Amanda Tento

The Marketing Hygiene Podcast

Business EN ↓ 260 episodes

Welcome to "The Marketing Hygiene Podcast," where your host, Amanda Tento, rolls up her sleeves to help you scrub away the grime of outdated marketing tactics and polish your strategies until they shine. Once known as "The Determined Mom Show," our rebranded podcast is the essential toolkit for businesses eager to spruce up their marketing efforts. Dive into the nitty-gritty of marketing hygiene, from ensuring your brand's image is as spotless as a freshly cleaned window to tweaking the nuts and bolts of your SEO, ensuring everything is tightly screwed and perfectly aligned. We'll help you dus...

Author

Amanda Tento

Category

Business

Podcast website

thedeterminedmom.libsyn.com

Latest episode

Dec 3, 2025

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Episodes

2025 Google Business Profile Changes That Could Cost You Customers 03.12.2025

Welcome back to the Marketing Hygiene Podcast! In this insightful episode,  Amanda Tento  dives deep into the crucial 2025 changes to Google Business Profile (GBP)—with practical steps you NEED to take to avoid losing customers. If you feel lost by Google's rapidly evolving features, this is your roadmap to keeping your profile competitive, visible, and trusted in local search results. 🎯 What We...

What is Marketing Hygiene? 26.06.2024

Welcome to Episode 2 of the Marketing Hygiene Podcast! I'm Amanda Tento, and in this episode, we dive deep into the concept of marketing hygiene. We explore how clean, well-maintained marketing practices can significantly impact your business growth. From brand guidelines and privacy compliance to social media, SEO, and email list hygiene, we cover all the crucial aspects you need to focus on to k...

About The Marketing Hygiene Podcast 25.06.2024

Welcome to the Marketing Hygiene Podcast, where we believe in cleaning up our marketing strategies as diligently as we cleanse our souls. I'm Amanda Tento, your host, guiding you through the world of marketing with a touch of divine inspiration. In this inaugural episode, we reintroduce you to the concept of marketing hygiene and how it can transform your business. We'll explore the costly mistake...

#257: Dealing with Trauma, Health, and Owning a Business 29.12.2023

In this episode of The Determined Mom Show, host Amanda Tento shares her personal journey of dealing with trauma, health challenges, and the impact it had on her business. She reflects on the difficulty of recovering from a near-death experience and the long road to physical recovery. Amanda also discusses the significant realization she had about making a difference in every situation, which tran...

#256: 3 Keys to Creating Financial Stability in Your Business with Krista McLellan 21.09.2023

Are you at a point in your business where you desire financial stability? This episode is for you.  In this episode of The Determined Mom Show, I have the pleasure of hosting Krista McLellan. W e delve into the challenges she faced after the death of her husband and how she turned things around to create financial stability for herself and her family. It was a tough journey, but through determinat...

#255: Level up Your Podcasting Game with These Must-Have AI Tools: Pod Status, Cast Magic, and Descript 14.09.2023

Are you a podcaster looking to take your content creation to the next level? Well, look no further because, on this week's episode of 𝑻𝒉𝒆 𝑫𝒆𝒕𝒆𝒓𝒎𝒊𝒏𝒆𝒅 𝑴𝒐𝒎 𝑺𝒉𝒐𝒘, I reveal the 3 AI tools you can't afford to miss!  Cast Magic - This AI content creation tool is a game-changer! To engage your audience, it effortlessly extracts key assets from your podcast episode, such as transcripts, title options, keyw...

#254: Major Mistakes to Avoid When Networking to Grow Your Business with Carl Lucchi 07.09.2023

I recently had the pleasure of hosting Carl on the Determined Mom Show, and we discussed major mistakes to avoid when networking to grow your business. Check out the episode titled "Major Mistakes to Avoid When Networking to Grow Your Business with Carl Lucchi" to get all the juicy details and insights!   3 Key Takeaways from Our Conversation: 1️⃣ Shift your mindset: Networking is not just about p...

