The NO BULL$H!# Marketing Podcast

Did you know your IQ drops 10-15 points when you multitask? Today's No BS Marketing Rant focuses on Multi finishing over multitasking and includes these 6 Things to Do With Paper or EmailThen, guest Ashley Boynes-Shuck joins the show. Ashley is an author award-winning blogger, freelance social media consultant, and avid health advocate. Her most recent book Sick Idiot, a funny health memoir a...

It's Part 2 of our conversation with Mike Gatti of MASSolutions. In this episode we talk about MASSolutions' No BS Process of market intel, the marketing roadmap and and cohesive messaging all targeted at ROI. One of Mike's favorite tools to share with the audience is Glip, an online project management system MASSolutions uses to keep communication flowing on project for efficiency...

We're celebrating MASSolutions’ 12th Anniversary this year. I made the leap full time with my own marketing firm on Tax Day 2004. Leaving the security of a C-suite corporate gig has been exciting, humbling, gratifying, stressful, fun, crazy, amazing, nerve wracking and rewarding. In the spirit of Anniversary #12, I’m highlighting lessons learned from Famous #12’s. Joe NamathPat RileyVlade Div...

It's part 2 of our conversation with Jamie Protin, principal with The PROTINGroup. Jamie is a proven leader, community builder, writer and philosopher living his WHY every day. Jamie’s work within the mid-Monongahela Valley as president of the Chamber of Commerce and beyond is actively turning this community around. In today’s interview, he talks about the start of his career at PennDot, bran...

Wanna learn the do's and don't's of business email? Dave tells it like it is with a rant about email etiquette. Then, meet Jamie Protin, principal with The PROTINGroup. Jamie is a proven leader, community builder, writer and philosopher living his WHY every day. Jamie's work within the mid-Monongahela Valley as president of the Chamber of Commerce and beyond is actively turning...

We're back with Part Two of our conversation with Steve Tanzilli, Chair of the Department of Management Program at Point Park University. In this episode we touch on Steve's love of teaching through real life experience. His emphasis on a 20-hour professional shadowing immerses students in the day-to-day work within sports, arts and entertainment management. Real life advice: "You a...

Today Dave kicks off the show with a rant about the podcast genre - a radio on demand concept that is taking the world by storm. With more than 1 billion listeners in 2015 - 75 million of those unique listeners, podcasts entertain, educate, inform, inspire and connect. Our guest is Steve Tanzilli, Chair of the Department of Management Program at Point Park University. This Boston-born sports enthu...

It's Part 2 of our conversation with author and humorist Chris Rodell. His latest book, The Last Baby Boomer: The Story of The Ultimate Ghoul Pool, is a satirical  story of what happens when greed tempts the entire world to sign on for a reality show where no one wins until death does. Dave and Chris discuss overcoming difficulty and the importance of living life colorfully and soulfully. His...

On this episode of the No BS Marketing Podcast Dave dives into his rant about organization with 6 Tips about how to clean it up and be more efficient. Welcome to guest Chris Rodell, author and motivational humorist, who kicks things off talking about his start writing for the National Inquirer. His writing challenges included wrestling an alligator, laying on a bed of nails and eating like Elvis,...

Dive into Part Two of our conversation with Ed Wietholder, President & Founder of Strength, Fitness & Speed.  Today we discuss how being a mentor led to his career as an athletic trainer, the lost art of listening, and selling the feeling of confidence through strength training. Ed's Mantra: Play Stronger. Hit the Bullseye with:- Ace Ventura - flexible guy, running with the beasts- Bo...

"Great performance is in our hands more than we think."So says Ed Wietholder, President & Founder of Strength, Fitness & Speed and today's No BS Marketing Podcast guest. In today's episode Dave and Ed walk through a conversation about:- Kelton's Law (you can learn a bad habit if you repeat it 7 times),- Ed's background as a behavioral neuroscience major at Pit...

Our sex ed talk continues on Part Two of the No BS Marketing Podcast with guest Denise Sansosti Trobee, National Director of Pure Romance. Listen in as Dave and Denise discuss the structure of a Pure Romance party, the importance of creating trust in business, the book Tickle His Pickle by Sadie Allison, and the Sights & Sounds of 1985 with The Smiths How Soon is Now. 

