The Online Course Show

In today's episode, we hear from Mark Smith, who has built a thriving career in technology without a formal education and is passionate about making tech careers accessible to everyone. We'll delve into his journey, from offering free courses to transitioning to a premium model, and the remarkable difference it made in engagement and success rates. We’ll discuss the power of storytelling, the impo...

In today’s episode, we dive deep into the world of Excel courses with none other than the phenomenal Leila Gharani. Leila has built an incredible online course empire, making over $3 million a year by teaching Microsoft Excel. In this episode, Leila shares her journey from corporate life to freelancing and the mindset shifts that helped her price her courses effectively. Most of her traffic comes...

Today, we're diving deep into a transformative parenting journey with our special guest, Kelly Tay. Known for her groundbreaking work with "Juicy Parenting," Kelly has combined her journalism background and her experiences as a parent to help Asian families transition from punitive parenting methods to more respectful, evidence-based strategies. Join us as Kelly shares how she scaled her membershi...

Meet today’s special guest, Kit Pang, who has turned his passion for public speaking into a thriving business, earning him $300K per year. Kit shares his remarkable journey from being a dance instructor to an authority in the public speaking niche. He provides an in-depth look at how he successfully transitioned from one-on-one coaching to online courses, using platforms like Eventbrite and Meetup...

In today's episode, we're diving into the incredible journey of Andrew Seguin, who achieved seven-figure sales from his online guitar courses by the age of 22! Join me to hear about how he scaled his business to achieve some remarkable milestones. We discuss his course platform preferences, Andrew's customer support approach, and the rebranding of his business to Acoustia. We also talk about the i...

In today's episode, we hear from Chris Cohen, a man who transformed his love for beer into a booming online course business, earning five figures monthly by helping others pass the elusive Cicerone certification exams. Listen in as Chris shares his journey from attorney to becoming an expert in beer, navigating the challenges of social media, and the balancing act of running multiple programs...

In this episode, Jacques walks us through the very tactics that helped him transform his own piano course business into a multi-million dollar venture over 11 years. From the importance of gathering and integrating feedback from your audience to practical steps for testing your curriculum in real-time, this episode is packed with actionable advice. Whether you're just starting out or looking to sc...

In the latest episode of The Online Course Show, we're thrilled to welcome back Christina Umerez as our returning guest. It's been over 2 years since we last spoke with Christina when she had just established her Print On Demand course business with all the necessary components in place. In this update, we delve into how she's consistently achieving $15k months with her online course and community...

Today, we have the pleasure of diving into the remarkable story of Susan Osborne, who skyrocketed her online bookkeeping course business to an astonishing $30K per month in less than a year. Susan teaches the art of freelance bookkeeping from the comfort of home, primarily to women entrepreneurs, and has conquered the world of online courses and savvy marketing. As we unpack Susan's journey, you'l...

In today’s episode, we're talking with the incredibly insightful Kevin Chemidlin, about how to explode your course sales with podcasting. Kevin embarked on his entrepreneurial journey from scratch – no email list, no following, no audience, and no budget. Fast forward to today, and he’s achieved incredible success. Kevin credits his growth to a single transformative strategy: The Podcast Ladd...

Today, we have the incredible story of Aiko Hemingway. Despite having what many would consider a super tiny email list, her strategic steps have led her to earn over $10K a month. Aiko has brilliantly leveraged her influence to build a successful and profitable business. Aiko shares her journey from Udemy to her decision to focus exclusively on a niche market of Japanese executives looking to...

In today’s episode, we’re joined by the brains behind ‘Heights Platform’, Bryan McAnulty . Bryan is here to share how AI is revolutionizing the game for course creators. We'll unpack his '4 Part Framework for AI for Course Creators', and let me tell you, it’s futuristic stuff. Bryan will talk us through how GPTs are being used not just to chat but to brainstorm, script, review, and pretty much be...

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Today, I'm thrilled to introduce our special guest, John Bura. John is an entrepreneurial powerhouse who has sold an incredible 6 million courses. With experience that spans over a decade in the online course space, he's here to share his extraordinary journey from his early days on Udemy to now running a course empire from his own website. John will reveal how he leverages platforms like Udemy an...

In this episode, we hear from Kate McKenzie, a professional photographer who embarked on her online course creation journey just two months ago. We’ll dive into Kate's incredible success so far, from a booming Instagram following to creating an online course for parents interested in baby photography. Discover the challenges Kate encountered, her experiments with Instagram growth, her experiences...

In this episode, we welcome our guest Michael Tucker, and dive into the exciting world of 5-day challenge funnels and how they can revolutionize online course sales. Michael shares his proven 5-day teaching model for virtual events, outlining the structure from storytelling to offer presentations and discussing its potential for high-ticket products. We explore our own successes and failures in co...

In today's episode, we are joined by special guest, Andy Guttormsen, one of the co-founders of Circle, a leading community platform. We explore the key elements of building and maintaining successful online communities. We discuss the importance of the onboarding processes, the shift in the popularity of recurring revenue models, and the integration of community features within course platfor...

In this episode, our guest is Tim Topham, an experienced entrepreneur with a thriving membership-based business. Tim discusses his recent venture into writing a book and reveals how it has become an integral part of his successful course business strategy. From effective conversion techniques to the strategic use of a book as a marketing tool, Tim shares valuable insights that will resonate with o...

In this episode, Jacques is joined by Michael Kilkelly, who shares his journey of streamlining his online course offerings to make more money by focusing on one core product. They discuss Michael's background in architecture and engineering, his brand ArchSmarter, and the challenges he faced in building and scaling his online course business. From refining his brand's messaging to leveraging diffe...

In today's episode, Jacques sits down with special guest Jeff Walker, the creator of the renowned Product Launch Formula (PLF). Get ready to be inspired as Jeff shares the incredible story of how he generated a staggering $1 billion in course sales using his launch formula. From integrating webinars into the launch process to utilizing the power of storytelling and building trust, Jeff reveals inv...

In this episode, we are joined by Teela Cunningham, the creative mind behind every-tuesday.com, as we unpack her journey to six-figure launches selling Graphic Design courses. Teela reveals her journey with YouTube as her primary traffic source, her strategic approach to content creation, and the evolution of her business from selling digital products to launching wildly successful online courses....

In this episode, we have a special guest, Jasmine Katatikarn, who is here to share her incredible journey of selling courses while working full-time at Amazon. Jasmine launched a unique online and in-person animation program for after-school kids, based on her own academy. She identified a lack of diversity in the animation industry and sought to address it by extending her education pipeline to y...

In today's episode, we have a special guest, Tim Schmoyer, joining us to talk about "The YouTube Playbook for Course Creators." Tim, the founder of Video Creators, has a wealth of knowledge and experience in the YouTube space, and he is here to share his strategies and insights for turning your audience into a thriving community. We'll delve into the three key buckets of community, discoverable, a...

Episode 193 is one of the most popular episodes we've done. We are re-airing it here today if you missed it or are new to the podcast.   In this episode, Jacques walks beginners through the exact steps he would take if he were starting on online course business from scratch today.

In today's episode, we have a special guest, Steven Foust, who has found success in teaching non-commissioned officers (NCOs) in the Army to get promoted. Steven has developed a membership program that not only provides valuable resources and training to NCOs but also manages to be efficient and low maintenance. As your host, I'll also be sharing my own experiences with online courses and the tool...