Amanda Tento
The Marketing Hygiene Podcast
Welcome to "The Marketing Hygiene Podcast," where your host, Amanda Tento, rolls up her sleeves to help you scrub away the grime of outdated marketing tactics and polish your strategies until they shine. Once known as "The Determined Mom Show," our rebranded podcast is the essential toolkit for businesses eager to spruce up their marketing efforts. Dive into the nitty-gritty of marketing hygiene, from ensuring your brand's image is as spotless as a freshly cleaned window to tweaking the nuts and bolts of your SEO, ensuring everything is tightly screwed and perfectly aligned. We'll help you dus...
Author
Amanda Tento
Category
Podcast website
Latest episode
Dec 3, 2025
Where to listen?
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Episodes
#60: How Living in Stable Misery With Your Family Can Impact Your Business. 29.07.2020 46:02
In Episode 60, Dr. Lynyetta Willis describes what it is like to be Living in Stable Misery. Are you living in Stable Misery? If you are feeling not quite where you want to be, but nothing is really wrong, you might be! Dr. Willis will give us information and resources to bust out of Stable Misery and start living the life we deserve! Show Notes Google My Business Master Course The Determined...
#59: Learn How to Use Google My Business to Increase Your Revenue 22.07.2020 10:34
In Episode 59, you will get to preview the first two lessons of the just-released Google My Business Master Course. This course teaches the exact method I use to help my clients get into the top 3 on Google Search Results. It typically takes about 6-9 weeks for them to achieve these results, but it will happen! If you want to grab the course and learn how to quickly increase your phone calls, w...
#58: How You Can Use an a Email List to Build Connections and Convert Them with Ashley DeLuca 15.07.2020 29:24
In Episode 58, I have the pleasure of talking to an email marketing expert, Ashley DeLuca. She gives us such actionable tips and insights into email marketing! Her energy is infectious and her knowledge of email marketing is endless! You won't want to miss this episode! Connect with Ashley here: Facebook Group Facebook Instagram Pinterest Show Notes Facebook Community Youtube Channel
#57: Why Google My Business Is More Important Than Social Media 08.07.2020 10:26
In Episode 57, I talk about why you need to shift your efforts and focus from Social Media posting to Google My Business posting. This is such a critical step, especially for businesses that serve clients locally. Putting more effort into your Google My Business listing can get thousands of more eyes on your business by customers that are searching for a business in your industry in their time o...
#56: How to Launch a Course With Minimal Reach with Melissa Gamara 01.07.2020 32:04
In Episode 56, I talk with Melissa Gamara, a Certified Online Business Manager, about how you don't need a huge audience to successfully launch a course. She gives us amazing strategies for attracting your ideal students into your course. This episode is filled with so much value and also inspiration from Melissa! Connect with Melissa Here: 90 Day Course Launch Checklist Instagram Facebook W...
#55: How to Be a Catalyst for Change in Your Business 24.06.2020 19:03
In Episode 55, I am going to talk about what you can do to be a positive catalyst for change in your business. Many of these things apply to your personal life as well. As business owners in America, we have a responsibility to stand for justice and equal treatment of all humans in this country regardless of race, gender, sexual orientation, and wealth. If you missed episode #29 about including...
#54: How to Love and Close More Sales on Discovery Calls with Michelle Marie 17.06.2020 23:17
In Episode 54, I talk to Michelle Marie about why we so often bomb discovery calls. She will rework your perception of discovery calls and turn them into an easily learnable art! You will be blown away by your next discovery call! You can connect with Michelle here if you have more questions: Put Your Passion To Work Podcast Pinterest Instagram Show Notes Facebook Community Youtube Channel
#53: How You Can Get Your WordPress Site up and Running in Just 5 Days 10.06.2020 12:24
In Episode 53, I am going to give you all of the details of my latest mini-training class! This 5-day live and interactive WordPress starter course will give you all of the basics you need to get your site from idea to ready to develop. We will walk through domain choice and purchase, hosting choice and purchase, installing WordPress, Themes, and plugins. Grab your spot in the next class of Wor...