Here at the No BS Marketing Podcast we're all about open communication - which is also one of the key themes of good sexual health, as explained by our guest Denise Sansosti Trobee, National Director of Pure Romance. Listen in to today's lively podcast as Dave and Denise discuss how her PTA mom background led to her leap into a desire to promote good sexual health, the impact of social m...

It's part two of our conversation with Amy Bradley, Director of Marketing Communications at Conemaugh Health System. This former news anchor turned marketing professional talks about secret shopping to improve the patient experience and the importance of a consistent executive presence - presenting yourself well. The episode ends with Sights and Sounds where Dave jumps back to 1986 with No On...

Amy Bradley, Director of Marketing Communications at Conemaugh Health Systems joins Dave on the No BS Marketing Podcast to talk emojis, her background as a news anchor on WJAC-TV in Johnstown, how the golden rule of 'treating people the way you want to be treated' applies to the workplace and her love of PR Daily. Contact Amy at abradle@conemaugh.orgPart Two of our conversation goes live...

Dave and Tom "T-Rod" Rodriguez continue their conversation about being your own boss, Bird vs. Magic and the marketing behind the NCAA and March Madness.

Tom Rodriguez, Principal, TR IndustrialCheck your brackets, everyone! It's Part One of a 2-part March Madness special with super sales guy and basketball aficionado Tom Rodriguez. Dave and Tom talk about this 78th anniversary of the NCAA tournament, their most memorable March Madness memories, and Tom's career path from retail to making the leap to his own business, TR Industrial. The 19...

It's part 2 of our conversation with nationally acclaimed consumer trends expert and Duquesne University marketing professor Audrey Guskey. In this episode we discuss having your self sound bytes ready, the importance of sharing information, her great love of the Pittsburgh Pirates and consumer-driven holidays. Her consumer tips and trends series, Consumer $ense, provides consumers with a beh...

Nationally acclaimed consumer trends expert and Duquesne University marketing professor Audrey Guskey joins the No BS Podcast to talk through her journey into marketing and her passion for the psychology of the consumer. Her strong belief in "market helpfulness" and consumer altruism is the core of a book she has in development. Her consumer tips and trends series, Consumer $ense, provid...

More conversation with Greg Joseph, the bass player from The Clarks, who also serves on the board of directors for 91.3 WYEP, teaches at Point Park University and has his own recording company, Sonic Dog Studios. In the episode, Dave and Greg talk about teaching the music industry leaders of tomorrow, crowd sourcing, Evil Knievel, The Clarks' 30 Anniversary tour coming this summer, and the st...

Pittsburgh's own Greg Joseph from The Clarks steps up to the No BS mic for a great conversation about the business behind the music, how the band got started, their exciting appearance on The David Letterman Show, and the band's commitment to connecting with fans through music. Rant: Secret ShoppingWDAD Radio - IUP91.3 WYEP  Board of Directors + Reimagination Media education programWDVE...

It's Part Two of our conversation with Chuck Gounaris, Greater Pittsburgh Regional Chair of Vistage International. In this episode, we discuss Predictive Index, the peer group power of Vistage International, and the Sights and Sounds of 2008.Leon Shapiro – The Power of Peers: How the Company You Keep Drives Leadership, Growth and SuccessPat Lencioni – The Advantage: Why Organizational Health...

Chuck Gounaris, Greater Pittsburgh Regional Chair of Vistage International, joins the No BS Marketing conversation to talk about career path criss-cross with Ross Perot, the importance of constructive conflict and the magic of marketing and listening to your audience.

It's Part 2 of our visit with Kieran O'Dea, partner at Horovitz, Rudoy & Roteman. On this episode of the No BS Marketing Podcast, Kieran talks about his company's role in preserving client wealth, the importance of having a mentor, and following your passion skills. Seinfeld - MentorSights & Sounds - 1998 - Bittersweet Symphony - The VerveKieran Quote of the Show: "Find...

The No BS Marketing Podcast welcomes Kieran O'Dea, partner at Horovitz, Rudoy & Roteman. On this episode, Dave and Kieran discuss Kieran's move from public accounting to partner, the statistic that 75% of people who start out in accounting don't end up in accounting and private equity vs. venture capital.