The Places We'll Go Marketing Show

In this episode, Ellie gives advice to those trying to find their way in the world, reveals what her big breaks were and talks about the steps she took to get to where she is today. Who is Ellie Norman? An energetic and versatile marketing leader with over 16 years experience in fast moving complex commercial environments including 4 years in Media / Telecoms & Entertainment Marketing and 8 ye...

In this episode, David shares when he felt most alive, what he thinks it means to be alive and the importance of inner work. Who is David Smith MBE? David is a Nike Athlete, Speaker, Writer and Coach, he has competed internationally in several sports including GB Rowing & British Cycling. David has over come tremendous adversity and now shares both his experience in high performance sport and...

In this episode, Suki talks about diversity and inclusion in the work place, trying to evolve yourself and the importance of wellbeing. Key Takeaways Diversity and inclusion in the work place Importance of wellbeing Positive energy Post-traumatic growth Greatest emotion is love Equation for business transformation Who is Suki Thompson? A passionate entrepreneur and transformational business leader...

WHO IS SIR STEVE REDGRAVE CBE?   Undoubtedly most famous as the winner of an unprecedented five Gold Medals in five consecutive Olympic Games, Sir Steve Redgrave's accomplishments in the world of rowing are unparalleled.   Today, Steve continues to share his unique knowledge and experience of endurance events to benefit the competitive worlds of sport and commercial enterprise, investing...

Who is Steve Hatch?   In his role as CEO of YouGov and ex Facebook’s Vice President for Northern Europe, Steve manages all business operations and strategy in the region as well as leading the UK team.   Steve was the first Regional Director for the UK and has overseen its growth in operations to over 3000 people across its London offices.

WHO IS ALINE SANTOS?   Aline believes in putting people front and centre in everything that she does.  Using insights to develop and market products and ideas that add real value to people’s lives is what energizes her.  This is why helping to redefine “Dove Campaign -Real Beauty” in the 90’s and the “Dirt is Good” campaign with OMO in the past 10 years – shaped Aline's career. &nbs...

He was an integral member of the England Rugby World Cup Winning team in 2003.   Since retiring from professional rugby, Will has established himself as a leading rugby analyst and motivational speaker.   Combined with the lows of injury setbacks, personal tragedy and also self-doubt, will provides a gripping insight in to the studied determination that is needed to achieve in any arena.

WHO IS SOPHIE DEVONSHIRE? Sophie started her career in brand management with Procter & Gamble and Coca-Cola & worked consultancy/agency side with Interbrand, Leo Burnett and The Caffeine Partnership as well as founding, growing and selling her own e-commerce business. She has seen that the smartest leaders in business understand that building connections and sharing stories and ideas with...

WHO IS SIR CLIVE WOODWARD RUGBY Clive played International Rugby for England 20 times between 1980 & 1984 also went on two British & Irish Lions tours. Clive is best known as the Winning Head Coach who led England to World Cup glory in Australia in 2003. OLYMPICS: In 2006 Clive joined the British Olympic Association as Team GB's Director of Sport to support the national coaches and athlete...

WHO IS CHARLIE DAWSON   Charlie established The Foundation in 1999 with the aim of helping organisations be more sustainably successful by being customers not financially led.    His original inspiration came from working on a new car company launch, Daewoo, that did this by happy accident to great effect, breaking records for speed of growth and disrupting an inward-looking market....

WHO IS CONNY BRAAMS  As Chief Digital and Marketing Officer, Conny is a member of the Unilever Leadership Executive and responsible for the end-to-end digital transformation of Unilever and Marketing worldwide.   Conny’s broad international business experience and her track record in driving change at scale, is critical to lead the transformation of Unilever into a future-fit, purpose-le...

Key Takeaways Marketing is not double maths Need to be exposed to weird shit/randomness Balance of logic and magic Always root everything in the business objective Bring the outside in Passion is a winning ingredient Use your own experiences to guide your thinking and feeling at the beginning of the thinking journey Healthy conflict is important Who is Richard Huntington? Richard looks after the s...

WHO IS JAMES BRETT  James is the Founder of Plant for Peace, a global initiative aimed at bringing sustainable stability to countries crippled by conflict by the creation of horticultural cooperatives.   It’s a remarkable initiative currently focused on Afghanistan, where James has singlehandedly addressed 55,000 tribal elders urging them to stop growing poppies - the source of much of t...

