The Obvious Choice

Today we have a discussion about the importance of focussing on your mental health.   The Episode: For Trainers Who Suffer From Mental Health Struggles   As trainers and coaches, we are well aware of the power of a proactive approach to health, and this is no different in the case of mental health. We believe that therapy or any form of counseling can help anyone, and does not have to occur as a r...

The OTA team look at the common doubts trainers have about appearances and external expectations.     The Episode: But What If I Don't 'Look' Like A Trainer?   There is space for every type of trainer in the world of online coaching. The common image of a half-naked influencer that we see so often on social media is not the only legitimate model for how to help clients. There are eleme...

Today our team talks about the usefulness of collecting social proof and testimonials from your clients.   The Episode: Get Social Proof To Add Validity To Your Online Training Business   Apart from being your focus, your clients are also your greatest resource as a trainer. Their experiences are what can take your business to the next level, so leveraging this possibility should be on your to-do...

The panel discusses some helpful strategies and tips for building a training business on a small budget.   The Episode: Building An Online Training Business When You're Broke     Many of us who pursue a career in online training start from humble beginnings. Whether this be bootstrapping from the start because of financial restraints, or just starting small as a side hustle, many online traine...

A selection of our usual panel talks about dealing with difficult clients and when to let them go.   The Episode: Tough Clients — When To Troubleshoot Or Let Them Go   Some clients are naturally easier to work with, while some people will not be as good a fit for a variety of reasons. There comes a point where no amount of troubleshooting and communication can get people on the same page in a way...

Today the discussion focuses on how you can make sure to get the renewals you deserve and boost your numbers of returning clients.   The Episode: How To Renew The Clients You Should Be Getting   Running a successful online coaching business requires a certain level of continuity between programs and number of returning customers in order to create stability and loyalty. You do not need every clien...

Our team of experts discusses strategies for balancing the demands on your time while maintaining your online training business.     The Episode: How To Balance Your Day Job, Family, and Online Business   No matter your current lifestyle and domestic set up, chances are that if you are starting or running an online training business, you do not have extra time on your hands. There are a few factor...

For this episode, the team shares some thoughts on creating authentic content and connecting properly with an audience.   The Episode: Your Content Is Your Life   The content you publish as an online trainer determines a large part of your success. The more closely you can align what you put out, with your own story and life, or at least an authentic vision, the more longevity and impact you will...

Our panel sits down to discuss an example of selling out an online course and the important steps in this process.   The Episode: A Real Life SOLD OUT Online Training Launch Example   A big part of being an online trainer is launching and selling programs, and today we look at a great example of how this can be done successfully, leading to a sold out offer! We break down the whole process, talkin...

In this episode, the team talks about ways to turn negative feedback or criticism into sales for your online training business.   The Episode: How to Turn Public Criticism into Sales   Any business will have disappointed customers in some form or another. As online trainers, we experience this too, and this negativity often plays out for us in the form of a negative review in a group or forum. Alt...

In this episode, our panel discusses the best ways to create and publish fitness content online.   The Episode: How To Be A Content Creating Machine   In the world of online training, the content you put out occupies a sizable chunk of your work and determines much of your resultant success. In order to build and grow, this needs to be an area in which you improve and, ultimately, connect. A few m...

In this episode, Jonathan sits down with Melisa Shevchenko to talk about how she has built a successful and highly profitable online training business utilizing challenges.     The Episode: How Melissa Shevchenko Had Her First $9500 Month Online from Challenges   The way that you lay out your service as an online trainer has a clear relationship to who signs up with you. Today we get to hear from...

In today's episode, Jonathan speaks to Jim Gazzale about his method for gaining new clients in his online coaching business and how he has raised his prices incrementally.   The Episode: Jim Gazzale's $1,500, One-New-Client-A-Week Method   Building a profitable online coaching business is all about taking action. Jim Gazzale joins us on the show today to talk about the steps he has taken,...

For this episode, the team sits down to talk about the task of overcoming fears of rejection as an online trainer.   The Episode: Overcoming Fears of Rejection In Online Training   Work as an online trainer is littered with different types of rejection, refusal, and even supposed failures. This is part of what it takes to make progress and succeed, as you cannot make it to your goals without exper...

In this episode, the team discusses the topic of having material stolen by other trainers.   The Episode: What To Do When Other Trainers Steal From You   What do you do when someone steals your intellectual property? Unfortunately, this is an experience that many of us have had, whether it be a piece of content posted online, brand mimicking, or any other type of plagiarism. Naturally, this can be...

How To Simplify Your Online Business in 2021   Episode 63: Show Notes.   In this episode, our panel talks about the power of simplifying your business and how you can do this in 2021.   The Episode: How To Simplify Your Online Business in 2021   One of the main issues that are experienced by fitness trainers lies in overcomplicated the services and programs that are offered. Your business as an on...

This episode sees the team talking about how you can be ready for success when your thing becomes the thing.   The Episode: Carolina's Time to Shine   In the world of online training and beyond, you do not need to win every time in order to be successful. Most really successful individuals only hit the bullseye a couple of times at most. The key is in preparing for when that day arrives so tha...

Today the team breaks down the actual value that clients pay for from their trainers.   The Episode: What Your Clients Are Really Paying For (When Information Is Free)   With so much information readily and freely available on the internet, a common question for online trainers is how and when to price your services and expertise. The consensus among today's panel is that the more generous one...

Today's episode sees the team breaking down how to up your social media game and improve your engagement and resulting business.   The Episode: Putting The Social Back Into Social Media To Gain Clients   As online trainers, the role of social media and the platforms we use to reach an audience is an integral part of what we do. Running a successful page or profile can mean your business is ali...

This episode deals with the issue of the informations gaps that are present in the fitness industry, in both trainers and clients. The Episode: Closing the Information Gap to Make More Sales Many problems that trainers face are rooted in the asymmetry of knowledge in the field of fitness. This plays out in clients not fully understanding the information that underpins their programs but is also an...

Today we talk about how Marc, a fellow online trainer, has up-leveled his skill and how this has allowed him to maintain his impressive numbers.    Click here to listen to this episode on iTunes Click here to listen to this episode on Spotify Click here to listen to this episode on Stitcher   The Episode: $35K In 30 Days: How Marc-André Seers Dominates His Market In A Language Other Than English  ...

The team discusses why focusing on relationships is a central part of any coaching business, and how the work you put into this part of your job will pay off.   The Episode: The Importance of Building Positive Relationships with Colleagues You simply cannot make it in the fitness coaching world without some strong relationships. Most work that you will get in this space will be through personal co...

Today we share what the week of an online trainer looks like, getting into specifically your engagements with clients.     The Episode: What the Week of an Online Trainer Looks Like Have you ever wondered what the weekly schedule of an online trainer is like and what the expectations for interaction are from the client’s perspective? In this episode, we give you a behind the scenes look at a week...

In this episode, we discuss why sharing your story is a crucial part of landing new clients and building a thriving online business.    The Episode: Why Your Story is Crucial to Building Your Online Business Who can disagree that we relate better to people whose stories we know? When we understand what someone has gone through, we find it easier to relate to them and it makes meaningful connection...

Today’s episode is all about overcoming client boredom and keeping them fully engaged so that they stay long enough to get the results they want.  The Episode: How To Keep Your Online Clients Engaged  In an overstimulated, distracted world, it is hard to retain your clients’ attention and focus. When they find an exercise boring or uncomfortable, they won’t be as committed to doing it right and wi...