The Live Local Marketing Podcast

*BONUS EPISODE* Mike spins amazing stories of experience, of lessons learned from his years in sales and marketing. How to work with clients, deal with your competitors and how to create work-life balance...this is an interview you will want to get into. I sat down with Mike Konrad, the founder of Aqueous Technologies and the voice behind the "Reliability Matters" podcast. With over 35 years in th...

How do you transform a business from a "best-kept secret" into a market leader and then overcome problems that would tank most companies? In this episode, we sit down with Joel Keith, the founder of ASP Branding, to discuss the intersection of brand identity, digital strategy, and authority building. Joel shares his expert insights on how businesses can leverage the "ASP" framework (Authority, Str...

Stop Trying to Be the Expert, Start Becoming the Most Trusted Name in Your Community Everyone is shouting, “I’m the best," but not to burst your bubble, nobody’s listening yet because you have not given them reason to. In this Office Hours replay, we break down a smarter strategy: How to brand yourself as the Local Giver, the person everyone trusts, refers, and remembers. If your content feels inv...

Why do 90% of podcasts never grow… even when the host is doing everything “right”? In this episode, I sit down with Roy Coughlan, known as “The PodFather,” who has launched shows into the top 0.5% globally and produced over 1,000 episodes, and he breaks down exactly what most podcasters are getting wrong. This is not theory; this is what actually works for him as he runs 8 podcasts while coaching...

How Top Brands Build Loyalty, Partnerships, and Growth can lead to being your own boss. It is the dream to leave a job that has run its course, one that you have learned what you need to grow...and then strike out on your own and be your own boss. And this is exactly what the knowledgeable and adventurous Shelia Butler did for herself. In this episode, I sit down with Sheila, Founder of Butler Mar...

Free SEO That Actually Works (Without Posting More Content) You’re posting, staying consistent… and still getting nothing. No reach. No clicks. No leads. In this Office Hours session, we break down why your content isn’t working and how to fix it using simple, FREE SEO strategies that compound over time. I don't believe in this time of AI and content saturation that posting more is a logical answe...

There are so many ways to do your LinkedIn wrong, and it is costing you a following, so let Joyce show you how to do it right and add another tool in your marketing strategy. I sat down with Joyce Feustel, founder of Boomers’ Social Media Tutor, who’s helped over 1,000 professionals stop feeling overwhelmed and actually start using LinkedIn the way it was meant to be used… simply, clearly, and eff...

**Bonus Thursday Episode** With the last name Sells, it just seems natural that our guest today knows exactly how to help businesses perfect their Branding to clarify their business. In this fast-paced and practical conversation, I sit down with Charlie Sells, founder of Clarity Over Everything, a brand strategist who has spent 15+ years helping leaders simplify their message, align their vision,...

Is your marketing boring? Not Landing? You need a marketing Rebel to stand out from the crowd... In this episode, I sit down with Lisa Raebel, founder of Rebel Girl Marketing, to talk about what actually works when you strip away the noise and focus on a strategy that earns attention instead of renting it. Lisa isn’t guessing. She’s spent decades helping businesses move from scattered tactics to c...

George Percy is what happens when human creativity of the art world meets data-driven marketing... In this interview, I sit down with digital marketing strategist George Percy , a global leader in digital communications and the Global Head of Digital at WildKat Communications , to explore how modern marketing is evolving and what businesses must do to stay relevant in a rapidly changing digital la...

Today we are going to talk about something that may make you uncomfortable: your business gets stronger the more you question it...but you have to lead with the right questions In this episode, I sit down with Joe Lalley , speaker, workshop facilitator, and author of Question to Learn , to explore how curiosity can transform the way we lead, communicate, and solve problems in business and life. Jo...

From my recent guest spot on The Vision Pros Podcast, the host Jackson and I talked about converting cold leads into lukewarm ones. It was a back-and-forth conversation that warranted a little more discussion...In this Live Local Office Hours session, we break down three practical ways to invite cold leads into your funnel so they feel like warm referrals instead of strangers. Inside this session,...

Choosing the Right CRM & Building Smarter Networking Systems | Brandon Drake Interview Too many entrepreneurs THINK they need more leads, but before you go blowing your entire marketing budget on capturing new people, let's talk about nurturing the people who already know you. In this episode, I sit down with Brandon Drake, CRM strategist and founder of Healthy Data Guy, to talk about how...

