Erik Harbison
The Marketing Careers Podcast
Don't navigate your marketing career alone. Our mission is to provide tips, tools, & connections to marketers everywhere. Whether you’re a marketing student, specialist, manager, or leader, we tackle burning industry questions and provide guidance on how to accelerate your career. In every episode, you'll also get links to helpful tools & templates available exclusively to our members. The Marketing Careers Podcast is sponsored by TheMarketingHelp.co, the only mentorship platform just for marketers. The podcast is hosted by Erik Harbison, industry veteran, CMO, and co-founder of TheMarketingHe...
Be sure to visit the podcast's website and support the creator: members.themarketinghelp.co
Author
Erik Harbison
Category
Podcast website
Latest episode
May 15, 2024
Where to listen?
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Episodes
Marketing Career Management: Managing Up 04.05.2020 13:26
Listen for the 3 phases of managing up - be more successful managing your manager. Have you had success in implementing your marketing project management tips? Connect and tag us in Twitter - @TheMKTGHelp Email us - connect (at) themarketinghelp (dot) co Tools and methods for managing marketing projects: Complete a behavior assessment to identify and align on best ways to communicate: CrystalK...
Marketing Career Management: Managing Projects 17.04.2020 20:08
Listen for the 3 success tips on managing your marketing projects. Plus, get the 3 must-do lists to create during any project to ensure you're ALWAYS learning. Have you had success in implementing your marketing project management tips? Connect and tag us in Twitter - @TheMKTGHelp Email us - connect (at) themarketinghelp (dot) co Tools and methods for managing marketing projects: Manage projec...
Marketing Career Management: Managing Time 04.04.2020 12:53
Listen for your tips on how to best manage your marketing career in 168 hours every week. Have you had success in implementing your time management planning and execution tips? Connect in Twitter - @TheMKTGHelp Email us - connect (at) themarketinghelp (dot) co Managing your marketing tasks in a remote role? Check out our newest toolkit for you. Remote Marketers Toolkit The Marketing Career Po...
Marketing In The Age of COVID-19 12.03.2020 26:38
Find solutions to the impacts on marketing and marketing careers in the face of public crisis by following these 3 steps. Have you had success in supporting marketing efforts and your career currency? Connect in Twitter - @TheMKTGHelp Have questions about managing your marketing team remotely? Email us - connect (at) themarketinghelp (dot) co The Marketing Career Podcast is presented by: TheMarket...
Marketing Career Skill Building: Measuring Your Impact 09.03.2020 9:31
Continue improving your marketing career currency by executing these two steps that will ensure you deliver direct and indirect impact. Our 3-part series on Skill Building is supported by our primary Marketing resources: Coursera.com Acadium.com Let's keep the conversation going. Comment or tag us with your marketing career questions... Connect in Twitter - @TheMKTGHelp Connect in LinkedIn - @T...
Marketing Career Skill Building: Your Most Effective Learning Model 22.02.2020 14:07
Improve your marketing career currency by learning a new skill the right way. Listen to hear about the proven learning model that will ensure you effectively retain any marketing skill. Our 3-part series on Skill Building is supported by our primary Marketing resources: Coursera.com Acadium.com Let's keep the conversation going. Comment or tag us with your marketing career questions... Connect...
Marketing Career Skill Building: Overview & Planning 26.01.2020 17:38
Take control of your marketing career development by planning your skill building approach. Listen to hear our proven 3-step marketing skill building plan to get you started today. Our 3-part series on Skill Building is supported by the following Marketing resources: Udemy.com GeneralAssembly.com Coursera.com QuickSprout.com CodeAcademy.com Acadium.com Google Academy WordStream PPC Google Primer...
