The Marketing Careers Podcast

The framework covered in this episode. Listen to get more details on how you can kickstart your network, and networking, in the next 2 weeks. 1. Align with what you believe in and what drives you. Identify your professional Vision (where you want to be in x months/years) Identify your Values (what do you stand for?) 2. Identify similar individuals and organizations that align your vision/values Se...

Some marketing career resources for you to check out. 1) Knowledge is power - these tools can help you identify new trends, tips and resources. Zest.is -- Chrome plugin that will aggregate marketing topics for you daily in one cool dashboard. MarketingSchool.io w Neil Patel and Eric Siu -- Practical tips. Quick how-tos. Short episodes. 22 immutable laws of marketing (Jack Trout & Al Ries)- A c...

What are the differences between marketing roles on the Agency side and the Client/Brand side? Some observations and things to consider: Agency side roles Great for internships or entry level roles - opportunity to learn a ton. And be a practitioner for a particular marketing channel. Great for career switchers - someone wanting to learn about marketing. Client side roles Great for exposure to bre...

What should be in a 90 day plan? 
 a) Break out your projects into 3 timeboxes -- by day 30, by day 60 and by day 90
 b) Make sure to capture ‘expected outcomes’ or ‘goals’...otherwise it will not be clear if you were successful or not.
 c) Focus on these three areas: People - how are you helping others & yourself develop? How are you building relationships within the organization and external...

1. Send a better email. Ask a question. Provide another marketing idea, test or suggestion. 2. Send a handwritten note. Be Succinct & Specific. Say Thank you. Include a sentence or two on which project you would be most excited about launching when you started. 3. The check-in. Sending the check-in email will keep you top of mind...Including something relevant to the conversation will make you...

I asked 100 digital marketing hiring managers, “what’s the ONE thing that negatively impacts a candidates chances of moving on or being hired”. The overwhelmingly most popular answer was “Not having questions prepared”. Here 3 questions you should be prepared to ASK during your interview (feel free to capture the gist of the question - phrase it in the way that works for you.): How do you find way...

You can find all podcast episodes here. 1 - Research The Company. Understand when they were founded. Who are the owners. What is their back story. Are they funded, public or private? Who do they primarily serve as clients or as partners. What is their primary product or service? What is their culture? Check out Google , Crunchbase or Glassdoor 2 - Research The Business. Who are their competitors?...

Access all podcast episodes here. First, start by Googling your name. What do you find? Are you seeing content that is supportive of what you’re trying to accomplish in your marketing career journey? If not, feel free to contact me to discuss. First Factor: Your LinkedIn Profile - Over 90% of recruiters rely on the site, according to data from the Society of Human Resource Management. - Do - Resea...

Access all podcast episodes here. How are you finding & where are you finding your dream modern marketing role? Listen for some alternative resources to those marketing job boards and learn this one thinking exercise that you should do before you start your marketing role search. Popular roles that you may be searching for at Associate, Specialist or Manager levels: Digital PR & Marketing...

Access all podcast episodes here. This podcast is for marketing students, marketing associates & specialists, and aspiring marketing managers & team leaders. We'll tackle common questions and provide tips and guidance on how to succeed in starting and growing your marketing career. Topics to include: How to find the right marketing role for YOU How to nail interviews & land your DREAM JOB How to b...