Key Takeaways  - Motivated by culture, doing something I am strong at, and learning  - Need to kiss frogs to find the "click"  - Avoid "I will be happy when"  - Happy brains are more successful  - 10% circumstances, 90% what you do with it  - Had to re-build at Unilever and spend 6 months eating humble pie  - Doesn't want her kids being sheep and frightened ...

WHO IS SHERILYN SHACKELL? Sherilyn Shackell, is the founder and CEO of The Marketing Academy. A former recruiter who was living her life for reasons that didn’t line up with her values, a near-death experience in her early forties led Sherilyn on a journey to find her purpose.   The Marketing Academy is a unique 'not for profit organisation dedicated to inspiring and developing talented stars...

WHO IS KATE ROWLINSON?   Kate is CEO of MediaCom UK and has been part of the MediaCom family for ten years. Having worked across EMEA and APAC regions, she brings a wealth of global experience; as well as her passion for the People First culture.   She sits on the Stella Advisory Board – WPP’s women’s leadership group set up to increase the number of women in senior executive roles acros...

WHO IS CRAIG INGLIS?   Craig started his career in 1992 as a marketing graduate trainee at Thomson Holidays.   He joined John Lewis in 2008 as Head of Brand Communications and became Marketing Director in 2010.   After 12 amazing years, he decided it was time to move on and is now the non-executive Chairman of the Marketing Society since 2018.   Outside of work, Craig is genera...

WHO IS RACHEL BOTSMAN? Rachel Botsman is passionate about helping people understand how trust works in the modern world. Her ideas aim to inspire people to think with more humility, talk more openly, or act more meaningfully. She is the author of two highly acclaimed books and a Trust Fellow at Oxford University’s Saïd Business School. Her podcast series, Trust Issues, is available on iTunes and S...

WHO IS CARRIE LONGTON? Co-founder of Mumsnet.com, Mum of three tech-savvier-than-me kids, cake-maker, runner, new wild swimmer and seaside lover. Mumsnet is part of the landscape now, but back in 1999, it was just another tech startup. By 2018 Mumsnet had 1.3 billion page views from 119 million unique users and revenue of £8.6 million. And then Carrie found out she had cancer. Carrie’s treatment w...

WHO IS JACK GREEN?  Jack Green was incredibly lucky to have a 10-year career as a professional athlete where he represented Great Britain and England in the 400m hurdles and 4x400m relay at two Olympic Games (London 2012 and Rio 2016), three World Championships, two European Championships and a Commonwealth Games.   After retiring from track and field he moved into the corporate well-bei...

WHO IS MARGARET JOBLING?  In September 2020, Margaret was announced as one of Marketing Week’s Top 100 Most Effective Marketers for her work at Centrica.   Some of her key achievements include launching Dove deodorant across Europe; delivering the first-ever global Lynx campaign and winning a Cannes Gold Lion for Lynx “Getting Dressed” campaign.  Margaret launched the first-ever awa...

WHO IS OLI BARRETT? Oli Barrett is a connector of people and ideas. Maker of impactful introductions. Interviewer and host of virtual and in-person events. Creator of the Build a Better Network course. A shareholder in several companies, including Calm.com (the mindfulness app, based in the US), Troubadour Theatres (creating new entertainment spaces in London and beyond) and Grasp (changing the wa...

WHO IS KEITH WEED?   Keith Weed CBE was Unilever's CMO, responsible for the marketing and communications functions, a role which also includes leadership of Unilever's sustainability agenda and the Unilever corporate brand.  He held this role from 2010-2019.  In 2016 he was LinkedIn's second most influential writer on the platform in the UK.   And in 2017 he was named the most...

WHO IS JEREMY CONNELL-WAITE?  Jeremy leads IBM’s "Wild Ducks" commercial storytelling studio, where they create compelling pitches and presentations for purpose-driven brands. Some of his 'side hustles' include hosting a weekly podcast; helping raise awareness of environmental issues and inspire change through his role as a Climate Action Ambassador; writing books on marketing and storytellin...

In this episode, Jon provides advice and guidance on identifying what is important and where to focus your resources, what aspects of digital marketing aren't working and how to fully embrace creativity. Who is Jon Wilkins? Jon is currently Global MD of Creative Council at Accenture Interactive and Chairman at Karmarama, with his wide-ranging marketing experience also extending to positions at Wal...