The Paul Gough Show

During the pandemic, were you seeing patients regularly stopping by your clinic for an appointment?  Probably not, right? The world was shut down.  However, despite all that going on, my clients were still alive and thriving because they followed my lessons on how to run your private practice. In this podcast, one of my clients, Eric, talks about how he had, and still has, a 3-week waitl...

Did you struggle to make your physical therapy business profitable during the pandemic? Most people had trouble staying open and alive let alone increasing revenue. However, with the help of my Mastermind program, my clients' clinics soared during the pandemic! Stefani is one of them, and she saw a 30% increase in profits and was able to hire more staff despite being in the middle of the pandemic!...

Have you ever misplaced someone's business card? It happens a lot doesn't it? It either gets lost somewhere in your wallet, gone and forgotten, or you lose it out of your pocket, right? If you know this to be true, then why are you still using them, knowing that being forgotten about is their fate? Listen to this podcast to learn what you should be using instead of business cards and how it could...

Do you have trouble attracting quality leads to your private practice? It can be frustrating to see leads coming in and having them going nowhere, and being unable to convert them. With the help of Paul Gough's Team, you, like our client Stefani, will see a huge improvement in the quality of your leads, AND a greater QUANTITY of them as well! Listen to this podcast to learn more about Stefani's st...

Do you struggle with time management as a physical therapy business owner? A lot of clinic owners don't have the time to treat patients, market themselves, try to figure out how to use Google or Facebook, manage or grow their business; it's too much for one person to handle. That's why Jason decided to hire Paul Gough and his team of marketing experts to take care of all of that for him. This way,...

Have you been on the fence about whether or not you should join Paul Gough's 4% Mastermind Program? To help with that decision, here is a panel of 5 active members who are currently in the 4% club, and with the help of Paul Gough's Team, they have been smashing their records, reducing their clinical hours, getting better quality leads, raising their revenue, learning how to better market themselve...

Are you looking for someone to help you find success for your physical therapy clinic? Feel that the Mastermind Program could be for you but not sure whether or not to make the leap? Listen as Simon Nawrocki gives a very honest and insightful look inside his experience joining my Mastermind Program and how it has helped his business grow. Simon details what events lead up to him joining Mastermind...

Do you have trouble keeping your customers engaged with your business? Has your clinic been hurt from the COVID--19 pandemic?    If you answered yes to either of those questions, this podcast is for you.  There is a simple solution to regain customers you lost during the pandemic, and also a way to engage your existing customers - A simple phone call. In this podcast, I'll teach you...

A lot of businesses can pull decent leads, and then find that those leads weren't good quality. You could be stuck in a place where you're getting several leads, but none of them are turning into sales. James Becerra had this problem too. Listen to him here as our editor, Nick, interviews him on why working with my team has been beneficial for his physical therapy practice.  James talks about...

Do you make a marketing budget for you PT Clinic? Do you often plan ahead when budgeting for your business's future campaigns? If you're not using a budget and don't plan ahead, you are making a big mistake. In this podcast, I teach you how to plan a budget, how much you should be spending on your campaigns, and how to adapt your marketing budget when a campaign isn't doing as well as you hoped. -...

Are you somebody that has trouble finding a good path to long-lasting success?  If so, this podcast is for you. In it, I share with you 3 levels, or keys, to long-term success as a physical therapist, and these keys will help you guide you through your career as a clinic owner.  If you'd like more help with success or your marketing, visit https://bit.ly/3f2L4O3 to learn about my new pro...

This seminar has passed, but you can click here to watch the replay:   https://bit.ly/3hamtrI Do you want to be able to run your business, earn money from it, but not have to be there every day? I've been doing this for years, in fact, I live on another continent, and my business still runs successfully. If you want to learn how to do this, I've got good news for you. Saturday, June 26th at 1...

Are you finding yourself spending too much time in your physical therapy business, and working too many clinical hours instead of spending time with your family?  Tim Madsen, one of our clients, was dealing with this problem too until he hired my team. In this podcast, we talk with him about how working with me and my team has improved his PT practice. Listen as he talks about his experience...

Marketing is not easy. It's a game you have to keep up with, but not all business owners have the time. If you struggle with your marketing game, and have trouble managing your time between marketing and running your clinic, then this episode is for you. Our editor, Nick, sits down with one of our clients, Rebecca Barker, and we talk to her about how much of a help my team was for her. She talks a...

In this episode, we sit down with one of our clients, Julie Krueger, and we talk to her about what working with my team has meant for her. She talks about her experiences participating in my programs and bootcamps, and how it improved her physical therapy practice and helped her as she started her own business. ------------------------------------------------------------------------------------- R...

As a physical therapist, do you struggle to know how to manage your in-house marketing assistant? Many physical therapy clinic owners privately admit that they feel a little insecure (...or even somewhat embarrassed!) when trying to manage their marketing person because they simply don't know what they should be doing in the first place. A "Marketing Sherpa" is a trained member of my team who will...

Infusionsoft is an amazing marketing tool that will help automate the running of your clinic so that you don't have to work as hard.  Listen to hear my example of how I use Infusionsoft to grow my physical therapy practice without having to be there every single. Visit  https://www.ptprofitacademy.com/infusionsoft if you want to learn more. -----------------------------------------------...

As a physical therapist, how much should you spend on your online marketing and advertising in order to promote your clinic and drive more patients to your business? Listen to me as I discuss why you need to CHANGE YOUR MINDSET if you wish to be successful as a private practice marketer for your physical therapy clinic. Visit www.paulgough.com/team if you want to learn more about online marketing...

Listen as I gives tips on how to reach your ideal target market for your physical therapy clinic. If you have trouble getting patients for you PT practice, listen to this podcast to learn the secrets of finding your perfect patient. ------------------------------------------------------------------------------------- Read more Marketing Tips Articles: www.paulgough.com/category/paul-gough-blog/ Su...

In this episode, I teach you how not to manage your marketing assistant by giving helpful tips and first-hand examples.  I also announce a new program where I will now be offering a Marketing Sherpa to help you market your physical therapy practice! To learn more visit: www.paulgough.com/team ------------------------------------------------------------------------------------- Read more Marke...

In this episode, I reveal tips to help you market yourself as a physical therapist as I give you a detailed explanation from my best-selling marketing book. Learn physical therapy marketing strategies from an expert who has grown his physio business from zero to $1 Million in cash pay revenue. See how my marketing knowledge can improve your physical therapy business! ------------------------------...

In this podcast Paul answers some of the most common questions you had about the major changes to our online marketing services. If you are struggling to keep up with the latest strategies for your clinic, learn how a trained member of our team will support, guide, and coach your in-house marketing assistant to improve your online marketing strategy. -----------------------------------------------...

Paul’s got big news for you this week. He is announcing a major change to our online marketing services, where Paul's experts help run your clinic's Google, Facebook, Bing, and Instagram Ads. If you have a marketing assistant who is "out of their depth," check out this latest podcast and learn how you can hire a member of our team to support your in-house marketing assistant. ---------------------...

If you wish to be successful with your business, you need to know what to focus on when evaluating customers. In this episode, Paul talks to you all about Customer Lifetime Value; what it is, why it is important, and how it can make you very VERY rich. ------------------------------------------------------------------------------------- Read more Marketing Tips Articles: www.paulgough.com/category...

To be the boss of your own company comes with not only a lot of responsibility, but also strategy to be successful. In this episode, Paul shares details from chapter 3 of his book, Leadership in Private Practice, and explains the three most important elements that staff needs from their boss. ------------------------------------------------------------------------------------- Read more Marketing...