#52: 5 Things a Single Mom Entrepreneur Does to Keep It All Running with Susie Liberatore 03.06.2020 35:58
In Episode 52, Susie Liberatore brings us the scoop on how she balances her business, family life, running her household, and making sure her son gets all of the care he needs. This amazing mom will change your perspective and help you prioritize your life! You can connect with Susie here: Visions 2 Images Facebook Group Facebook Page LinkedIn Instagram Show Notes Facebook Community Youtube C...
#51: How to Optimize Your Facebook Profile for Your Business 27.05.2020 9:48
In Episode 51, I am helping you to maximize your personal Facebook profile and build a huge network of ideal clients. Don't worry about them seeing your private info. You can control what they see and how they see it! This episode is not one you will want to miss! You can check out my Facebook Profile here to see an example. Show Notes Facebook Community Youtube Channel
#50: How to Know If You Need to Hire an Employee or a Contractor with Sarah Torres-Ferrick 20.05.2020 29:31
In Episode 50, I talk to Sarah Torres-Ferrick from HR Circle Online about hiring. Knowing the main differences and benefits of hiring a contractor and employee will help you to accomplish the right objectives in your business. Sarah brings us her expertise and answers all of my questions on your behalf! You can connect with Sarah here if you have more questions: HR Circle Online Facebook LinkedIn...
#49: How to Figure out What Content Your Audience Wants to Hear About From You! 13.05.2020 12:19
In Episode 49, I tackled one of the most common marketing challenges Mom Business Owners face. Content! I will talk about how to define what content you should be posting and how to figure out what to post when. Thank you to Kristine for giving me the inspiration for this episode! Please leave a review for us on your favorite podcast player if you enjoyed the episode! Show Notes Facebook Commun...
#48: Why You Need PR and How to Use It to Increase Visibility for Your Brand with Alessandra Pollina 06.05.2020 26:44
In Episode 48, Alessandra Pollina shares what PR is, why we need to use it, and how to get started! If you have had PR on your to-do list for a long time, you are not alone! Knowing where to get started and what to focus on is one of the biggest hurdles we face as entrepreneurs. Connect with Alessandra below or in The Determined Mom Community! Website: https://pollinapr.com Podcast: https://lin...
#47: Business Mom Summit Day Five-Social Preview Episode 13.04.2020 1:14:50
The Business Mom Summit is coming up in April of 2020! Listen to this episode to hear the audio previews of the Day Two Speakers! These women are all about helping you to get your business foundations set in place! Day Two Speakers Include Deborah Ager, Lauren Wrighton, Chantelle Turner, Karrie Chariton, Amanda Tento, Meg Brunson, Anita Morin, and Raewyn Sangari! Register for the Business Mom...
#46: Business Mom Summit Day Four-Marketing Preview Episode 08.04.2020 1:11:24
The Business Mom Summit is coming up in April of 2020! Listen to this episode to hear the audio previews of the Day Two Speakers! These women are all about helping you to get your business foundations set in place! Day Four Speakers Include Laneic Lavalle, Ashley DeLuca, Christi Cooper, Amber Brooks, Angie Whitten, Travis Kearin, Sharon Henderson, and Jessica Haines. Register for the Business...
#45: Business Mom Summit Day Three-Self Preview Episode 01.04.2020 1:26:50
The Business Mom Summit is coming up in April of 2020! Listen to this episode to hear the audio previews of the Day Two Speakers! These women are all about helping you to get your business foundations set in place! Day Three Speakers Include Elizabeth Dall, Jodi Fried, Teia Jones, Dr. Lynyetta Willis, Cami Brecto, Erin Gujic, and Abby Beauchamp! Register for the Business Mom Virtual Summit for...