Special Episode: How To Talk About...Marketing's Trending Topics For 2020 06.01.2020 1:02:16
Be prepared to discuss 10 of the coming year's key marketing trends and topics. Episode Guest: Jed Singer - Co-Founder @ TheMarketingHelp.co Let's keep the conversation going. Agree/disagree with our trends? Comment or tag us... Connect in Twitter - @TheMKTGHelp Connect in LinkedIn - @TheMarketingHelp Email us - connect (at) themarketinghelp (dot) co Our Episode on How To Talk About Marketing Tr...
Your Marketing Career Strategy: Your Career Path 31.12.2019 22:24
Your marketing career will consist of working for one of three main company types. Which company you work for now and in the future is what makes up your Marketing Career Path. Episode Guest: Jed Singer - Co-Founder @ TheMarketingHelp.co Connect with Jed : via LinkedIn via email : Jed (at) themarketinghelp (dot) co Email us: connect (at) themarketinghelp (dot) co Our Marketing Career Series is sup...
Your Marketing Career Strategy: Career Profile 31.12.2019 35:18
Your marketing career should consider both "what" you know and "who" you know. But did you know there are 8 key elements that make up a successful marketing career profile? Listen to identify all 8 and where you have gaps that need to be addressed right now. Episode Guest: Jed Singer - Co-Founder @ TheMarketingHelp.co Connect with Jed : via LinkedIn via email : Jed (at) themarketinghelp (dot)...
Your Marketing Career Strategy: The 6 Career Factors 23.11.2019 35:18
Your marketing career should start with the prioritization of these 6 career factors. Do you want to work for a specific Company? Work remotely? Have a strong work/life balance? Stop guessing. Get the clarity your marketing career needs right now! Episode Guest: Jed Singer - Co-Founder @ TheMarketingHelp.co Connect with Jed : via LinkedIn via email : Jed (at) themarketinghelp (dot) co Share...
Your Marketing Career Strategy: Career Currency & Career Moments 28.10.2019 39:01
Your marketing career should start with, or establish, a marketing career strategy. Are you aware of your marketing career currency? marketing career moments? or even your SuRF score? Listen to find out. Episode Guest: Jed Singer - Co-Founder @ TheMarketingHelp.co Connect with Jed : via LinkedIn via email : Jed (at) themarketinghelp (dot) co Not sure where to start with your marketing career? ...
How To Be Successful In A Digital Marketing Agency Role 29.08.2019 43:46
How to be successful in a digital marketing agency role. And, how you can make it a valuable part of your marketing career. Episode Guest: Garrett Gillin - Co-Founder @ 215Marketing Connect with Garrett : via LinkedIn via 215 Marketing Resources for your marketing career: Udemy - Free Project Management Courses Coursera Digital Marketing Courses Not sure where to start with your marketing career?...
Marketing Career Mistakes You Should Make 23.07.2019 29:12
Marketing career mistakes you should, and should not, make. Episode Guest: Bobby Louden - Director Of Marketing @ NetPlus Alliance Connect with Bobby : via LinkedIn via Instagram Resources for your marketing career: Marketing Land Search Engine Land Moz Blog Not sure where to start with your marketing career? Check out mentorship opportunities with The Marketing Help Join other marketers that are...
Preparing For A Role In Social Media 18.06.2019 26:58
Episode Guest: Alex Gilson- Associate Director, Search & Social @ CMI/Compas Connect with Alex : via LinkedIn via Twitter Learn more about CMI/Compas: via Twitter via LinkedIn Review available jobs Resources for a Social Media career: MarketingLand SearchEngineWatch Socialmediaexaminer Social media day Philly Not sure where to start with your marketing career? Check out mentorship opportunitie...
Expediting Your Career Development 08.06.2019 36:35
Episode Guest: Kelly Deily - Assistant Director, Career Services @ Drexel University Lebow College of Business. Connect with Kelly : via LinkedIn via her Podcast - Career Conversations with Kelly Resources for Career Development: Beyond B School 2 Hour Job Search Check out the latest resources and mentoring program options - just for marketers - at TheMarketingHelp.co Join other marketers that are...