#253: Everything You Need to Know about Apple Business Connect 30.07.2023

This episode comes bearing exciting news for business owners!  Are you aware of the game-changing Apple Business Connect?  It's time to take your business to the next level on Apple Maps! In episode 253 of The Determined Mom Show, we delve deep into everything you need to know about Apple Business Connect. Key Takeaways from the Episode: Claim or Create Your Listing: With Apple Business Connect, y...

#252:How to Drive Targeted Buyers to Your Website with Tim Zhang 26.07.2023

 In episode 252 of The Determined Mom Show, our guest Tim Zhang shares his expert insights on how to drive targeted buyers to your website! Tim's journey from actor to realtor to marketing agency owner is truly inspiring. He faced challenges and setbacks but found his passion in online marketing and copywriting. Now, he helps coaches transition from offline success to building profitable online bu...

#251: How Google Business Profile Management Will Grow Your Business 23.07.2023

 In our latest episode of The Determined Mom Show, we dive deep into the power of Google Business Profile Management and how it can help grow your business. Key Takeaways from the Episode: Importance of Accurate Information: Piecing together a marketing plan based on online information may not be the best approach. We discuss the significance of ensuring accurate information on your Google Busines...

#250: How to Respond to Negative Google Reviews with Sylvia Ho 18.07.2023

Join us on The Determined Mom Show as we delve into "How to Respond to Negative Google Reviews" with our special guest, Sylvia Ho.  She is  an Attorney Group serving Hartford County, CT, including Bristol, Plainville, Farmington, Avon, Newington, Windsor, and West Hartford. In this episode, Sylvia shares her expertise and personal experiences in effectively handling reviews, particularly those on...

#249: 5 Tips for using AI in Your Marketing 14.07.2023

On this episode of The Determined Mom Show, we dive into the world of AI and its role in marketing. We discuss five essential tips for effectively utilizing AI in your marketing efforts. First, we explore how AI can be a valuable tool for generating ideas and content. However, we stress the importance of not relying solely on AI and recognizing it as just a starting point. To ensure accuracy and a...

#248: 5 Strategies for Using Pinterest to Grow Your Business with Dominique Dunlop 06.07.2023

We have an exciting new episode for you on The Determined Mom Show! In this episode titled "5 Strategies for Using Pinterest to Grow Your Business," our guest, Dominique Dunlop, shares some valuable insights on leveraging the power of Pinterest to take your business to new heights. Dominique is a former teacher turned digital marketing-obsessed Canadian mom of 2. Through her done-for-you content r...

#247: Update Your Google Analytics Today to Keep Tracking 04.07.2023

 In this episode, I address some personal challenges but still dive into a crucial topic for all website owners and marketers – updating Google Analytics for better tracking. Here are three key takeaways for you from the Episode: Upgrade to Google Analytics: It's vital to update your Google Analytics to the latest version, as Universal Analytics has ceased tracking this year. Google Analytics trac...

#246: How to Create Powerful Content to Stand Out from the Crowd with Mel Daniels 02.07.2023

In this episode of The Determined Mom Show, my amazing guest, Mel Daniels, shares How to Create Powerful Content to Stand Out from the Crowd. Mel Daniels is a Content Strategist, Coach, and Speaker who loves to understand 'why'. Even past her toddler years, she always asked why. She wanted to understand why things worked as they did, why people acted a certain way, and why she was the only one who...

#245: What I Want YOU to Learn From My Illness: Life and Business Revelations 28.06.2023

In Episode 245 of The Determined Mom Show, I  share my personal journey of illness and the valuable life and business revelations that came with it. Three Take-Aways  from the Episode:  Prioritizing self-care and evaluating your work-life balance can lead to achieving the same or even better results without sacrificing your well-being. Trusting others with your business can be a difficult but valu...

