Localization Academy

The Localization Podcast

Business EN ↓ 86 episodes

"Once you stop learning, you start dying" - Albert Einstein. Since we're low on resurrection kits, please don't f*ck it up! Join Andrej Zito as he interviews localization experts in a rather casual, yet practical way. Are you tired of boring presentations that only want to sell to you? If you value practicality more than political correctness, this is the podcast for you. Let's make localization fun again!

Be sure to visit the podcast's website and support the creator: localizationacademy.com

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Localization Academy

Episodes

Streaming Wars in Spain | Spotify in India | German LSP lengoo #11 17.09.2019 38:21

Netflix hit the nail on the head with Money Heist. TV series produced originally in Spain now celebrates success around the world thanks to localization. What are the other streaming giants like HBO, Amazon and Viacom doing about it and why is everyone moving to Spain? More topics: How Spotify localized content for the Indian market. LSP lengoo raises EUR 6M to compete with Lilt and Unbabel. This...

Understanding the Indian Market | Startup Lang #10 10.09.2019 1:10:19

India has 22 official languages and 637 million Internet users, according to a report from KPMG. You can't expect to dominate the Indian market with English and Hindi localization only. Learn about the 4 digital user profiles and their language preferences. How to start testing the waters of Tamil, Bengali or Telugu?  More topics: the next level of localization in consumer markets, an article...

What Makes A Good Localization Project Manager and Post-Editor #9 03.09.2019 56:10

Unbabel analyzed the patterns of post-editors. Can we do the same for localization project managers? Are PMs in danger of being replaced by AI? And how does the personality change the game and why is nobody paying more attention to it? HR sucks... Listen NOW at 07:45. The second part is about Facebook's patent to measure machine translation quality. It's a great example of using crowd and users to...

The Role Of A Localization Engineer And Why You Need One #8 27.08.2019 1:25:49

What does a localization engineer do and why it's important to have one on your project? I started my localization career as an engineer in Moravia, you'll hear my experience and what it was like.  More topics - The benefits of multilingual chatbots, A new dubbing community app Produb, The difference between hiring freelance translators and translation agencies, How to localize your translati...

How To Build Your Global Marketing Strategy Like a Startup #7 20.08.2019 1:04:06

Do you want to increase the ROI of localization? Which market will be your next and which content should you localize? Stop guessing, start experimenting. Build your global marketing strategy around constant testing and evaluating data. This is episode #7 of my speaking practice, also known as the Localization Podcast :) #localization and #translation news across social media delivered to you by t...

How To Get Into Media And Entertainment Localization | The Gaming Market in Russia #6 13.08.2019 1:05:09

Is localization project management the only way to get into the film industry? Don't let your education and degree limit your options. More topics - SDL increases its revenue by 28%, How to evaluate new international markets, The Russian market for gamers, Video localization tips, The role of an account manager. This is episode #6 of my speaking practice, also known as the Localization Podcast :)...

Financial MT | Tips for Game Localization Testing | International SEO #5 06.08.2019 52:05

In this episode of the Localization Podcast, I'll be covering news from the localization industry - week 31: Machine translation engine for finance from Lingua Custodia. Testbytes share tips for testing your game localization. Learn about International SEO in a video from Venga Global. What are 4 localization strategies for different game genres? More localization tips for marketers. Localization...

Virtual Assistant Halosis | How To Get Your Team Hired | UX Localization #4 01.08.2019 53:54

In this episode of Localization Podcast, I'll be covering news from the localization industry - week 30: iFlytek to build speech recognition in China. DeepL better than Google and Microsoft? Startup Halosis from Indonesia makes online selling easier. Translating judgments in India. EU approves the use of remote interpretation. Localization on social media - Facebook, Reddit, LinkedIn and Twitter.&...

Netflix Subtitling | Google's Massive NMT | Metal Gear Solid's Translation Into English #3 23.07.2019 47:05

In this episode of Localization Podcast, I'll be covering news from the localization industry - week 29: Rozetta from Japan triples its revenue from MT. Netflix and their approach to subtitling. Translating on mobile using Memsource. Google's massive neural machine translation. Localization on social media - Facebook, Reddit, LinkedIn and Twitter. Polygon's article on translating Metal Gear Solid...

Flitto IPO | Multilingual Chatbots | Trump Against Interpreters | More MT #2 16.07.2019 41:50

News from the localization industry, week 28: Korean Flitto to raise $33M in its IPO Deploying multilingual chatbots worldwide Trump's administration hinders interpreting services MT vs translators vs SMEs Localization on social media All articles are taken from https://slator.com - Language Industry Intelligence Please let me know on social what I could do better :) Enjoy!

Will Neural Machine Translation Replace Translators? #1 09.07.2019 1:06:01

This episode covers week 27. My very first venture into podcasting. Learn why I started creating content on another platform. The most interesting news: Will CAT tools cease to exist? How will the role of translators change when NMT gets better? What is SDL Language Cloud and why is it only coming now?  All articles are taken from https://slator.com - Language Industry Intelligence