The Paul Gough Show

In the last podcast you heard me interview Mike Michalowicz about the “Profit First” System that allows you to find more profit in your business - starting today. This is the follow-on episode from the interview I did with Mike Michalowicz. If the last episode was the theory of profit first - this is the practical application of it; you’ll hear me teaching a room full of clinic owners precisely ho...

This is a very special and rare episode… it’s an interview with Mike Michalowicz - celebrity speaker and No.1 Best Selling Author of Profit First, Clockwork, Surge, The Pumpkin Plan and The Toilet Paper Entrepreneur. Mike’s is very well known in in the small business community across the world for his “Profit First” concept - something that I adapted into ALL of my businesses right after I read hi...

Alongside the coaching I do for physical therapy clinic owners, I also work with the top online consultants in the health and fitness space to help them grow their coaching/consultancy companies. And this Audio Experience is a live recording of a recent talk that I gave (at a marketing event in Orlando) for Gym/Fitness Business owners that was hosted by one of the consultants I work with… I was in...

So this one shares with you some insights into my first 4 weeks of my new life living in America (Orlando)…It’s been a crazy few weeks of doing everything from working with 50+ clinic owners in my Masterminds and Workshops, to having to deal with banks (and an illness!), buying a new car, finding new schools and an office, hiring two new staff… Not to mention issues with having no-credit and havin...

This is another podcast from a recent Mastermind Event. And it happens to be one of the most important skills you’ll ever hone: that being the ability to accurately, confidently and quickly identify where the problems or choke points are in your clinic. While most clinic owners think ALL of their problems are because of a lack of leads or calls, the smart business owners are using frameworks to di...

This is another segment from the January 2019 UK and European Mastermind… this time I introduce the group to the FOUR different value layers that exist when a customer is choosing who to buy from. What you’ll discover on this episode is that if you exist on product alone – i.e clinical skills – you’re making it very difficult to ever grow a clinic that is not dependant upon you as the owner. There...

In this one I’m talking to the UK and European clinic owners in my Mastermind program about why I believe the schedules at the Paul Gough Physio Rooms are as full as we have ever known at this time of the year…It might surprise you to hear that the reason is because of something that we did back in the SUMMER of LAST YEAR – 6 months ago. If the EFFECT is a packed schedule in January, the CAUSE has...

This is from the Annual Planning meeting where I bring my staff's attention to what I call “Critical Drivers” of my business. Many people are aware of the need for KPI’s and Metrics. But I prefer to spend more time focusing on what I call Critical Drivers. The difference is profound; KPI's and Metrics are what DID happen… Critical Drivers are what IS happening. If you monitor and fix your clinic's...

This episode is the Paul Gough Physio Rooms Annual Planning meeting continued… we got speaking about the concept I was taught that out of all of the people who buy from you, 30% of the people who did, probably should NOT have. It’s not that you did anything wrong, it’s just that 3 out of every 10 people will never fall in love with you and your service no matter how hard you try. The trick is to r...

FacebookTwitterLinkedInPodcastAnnual Planning 2019: Session 1 Live With Paul Gough Physio Rooms StaffJoin me live at the start of my Annual Meeting with my Physio Rooms team as we look ahead to 2019. In the first session of the three-day meeting, we always discuss what worked well in the last 12 months and this gives my team the chance to tell me what they think we did well…We openly discuss thing...

This is a question I’ve been asked a lot lately - and I have a very strong opinion on it. Ultimately, the purpose of a business is to MAKE A PROFIT and if you’re not talking about what that profit must be (with your staff), ask yourself, how do you realistically expect them to achieve it??…This is a “fire” podcast that got me a little animated from time to time - listen in and hear me go deep into...

It’s ironic that at the time of the year when people are thinking about next year - they are doing so at the most optimistic time. And that is the problem… It’s so easy to be caught up in the high spirits of the festive season that it can cause you to underestimate what must happen if you want to achieve success in the coming twelve month…This podcast looks deep into what it really takes to be suc...