What Branding and Strategy Are & Are Not 23.05.2019 35:12
Episode Guest: Bill Gullan - President at Finch Brands. Connect with Bill : via Finch Brands via Twitter via LinkedIn via his podcast - Real World Branding Resources for brand and strategy: Harvard Business Review PSFK Check out the latest resources - just for marketers - at TheMarketingHelp.co Join other marketers that are getting the latest career tips on our newsletter - TheMarketingHelp.co/sub...
Balancing Your Marketing Learning with Doing 02.05.2019 31:38
Episode Guest: Valentina Elegante - Marketing Coordinator and Senior at Drexel University. Connect with Valentina : elegantevalentina (at) gmail (dot) com Valentina's LinkedIn profile Tools Mentioned: Preview App for Instagram Wix website builder HubSpot Free Certifications Unsplash - Royalty Free Images and Photos Check out the latest resources - just for marketers - at TheMarketingHelp.co Join o...
Do You Have The "Marketer's Mindset"? 23.04.2019 30:51
Episode Guest: Matt Roberts : VP Collegiate Relations for American Marketing Association of Philadelphia Connect with Matt : MJRoberts777 (at) gmail (dot) com Matt's LinkedIn profile Learn more about AMA Philadelphia Check out the latest resources - just for marketers - at TheMarketingHelp.co Join other marketers that are getting the latest career tips on our newsletter - TheMarketingHelp.co/subsc...
'Manage Up' Effectively By Asking This One Question 26.03.2019 11:09
"Managing up" is when you focus on proactively making your direct manager’s job easier. A starting point for Managing up can include: Seek to understand first - what is the situation? Start having more proactive communication Tasks or tactics that you can implement when it comes to managing up: Own the meeting agenda for that next weekly/monthly team meeting Develop and OWN the agenda fo...
Career update: Congratulations, You're in Sales. 16.02.2019 37:12
Things that matter for anyone focused on a sales role (..which is everyone). Preparation. Relationships. Storytelling. Hear from the Dean of St. Joseph's University Business school and a 30+ year veteran media sales executive on what matters when selling yourself. ** Don't miss all the marketing career content designed specifically for YOU at TheMarketingHelp.co **
3 Ways to Get the Most Return From Networking Events 25.01.2019 13:02
Check out our latest marketing career guides, resources and services at TheMarketingHelp.co 1. Research. Focus on QUALITY vs quantity. You can’t meet everyone. 2. Be memorable...in a professional way. Do what no one else at the event would think of doing. 3. Follow through with value. Provide value in your follow up so that it yields micro-commitments and another conversation. Get notified of our...
Social Media Sleuthing For Marketing Interview Prep 22.01.2019 8:28
1. Facebook ads Check the ‘Info and Ads’ link on their brand home page. 2. LinkedIn company profile -- get smart about the operation & opportunities Review Jobs that are open -- maybe you know someone that is a fit for that engineering role -- you can mention that during the interview. 3. Search Industry-specific social posts Identify top industry publications online and scan their recent soci...
Optimize Your Social Presence For The Marketing Job Hunt 22.01.2019 10:57
Audit and optimize these 3 ares of your social presence. 1. Personal Brand Site or page. A personal site or page can provide more depth about you. and serve as a testing bed for hands-on experience with other digital channels and skills. About.me Strikingly.com Wix.com 2. Your Linkedin Profile It is your digital business card. Your Photo - Use proper lighting and smile. Your Headline - Focus on ke...
The Marketer's Personal Branding Checklist 22.01.2019 14:50
A marketer's personal branding checklist.. 1. Knowledge is power. Find aggregators of content. Consider: Zest.is Flipboard app Nuzzel The Marketing Dive Daily Carnage The Serial Marketer 2. Content and Content Channel creation Create valuable content, with actionable tips, that is relevant to your area of focus. Consider: Blog posts Linkedin Publish Medium Create a podcast. Create a YouTube chan...
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