His First 120 Days 24.07.2023 42:20
Seth Bailey (Realtor in Missouri) shares how he generated multiple listing leads within the first few months he started the "Platform" marketing strategy.
The Future Of Small Town Marketing And Small Business Growth 20.07.2023 51:29
Platform founder/CEO Tim Chermak shares why he's so optimistic about small towns. We are in a unique time in American history where cultural (and technology) trends are making it easier than ever before to live in an affordable small town....but still have access to the amenities that were previously available only in big cities. Recorded live at Platform's "Small Nation" marketi...
It Took Two Years, But It Was Worth It 19.07.2023 1:08:56
Thom Collier (Realtor in Ohio) shares the local marketing strategy he used to scale his business from $7m to almost $20m in sales volume.
What Happens When You Spend $1,000 Promoting Every Listing Video 16.06.2023 41:51
Michele Weaver (realtor, NC) shares how she grew her business from $3m to $15m in sales volume by focusing on the social media exposure of her listing videos.
The Specific Kind Of Marketing That Attracts Listing Leads 20.05.2023 41:20
Molly Myers (realtor in North Carolina) shares how she attracted more seller leads at a higher price point.
How To "Borrow" Listings In A Low Inventory Market 11.05.2023 53:03
Sandi Smith (Realtor in Florida) shares how she built her local brand as a new realtor by "borrowing" listings. In just her first year full-time as an agent, she's on pace for 50 transactions.
How To Become Famous In Your Small Town 15.04.2023 35:11
Jenny Graham (realtor in Idaho) shares the local marketing strategies she used to promote her small town, and build a brand for herself in the process.
The Real Reason I Moved Back To KW 05.04.2023 44:57
Ken Pozek (realtor in Orlando, FL) shares the marketing plan that helped his team sell almost $250 million last year. Over $100m of that volume can be directly tracked to leads from his local Youtube videos. Ken also dives into his recent decision to move back to Keller Williams from Real, and why "rev share" isn't always the most important thing.
Lessons Learned Building A Team That Sells 500+ Homes A Year 05.04.2023 55:48
Angie Cole (Realtor in North Carolina) shares the specifics of how she built a successful team that sold over $225 million last year, creating $5.5m in total GCI.
How I Doubled My GCI From $150k to $300k In One Year 28.03.2023 58:43
Stacey Springer (realtor in Tennessee) shares how "fuzzy ROI" helped her double her GCI in just one year.
How To Get Listings Within 90 Days 12.03.2023 1:00:07
Autumn Nottingham (realtor in Texarkana) shares how she generated multiple seller leads within her first 90 days using the Platform marketing strategy.
The Free Gift Strategy That Generates A 95% Response 24.02.2023 36:55
David Durst (mortgage loan officer in Arizona) shares his strategy for staying top of mind and generating referrals from real estate agents. In his very first month he set 4 new appointments with just a $500 budget.
Lead Generation Is Not Synonymous With Marketing 24.02.2023 1:01:08
Heather Murray (realtor in Wilson County, TX) shares how she more than doubled her GCI...with only 15% of her business coming from traditional online "leads."
How I Added $4m Sales Volume In My First Year With Platform 10.02.2023 35:47
Carol Shutt (realtor in Alabama) shares her most effective Facebook ads, video scripts, and marketing strategies she used to grow her business.
Why I Stopped Buying Zillow Leads 25.01.2023 46:10
Jeremy Hartmark (realtor in Florida) shares why he decided to quit buying Zillow leads, and the marketing strategy he uses instead that grew his sales by 250%.
How We Scaled From $20m to $50m Sales Volume (In Just Two Years) 13.01.2023 1:25:57
Jamie Broderick (realtor in Michigan) shares the marketing lessons she learned while growing her team of agents and building her brand.
The Gap Of Getting From 20 Transactions To 40 07.01.2023 1:10:14
Shawna Bellendir (realtor in Colorado) shares why she quit CINC and joined Platform Marketing instead...and how that decision helped her scale her business from 20 to 40 transactions per year.
The Ultimate Local Marketing Strategy: Position Yourself As An Expert In Your Community....Who Just Happens To Be A Real Estate Agent 31.12.2022 1:02:34
Kim Ross (realtor in Georgia) shares how she is consistently doubling her business every year without buying leads.
What Finally Worked After Wasting Money On Radio, TV, And Direct Mail 30.11.2022 49:07
Dan Whitacre (realtor in Virginia) shares how he scaled his real estate business to over $30m a year in volume using the "Platform" marketing program.
How To Create Your Own Chamber Of Commerce (As A Local Marketing Strategy) 13.11.2022 57:27
Michael Grider (realtor in Tennessee) shares how he's built a brand in his community by promoting his favorite local small businesses with his social media ads, rather than talking about himself.
How A Husband/Wife Realtor Team Literally 10x'd Their GCI By Focusing On A Specific Niche 15.10.2022 1:06:16
This is an important marketing lesson ESPECIALLY if you're in a big city with more than a couple hundred thousand people. Sarah and Aaron Rose (realtors in Palm Beach County, FL) share why they decided to go all in on marketing to a specific condo community....rather than targeting everyone in their area. The results speak for themselves. They've literally 10x'd their business.
Marketing Prediction For Fall/Winter Of 2022 10.10.2022 55:01
Tim Chermak shares the ideal lead generation strategy for real estate agents as the housing market shifts.
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