This episode is about introducing you to something called Strategic Planning - ultimately, the process for being in a position to make better decisions about your business. I just came off the back of an epic weekend in Orlando with my Mastermind Group where I went in-depth into the subject with 135 clinic owners. I share with you some highlights and takeaway from the event and talk to you about t...

A lot of people wonder how I get so much done - and this podcast is my attempt to explain it to you. I believe that there’s THREE distinct things that must come together in order to achieve lasting success - and they’re all discussed on this podcast. This is the most in-depth look at success that I’ve ever given and even includes a candid view of why I don’t do as many podcasts or youtube videos a...

This one is LIVE from the first hour of the recent Meeting of my 4% Club Mastermind in the UK - we had business owners flying in from all over Europe, Ireland, Scotland and England to join me for two days of working ON their business...The first hour of any event is always my favourite part; I share valuable lessons with the group of the things I've learned since the last time we were together......

The podcast is back! After an incredible summer of traveling, vacations with family, doing events and selling the New Patient Accelerator Book, all over the world, it's great to be back in the Podcast Studio to bring this episode to you...This one is about how to avoid becoming a commodity; when patients choose you ONLY because your prices were LOW...I've been talking to many of our now 400+ new C...

Here is the episode that so many of you have been waiting for - the announcement that my new Marketing Book is OUT NOW…www.paulsmarketingbook.comAnd, guess what? The book, titled: "The New Patient Accelerator Method - How I Scaled a Four Location, $1,000,000 + Cash Pay Physical Therapy Clinic - In a Place Where Healthcare is FREE (…And, In One of the Poorest Parts of the Country)… …MADE IT TO No.1...

Anyone can be successful for a week, a month or even a year - but it takes a certain type of business owner to be sustainable profitable. Those business owners think, act and behave completely different to the masses and on this podcast I share with you the five things that you need to do regularly to get to that level. If you find your self stuck in a run right now - always busy for the sake of b...

I’m just back from SSPT live in Clearwater Fl, - I spent the week with 250 of the worlds best physical therapists and across the week I was asked a LOT of questions about running a physical therapy business…..and in this episode, I share with you my answers to 7 of the best questions and break down each one so that you can learn from them. The more that I reflect on the questions - all most all of...

This one is a recording of a recent mastermind coaching call I held with my group - and the focus was on RECRUITMENT/HIRING…A lot of my Accelerator and Mastermind students have grown their business so rapidly in the last few months that the next challenge they are facing is hiring the right people to help them cope with such rapid growth…It is the logical next in any business’s development - if yo...

Here's the fourth and final instalment of this years annual planning event...In this one I talk with the staff about the things that we are doing really well in the clinic, what our core values are, opportunities to go that extra mile for the patients and the mission of the company is reinforced. Enjoy the show and be sure to join our cash club community of podcast listeners that is getting bigger...

Here’s another highlight form one of my recent mastermind group meetings - this time back in the UK at my home town of Hartlepool. This one is the first session on Day 1 as I set the scene for two days of learning with 15 of Britain’s top Physio Clinic Owners. Listen out for some great insights and me sharing some of the things I’ve learned over the last few months on my travels around the globe t...

Vicki (my practice manageress) and many of my clinic staff, contribute heavily to the Mastermind meetings I hold - speaking to my staff is often better than learning from me! This one is another “Q&A” with Vicki as I leave her to answer any and every question from the group about what goes on at my practice and how I grew it. This is as real and authentic as it gets - no questions are off limits (...

It’s safe to say that I didn’t hold back during this talk… I was pretty pi**ed off when I walked into to the room to speak as the evening before this talk, the owner of the franchise was telling me about how in Quebec, all of the universities and PT school’s in the area are “brainwashing” the therapists into thinking that selling in healthcare is somehow wrong or bad. That somehow your skills will...

In this one I was invited to talk for two days to speak to huge Franchise of Physiotherapists in Montreal, Canada. “Action Sport Physiotherapy” is one of the most successful physiotherapy franchises in the whole of North America so it was a pleasure to speak to their 25+ clinics and all of their staff. I was there for two full days and the whole focus was aimed at giving a lesson to the network on...