The Monday Morning Marketing

Today, our two digital marketers talk about the benefits of using traditional marketing (newspaper, radio, print) for your business. Do you agree with them? Have you ever taken out ads in the local paper or radio station? What has been your experience? Send us a message and let us know!

Today, Esther and Melanie are joined by Louise Brogan of Social Bee NI. Louise is a LinkedIn expert as well as a Small Business Britain Champion, podcaster and speaker. Louise talks us through how to improve our LinkedIn presence and how to connect with people on the platform.

Melanie and Esther discuss the newest feature in Twitter today - Spaces. They are both beta testers for this feature and have tried it out before bringing their knowledge to today’s episode. Follow them on their Twitter accounts to listen in to their Space talk.

In this episode Esther and Melanie are joined by Marie-Clare Byard from NOW Media Live. MC talks about what we need to create visuals (images and videos) for our business without breaking the bank.

In this episode, Melanie and Esther discuss what it takes to manage your brand online when it’s more than just one person. Esther chips in her wisdom after having been working this way since her company (IPA Group) started in 2015.

Today Melanie and Esther discuss the platform of Twitter with Ben Moore of Ben Moore Media. Is Twitter useful for all businesses? What exactly are Twitter chats and are they still relevant? Ben Moore is a Writer/Online Brand Manager who has an extensive knowledge and background in managing Twitter campaigns and live tweeting.  He has worked with brands and Influencers over the years and is fo...

In this week’s episode, Melanie and Esther talk about the new phenomenon that is Clubhouse, a social media channel exclusively for iOS users at present.

John is an engineer and serial entrepreneur. Listen to his story about why he decided to move his marketing back in-house.

Should you add your pricing to your products and services when you advertise them online? Esther and Melanie discuss the pros and cons along with some issues you potential clients may face when they research your items on social media and your website.

Top tips for overcoming your mental blocks to going live and other tips on tech and software to use from Ian Anderson Gray, founder of Confidently Live Marketing Podcast.

New year, new plan? No need to reinvent the wheel when it comes to your social media marketing plan for 2021. Use what has worked and expand on it.

2020 was a bust for many but here at MMM Melanie and Esther have decided to “predict” what will happen in 2021 in terms of marketing and business. We’re no experts but these are our thoughts… Maybe they’ll be right?  Episode sponsored by Agorapulse. Get 1 month free here: agorapulse.com/mondaymorningmarketing

In today’s episode, the ladies look back over the year and discuss the pros and cons of 2020. Here’s to a great 2021! Episode sponsored by Agorapulse. Get 1 month free here: agorapulse.com/mondaymorningmarketing

Lucy Hall has successfully built an online community during the pandemic. We talk to her about why she dedicates hours to the community and what her members get out of it. Esther and Melanie are both members of Digital Women and can vouch for Lucy’s love for her community and her desire to see other women empowered through the group.

So, you write a blog post, put it on your website, share it on social media and then what? Did you really just spend hours researching, writing, editing and publishing it for it just to be seen once? No. Repurposing your content doesn’t have to be complicated. Turn your blog into lots of other pieces of content. In today’s episode Esther and Melanie give you lots of examples of what to do with it.

Have you ever asked yourself why you should use automation, curation or reporting tools to help you manage your social media? This week Esther and Melanie talk to Ravi Shukle, Agorapulse UK & Ireland, about this topic and more. To get 1 month FREE with Agorapulse go to www.agorapulse.com/mondaymorningmarketing

Where to go when social media changes. Social media is constantly changing, and it can be quite a task to keep up with it all. In this episode Melanie and Esther give you tips on who to follow to get the most up to date advice and tips on each platform. Sponsored by Agorapulse - get one month FREE at www.agorapulse.com/mondaymorningmarketing

Today Melanie talks to Esther and Barbara about their new collaboration thesuperstarva.com . If you’re interested in learning more about what a virtual assistant does and about becoming one, this episode is for you. Listen to the end as the ladies reveal a very special discount for Monday Morning Marketing listeners.

Do you niche or are you a “Jack of all trades”? Melanie and Esther discuss how niching can be beneficial, and it may even happen over time. Today’s episode is sponsored by Agorapulse - get 1 month FREE at www.agorapulse.com/mondaymorningmarketing

Melanie and Esther talk with Deasha Waddup about the importance of having you organic marketing in order before starting paid ads. Podcast sponsored by Agorapulse UK/Irl.  Links: agorapulse.com/mondaymorningmarketing socialtreats.co.uk/attract-dream-clients

You’re so vain, you probably think this podcast is about you. Rather than focusing on numbers of followers and likes, focus on giving value to your audience. Episode sponsored by AgoraPulse, get a month FREE with this link http://bit.ly/MMM1MonthFree .  They give you the right analytics to monitor.

Who needs an app for their business? Today Melanie and Esther speak with Lisa Kelly, Founder of myapp.ie

Money, money, money!  Yes we all need some of course but this week the ladies are talking about Marketing Budgets.  What do we need them for, how they work and what to spend it on!  Don't miss their next exciting installment...on money.

Sam Kelly, aka Tweetinggoddess, joins Esther and Melanie to discuss her upcoming online event and the power of having an online community.

Episode 40 - Customer service and complaints