Laura O'Mahony

The Marketing Guide

Business EN ↓ 154 episodes

The Marketing Guide (with Laura O’Mahony) is the go-to podcast for overwhelmed small business owners, entrepreneurs, and marketers who want real, honest advice on how to grow their business using smart, ethical marketing strategies. Each week, host Laura O’Mahony delivers bite-sized episodes packed with practical tips, marketing mindset insights, and creative strategies you can actually use, without the fluff, fake urgency, or shady tactics. From content creation and social media strategy to branding, email marketing, and building confidence as a business owner, The Marketing Guide covers ever...

Author

Laura O'Mahony

Episodes

04 Everything you need to know to get started with Email Marketing 25.05.2020 23:15

In this episode of the Marketing Guide, you are going to learn why you need an email list, the advantages of email marketing, how to get subscribers when you don’t have a list yet, ways to get people to sign up to your list, what a lead magnet is and why you need one, what to send out to your list once you have one, email automation explained and which email platform you should choose . Take N...

03 The anatomy of a highly engaging Instagram post 18.05.2020 12:03

The reason that your content is not doing well on Instagram has nothing to do with the algorithm. it's not that you are not been seen by your audience it has 100% to do with the type of content you are putting out there. In today’s episode, we are going to discuss the anatomy of the perfect Instagram post and I give you a step by step guide to creating content that gets all the likes, shares...

02 Getting started with TikTok for Business 10.05.2020 12:11

What you will learn in this episode: You will learn everything you need to know about TikTok including what it is, who is it for, what type of audience is on the app, if your business should be on TikTok, how it works, how it can help your business and when you should get started with it. This episode is brought to you by my free ebook: Going Live on Instagram a step-by-step guide. You can downloa...

01 Going Live on Instagram - A step-by-step guide 08.05.2020 14:05

I want to share a secret with you about going live on Instagram. IT IS NOT THAT SCARY! Honestly. People tell me all the time “Oh I would love to do a live but I am just too scared” and I am surprised because these people show up on the stories all the time but they stumble when it comes to going live. I have put together this episode to help you overcome the fear of going live and so that you will...