The MM+M Podcast

Business EN ↓ 738 episodes

MM+M editors Jameson Fleming, Jack O'Brien, Bella Czajkowski, Lecia Bushak, and Steve Madden speak with people of note in and around the healthcare marketing world, and chat about news impacting the sector. New episodes released each week.

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The MM+M Podcast

Episodes

Episode 9 - POC3's Karen Newmark 17.04.2019 30:42

Marc Iskowitz and Larry Dobrow speak with Karen Newmark, executive director of the Point of Care Communications Council (POC3), about how she’s working to restore advertiser confidence in the POC channel, the recent infusion of media buyers to the group’s membership, and new verification and validation standards coming out in May. Check us out at: mmm-online.com   Follow us:  YouTube: @M...

Episode 8 - HCB Health's Nancy Beesley 10.04.2019 30:23

MM&M’s Alison Kanski and Marc Iskowitz speak with Nancy Beesley, president and founding partner of HCB Health, about what Tuesday’s spin-off of eye-care client Alcon from Novartis means for her agency, building out Austin’s budding med-comms industry, and how the ex-Long Islander has adjusted to life in the Southwest. Check us out at: mmm-online.com   Follow us:  YouTube: @MMM-online...

Episode 7 - Voiceover actors Joey Schaljo and Debbie Irwin 04.04.2019 39:20

You’ve heard them on countless pharma DTC ads. But who are the people behind the voices? We find out on this week’s episode of The MM&M Podcast, which features veteran voiceover actors Joey Schaljo and Debbie Irwin. The two women, who are friends in real life, talk about how they broke into the industry, why pharma is such a competitive space to work in and what some of the biggest challenges...

Episode 6 - Bayer's Priscilla Beal 19.03.2019 25:51

Is pharma a good partner for health tech startups? This week’s guest on the MM&M Podcast, Priscilla Beal, certainly thinks so. Beal, who heads up Bayer’s US healthcare innovation team, tells us about specific digital health programs in pharma’s open-innovation ecosystem. She also previews her keynote at the upcoming MM&M Transforming Healthcare conference. Check us out at: mmm-online.com &...

SXSW Takeout - Evidence for Action's Erin Hagan 12.03.2019 11:37

In our third mini episode recorded at South by Southwest, Erin Hagan, deputy director of Evidence for Action, talks to Larry Dobrow about the work her organization does in the area of research funding, some effective techniques for building relationships, and providing backing for research of contentious topics like gun violence and immigration policy. Check us out at: mmm-online.com   Follow...

SXSW Takeout - Entrepreneur Bill Rancic 11.03.2019 12:37

In our second mini episode recorded at South by Southwest, Larry Dobrow chats with entrepreneur Bill Rancic about his involvement with Astellas Oncology and his support of the C3 Prize, what improvements he believes should be made in cancer care, and how he and his wife used their celebrity to advance their cause. Check us out at: mmm-online.com   Follow us:  YouTube: @MMM-online TikTok:...

SXSW Takeout - CMI/Compas' Eugene Lee 10.03.2019 7:21

In this mini episode of the podcast recorded at South by Southwest in Austin, Texas, Larry Dobrow sits down with Eugene Lee, EVP, MD at CMI/Compas, to talk about how the health track at the festival has changed over the years, some emerging trends in healthcare, and what the best way is to experience SXSW. Check us out at: mmm-online.com   Follow us:  YouTube: @MMM-online TikTok: @MMMnew...

Episode 5 - Cecelia Health's David Weingard 06.03.2019 27:47

Marc and Larry speak with David Weingard, CEO of Cecelia Health, about how digital health is powering pharma's latest patient support paradigm and the panel Weingard is moderating on the future of value-based reimbursement at MM&M's 2019 Transforming Healthcare conference. The guys also get David's take on recent developments in diabetes drugs as well as the Health & MedTech Track at SXSW....

Episode 4 - Razorfish Health's Tayla Mahmud 27.02.2019 20:32

Marc talks with Tayla Mahmud, EVP, business development at Razorfish Health, about the lack of diversity in drug development and its downstream effects on promotion, as well as her roundtable ("Journey to a diverse boardroom") at MM&M's upcoming Plus One event, and strategies for recruiting and nurturing more diverse leaders. Check us out at: mmm-online.com   Follow us:  Yo...

Episode 3 - MM&M's Stephen Madden 20.02.2019 25:26

Marc Iskowitz and Larry Dobrow welcome MM&M’s new editor-in-chief, Stephen Madden, to the fold and interview the new EIC about his role and plans for the brand, highlights from his storied publishing career, and which of Boston’s professional sports teams will be next to win a championship. Check us out at: mmm-online.com   Follow us:  YouTube: @MMM-online TikTok: @MMMnews Instagram:...

Episode 2 - Healix's Jeff Erb 06.02.2019 32:46

Jeff Erb, president of the global healthcare media agency Healix, chatted with MM&M editors Marc Iskowitz and Larry Dobrow about his experience in music and film, what it means for Healix now that it's joined the POC3, and where he sees healthcare marketing going in 2019. Check us out at: mmm-online.com   Follow us:  YouTube: @MMM-online TikTok: @MMMnews Instagram: @MMMnewsonline Twi...

Episode 1 - Wunderman Health's Becky Chidester 23.01.2019 37:06

In our first full-length episode, Becky Chidester, CEO of Wunderman Health, joins MM&M editors Marc Iskowitz and Larry Dobrow to discuss the integration with WPP, health’s #MeToo moment, and agency evolution in 2019. Check us out at: mmm-online.com   Follow us:  YouTube: @MMM-online TikTok: @MMMnews Instagram: @MMMnewsonline Twitter/X: @MMMnews LinkedIn: MM+M   To read more of t...

Teaser 16.01.2019 1:45

Welcome to the new MM&M Podcast! In this teaser, MM&M editors Marc Iskowitz and Larry Dobrow introduce themselves and tell listeners what they can expect to hear in this sure-to-be enlightening and entertaining biweekly look at the world of healthcare marketing. Go ahead and hit that "subscribe" button, and then come back next week for our first full-length episode. Music by Lee...