The Monday Morning Marketing

When starting out in business, finances can sometimes be a struggle. Today the ladies give some useful tips and advice on how to keep your costs down without compromising on your business.

Are the colours you choose important for your marketing? Today the dynamic duo talk about this with their guest Sue Thompson of Catch Design Management. Listen in for top tips!

In today’s episode, Esther and Melanie discuss phrases they have heard from other social media managers as they chat "by the water cooler”. Have you heard any of these before? What others would you add to the list? Drop us a message and let us know!

Andrew and Pete of Atomic join us today to discuss three ways to scale up your business. These points can be used no matter what industry you're in or how long you've been in business.

In today's episode we learn more about our other host, Esther Ocampo of IPA Group. Listen in to her interview and send us any other questions you would like her to answer.

In this episode, the dynamic duo are joined by personal branding coach Christine Gritmon who shares her top tips on how to improve your branding so you stand out from the rest of your field.

In today's episode we learn more about one of our hosts, Melanie Boylan of STOMP Social Media Training. Listen in to her interview and send us any other questions you would like her to answer.

What are chat bots and why should you use them? That’s what we ask Sacha Liddiard, from Think Outside the Bot in today’s episode. Sacha is a chat bot expert, ready to set you up with this automation tool to save you time in your business. What’s not to love?

In today’s episode, the ladies discuss the importance of creating evergreen content. What is that, you might ask? Well, listen in to find out and to get some examples of pieces of evergreen content you can create yourself. You’ll also get tips on how to keep it evergreen.

Have you ever wondered why your marketing efforts are failing? Today, the ladies look at this topic and pin point a few key issues you might be overlooking. Don’t give up yet - there is always hope.

Melanie is always banging on about GMB so today we decided to bring in someone to back her up! Google My Business is an essential tool for all businesses and one that not enough small businesses take advantage of. Listen to Amanda’s tips and set yourself up today.

Whether you’re heading away for a few days or having a staycation, taking a break from your business is essential. Today the ladies give us a list of things to do before you go away so that your business marketing is still ticking over on social media.

Today, the ladies have a very interesting chat with Joseph Costello, Mentor, about setting goals, mindset, mentality and more. Listen in and let us know your thoughts on this topic by sending us a message on social media.

In today’s episode, the ladies discuss various software that makes their business lives sooooo much easier. Do you use any of these tools? Are there any others you would add to the list? We’d love to hear what you think.

Today, the dynamic duo are joined by Joanne Sweeney, author and podcaster from The Public Sector Marketing Institute. They ask Joanne questions about how she got started in public sector marketing and is the public sector so much different when it comes to marketing? Take a listen for yourself.

Social movements spread quickly online. Should you show your support on your social media channels? In today's episode the dynamic duo discuss this topic and give you some advice but are they right? Let us know your thoughts on the matter.

Ellie Clogher is a Virtual Assistant who works with small businesses to free up their time so they can work on tasks that make them money while the VA can work on the rest. The tasks that a VA can help a small business with include marketing, social media and much much more. Listen in for great tips and advice on how to get started with a VA.

When we are in business, we want to be the best. Does this mean we can’t collaborate with others in order to become the best? In today’s episode, Esther and Melanie discuss some of the pros and cons of collaborating and of seeing everyone as competition.

Today Esther and Melanie are joined by Tracy Lamourie founder of Lamourie Media. Tracy was kind enough to give us lots of actionable tips on how anyone can elevate themselves as thought leaders to the top of any industry using earned media to be considered authorities in their fields.

In today’s episode, the dynamic duo talk about ways to promote your products and services by appealing to the buyer’s needs and wants. If you have any questions or would like help with ideas on how to implement this or anything else you hear in our podcast, get in touch.

Victoria Taylor of VictoriaTaylUK , Experience Consultant who works with brands on their audience, customer, employee and brand experience, talks to us today about the importance of providing a positive experience at all times. Twitter LinkedIn Facebook Instagram

In today’s episode, Melanie and Esther discuss where to start and how detailed your client avatar or buyer persona needs to be as well as the value of creating one. Do you have one or several already set up? When was the last time you reviewed it?

Today Melanie and Esther talk to cyber security expert, entrepreneur and tech startup owner Wayne Denner about the importance of cyber security, and how to market bird seed.

Today, Esther and Melanie are talking about the 4 P’s of marketing - Product, Price, Placement and Promotion. Is it still relevant today? If so, how can we apply it? 

Today Esther and Melanie are joined by Jay Blake, Connoisseur of Connections and Village Chief. Jay talks to us about the importance of building relationships in business and walks us through The Village. Visit https://mydigitalvillage.co.uk/ for more information. Speak to Jay at https://www.linkedin.com/in/jayblakemarlow/