#244: How to Hire Your First Full-Time Employee to Start Scaling Your Company with Dr. Elaine Stageberg 24.06.2023

In this episode of The Determined Mom Show, Dr. Elaine Stageberg joins me on the show to talk about how to hire your first full-time employee to start scaling your company. Dr. Elaine Stageberg, MD, MHA is a psychiatrist, mother of 4, & Owner of Black Swan Real Estate. She owns & manages a portfolio of over $290 million in assets under management. Through real estate investing, she reached financi...

#243: Where Has the Podcast Been? My Near-Death Birth Experience 20.06.2023

This episode may trigger some listeners who may be sensitive to topics such as medical and birth trauma. We advise our listeners to proceed with caution and take care of themselves emotionally In this episode, I share how I have been through a near-death birth experience that taught me to focus on what's truly important in life.                                                                     ...

#242: How to Look and Feel Your Best After the New Year Hype is Gone with Sarah Thomas 13.02.2023

Hands up if one of your resolutions this year is to get on a fitness journey. Have you started it?  Are you feeling like you are not ready, and if you started, you are contemplating throwing in the towel? Relax; this episode is for you. Sarah Thomas will share some actionable tips on remaining hyped throughout the year and achieving our goals. Listen and learn. Connect with Sarah Thomas:  Website:...

#240: How to Include a Nature Routine Into Your Work and Family Life with Sandi Schwartz 01.02.2023

Do you have a daily routine?  How do you begin your day? Many successful people have a routine that they believe has contributed to their success.  In this episode, Sandi Schwartz joins me on the podcast to teach us how to nature routine into work and family. We all know the benefits that come from being outdoors. The big question is, how do we incorporate that into our routine? Sandi has the tips...

#238:How to Incorporate a Podcast to Grow Your Business with Gabriela G. Valdez 24.01.2023

Have you set your goals for 2023? Do you plan on having a podcast this year? If a podcast is on your list of goals, you need to listen to this episode. Today I have Gabriela G. Valdez joining me on the podcast. She shares some golden nuggets on how to incorporate a podcast to grow business. Grab your notebook and pen. You will need to take some notes. Connect with Gabriela: Website: www.gabrielagv...

#236: Design Mistakes You Might Be Making on Your Website with Christi Cooper 16.01.2023

"Your website is the window of your business. Keep it fresh, keep it exciting."-Jay Conrad Levinson How good is your website? Are you thinking of improving it or redoing it so that it can market your brand better? This episode is for you! Christi Cooper shares some design mistakes you should avoid when working on your website. Grab your notebook and pen. You'll need to take notes. Download your FR...

#235: How Appearances Will Help You to Grow Your Business Video 12.01.2023

2023 is here with us. Do you desire to be seen more but need to figure out how to make the appearance? This episode is for you. I share different ways how you can make appearances and help your business grow. Listen in and learn more. Download your FREE guide to the 6 Marketing Musts Guaranteed to Get You More Customers! https://www.tdm-marketing.com/6-marketing-musts Subscribe and Leave us a revi...

#234: Perimenopause or Not? How to Know with Kathy Fritz 08.01.2023

Did you know that menopause is only one day? Anything past that is post-menopause. In this episode, I have the pleasure of hosting Kathy Fritz on the show to talk about menopause. Kathy Fritz is a board-certified master hormone coach who helps women in perimenopause and menopause experience relief from hormonal symptoms like fatigue, hot flashes, moodiness, and insomnia. Her clients lose weight, r...

#233: How to Start a New Profitable Business in 2023 04.01.2023

Happy New! 2023 is here with us. I am sure by now you have made your resolutions for the new year.  Is starting a new business among the resolutions?  I have some tips to help you achieve your goal. Listen to this episode. Download your FREE guide to the 6 Marketing Musts Guaranteed to Get You More Customers! https://www.tdm-marketing.com/6-marketing-musts Subscribe and Leave us a review on Apple...

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