**BONUS THURSDAY EPISODE** How to Turn Your Book Into a Wealth-Building Brand | Aurora Winter Interview What if your book wasn’t just something you publish… but the engine that builds your authority, attracts clients, and grows your business? In this episode, I sit down with Aurora Winter, founder of Same Page Publishing and author of Turn Words Into Wealth: Blueprint for Your Business, Brand and...

Take me out to the ball game, take me out of...boring marketing. With years of creativity and ticket selling behind him, Howard brings experience and innovation to our podcast this week. Join us for a dynamic episode as we sit down with Howard Wolpoff, MBA, seasoned Sales and Leadership Performance Coach at Southwestern Consulting and veteran marketing strategist with 30+ years helping businesses...

🔥 Why Your Story Isn’t Landing (And How to Fix It) Most entrepreneurs lose their audience because they start with their product instead of their tension. In this week’s Office Hours, we break down the 3-part storytelling structure that builds authority, connection, and trust without sounding salesy. 1. The Defining Tension Start with friction. What were you frustrated by? What wasn’t working? Mee...

How do you stand out in a crowded market without screaming louder than everyone else? In this episode of The Live Local Marketing Podcast, I sit down with actor, voice artist, and creative strategist Kyle Merrick, founder of Anarchy For A Day, to break down how strategic “anarchy” helps entrepreneurs differentiate, build magnetic brands, and stop blending in. We discuss: • Creative marketing strat...

🔥 BONUS THURSDAY EPISODE with Adam Rosen: The Art & Science of Modern Outreach 🔥 I enjoy having successful entrepreneurs on the show that do not live the referral lifestyle, the ones that show you the variety of ways you can run your marketing and still win. And that is what you will find in this conversation with Adam Rosen. In this bonus podcast episode, we sit down with Adam Rosen, serial...

"90% of my business comes from Follow-Up...PLEASE don't just call and ask how their day is going" -Lynn Whitbeck In this interview, I sit down with Lynn Whitbeck, founder of Strategic Sales Queen, sales strategist, and referral relationship expert who helps professionals build authentic connections that actually convert. We talk about what most entrepreneurs get wrong about sales tod...

Last week we had Richard Levvy on the podcast and we talked AI systems, which inspired this week's office hours on how to make your AI Local and Creative! In this week’s Office Hours, we pull back the curtain on the exact three-step structure high-performing entrepreneurs use to create predictable momentum. Not hype. Not motivation. A repeatable operating system for growth. After back-to-back...

If your brand is visible but not converting, this conversation will reset how you think about marketing and your own story. In this episode, I sit down with Jordan Mendoza, a sought-after sales strategist, speaker, and relationship-driven brand builder who helps entrepreneurs turn conversations into clients without sounding scripted or pushy. We dig into what separates a forgettable online presenc...

Only listen today if you’re serious about building a brand that attracts clients, scales referrals, and creates real momentum, this conversation is for you. In this episode, I sit down with Kurt Uhlir , one of the most respected growth strategists and marketing operators working with high-growth companies today. Kurt is a Chief Marketing Officer, go-to-market architect, and speaker known for scali...

🎙 Office Hours Replay: How to Use AI and Still Sound Genuine, The Live Local WayStop if you are one of those people who are using AI to crank out more content...what you actually need is clearer communication. In this Office Hours session, I break down a simple truth that came up in my recent conversation with marketer and AI consultant Richard Levy: AI didn’t make your marketing boring. It expose...

If you’re tired of chasing leads, second-guessing your sales conversations, or wondering why prospects “think about it” and disappear, this episode will change how you approach selling altogether. In this interview, I sit down with Tim Barry of Sandler, a sales trainer and business strategist who helps professionals build repeatable systems for closing more deals without sounding pushy or scripted...

What if the problem with your marketing isn’t effort… it’s direction? In this episode, I sit down with marketing strategist Lorraine Ball , founder of More Than a Few Words , to unpack what actually moves the needle for small businesses and entrepreneurs right now. If you’re posting, emailing, and “doing all the things” but still wondering why results feel random, this conversation will recalibrat...