#44: How to Make Sure You're Getting the Biggest Bang for Your Buck With Facebook Ads with Jackie Ellis 25.03.2020 25:14
In Episode 44, the amazing Jackie Ellis of Jackie Ellis Marketing talks to us about how using email sequences can maximize the impact of your Facebook Ads campaign. Jackie Ellis Marketing is a digital marketing agency run by moms to support women on a mission to create better lives for themselves and others. Our clients are 6 and 7 figure course creators and coaches who are changing the world. Co...
#43: Business Mom Summit Day Two-Business Preview Episode 18.03.2020 1:11:51
The Business Mom Summit is coming up in April of 2020! Listen to this episode to hear the audio previews of the Day Two Speakers! These women are all about helping you to get your business foundations set in place! Day Two Speakers Include Sam Gioia from Dubsado, Stephanie Xenos, Jamie Van Cuyk, Katie Fleming, Caitlynn Elridge, Rachael Lenzmeier Jencks, Allison Nelson, Katie Hornor, and Jennif...
#42: 3 Steps to Incorporating Self Care Even on You Most Hectic Days With Theresa Tirk 11.03.2020 24:43
In Episode 42, Theresa Tirk shares with us how we can focus on incorporating self-care into even the most challenging of days. Let's face it, as moms, we are generally bad at taking the moments we need to recharge our own batteries! We need to learn how to prioritize ourselves! Theresa is here to share this with us!
#41: Business Mom Summit Day One-Mind Preview Episode 04.03.2020 1:09:43
The Business Mom Summit is coming up in April of 2020! Listen to this episode to hear the audio previews of the Day One Speakers! These women are all about helping you shift your mindset into one of health, wealth, and prosperity! Day One Speakers Include: Uma Alexandra Beepat, Tammi Brochman, Sherry Hemstreet, Julia Busby, Teresa Lodato, Mary Allison Brown, Deise Clements Register for the Bus...
#40: Why It Is Your Duty to Charge Your Worth, Call in Your Abundance, and Become Unapologetically Rich with Aria Leighty 26.02.2020 35:35
In Episode 40, I discuss why you should be charging more, working on your mindset, and getting rich with Aria Leighty. Aria is the founder of MOB Nation and a kickass Business Mom! This episode is full of huge takeaways and will empower you to step into your worth! Connect with Aria here: MOB Nation Website Instagram Facebook MOB Nation Group MOB Nation Facebook Page Thank you so much for liste...
#39: Planning a Virtual Summit 19.02.2020 18:57
In episode 39, I share with you why I decided to host a Virtual Summit for Mom Business Owners. I also delve into what my process has been and give you an exclusive sneak peek into the topics! This has been such a fun process and I wanted to share it with you! Get your free Google My Business content guide at www.thedeterminedmom.com/google and sign up for an educational Google My Business email...
#38: How to use EFT (Emotional Freedom Technique) to relieve anxiety in you and your kids with Mary Phelan 12.02.2020 1:08:46
In Episode 38, I am honored to talk with Mary Phelan who is a mother and grandmother as well as an expert in EFT (Emotional Freedom Technique). She shares with us her inspirational story and how she transformed her life through manifestation. She teaches us how to use EFTto assist with stress, depression, children's fears, children's behavior issues, and many other things. Mary was the co-host...
#37: Why you should dream big and plan bigger 05.02.2020 12:15
In Episode 37, I discuss all of the reasons why you should be dreaming big and planning much bigger things for your business. Stepping out of your comfort zone is the best way for you to grow in your business. There is no limit to your growth, but setting crazy big goals and doing things you have never done before is the key to success! Get your free Google My Business content guide at www.thedet...
#36: How to make 2020 the year you shift away from dieting and unleash your true potential 29.01.2020 46:14
In Episode 36, I get to talk with Erika Beal. She is a wealth of knowledge in body image and shares with us her own personal struggles with food and the steps she has taken to avoid repeating those same habits and patterns in the future. If you are tired of dieting, this episode is for you! You can connect with Erika here: Erika's Website Join her Facebook Group Follow her on: Facebook Insta...
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