Nicolas Bailliache
The Live eCommerce Podcast
A show for retailers, brands and creators looking to grow their video commerce strategy. What if you could improve your sales conversion rate from 3% to 18% in just one hour? It’s completely possible, and you can do it today thanks to live commerce. This new, evolving online opportunity helps you grow fast, authentically, in an innovative and social way Livestream e-commerce combines real-time video content and two-way communication that allows viewers to buy or save products as they watch. Compared to other pre-recorded, edited content, this interactive and engaging content feels more authent...
Author
Nicolas Bailliache
Category
Podcast website
Latest episode
Oct 31, 2025
Where to listen?
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Episodes
The V Commerce Show 12 Top VideoCommerce news of the week Special NRF - GDP & Beauty+JCPenney's 26.01.2024 25:42
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Ep12 About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-vide...
Social Commerce and Authentic founders: Phoebe Yu & Ettitude 24.01.2024 24:28
Discover the world of sustainable textiles and eco-friendly home goods with founder and CEO Phoebe Yu on this week's of the Live Ecommerce podcast. Phoebe shares the origin story of her company, Ettitude, which produces innovative bamboo-based fabrics and bedding. Since launching 10 years ago, sustainability has been their driving mission - to reduce the environmental impact of textiles by using r...
The V Commerce Show: Top VideoCommerce news of the week - Ecom Sales Report 2023, AI impact, Ulta.. 19.01.2024 24:05
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Ep11 About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-vide...
TikTok Payments & 4 Ecommerce Predictions You Need to Know with Paul Drexler 15.01.2024 32:23
Get the inside scoop on key ecommerce predictions for 2024 from expert Paul Drexler in this week's episode. Paul shares insights from his annual report compiling predictions across the industry, as well as his own hot takes as the author of the popular Shopee Freak newsletter. Tune in to hear Paul's disagreement with the prediction that no new marketplaces will challenge the dominance of Amazon, W...
Social Commerce and Authentic founders: Thompson Tee and Billy Thompson 10.01.2024 31:30
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter New! Get FREE UGC report alert directly on your email every week. Sign up today!: https://get.estreamly.com/ugc-alert Today our special guest is Billy Thompson. Billy has an embarrassing medical condition causing excessive sweating that no product could solve, so he invented his own sweat...
VCommerce show #9 - Top Video commerce News of the week: Marketing & GenZ, TikTok Shop Take rate increase, Shoplifting 05.01.2024 22:58
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Ep09 About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension...
Livestream Selling As A Life Skill (2022) 02.01.2024 40:48
This week we revisit a great episode with Patti Reily (2022) Livestream Selling as a Life Skill (00:01 - 00:06) Patti reframed selling as a "life skill" not just a sales skill, which helps overcome negative stereotypes of salespeople. We sell ourselves from birth to get our needs met and connect with others. Engaging the Audience (00:06 - 00:10) Recycle information every few minutes for new viewer...
VCommerce show #8 - Streaming bundle - Roku & Walmart partnership - Product Reviews - Temu & SuperBowl 08.12.2023 21:36
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Ep08 About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-vide...
Embracing The Messy- Sales & Marketing Insights with Marcus Sheridan (2022) 05.12.2023 35:41
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter In this episode of the Live E-Commerce Podcast, I had a chance to interview bestselling author Marcus Sheridan. Marcus wrote the transformational marketing book "They Ask, You Answer," which had a big influence on my own why. Marcus shares his journey from struggling pool company owner du...
The V Commerce Show #7: Special Cyber Week Reporting with Melissa Dixon from BigCommerce 01.12.2023 24:34
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Special Black Friday/ Cyber Monday: Let's review data with Melissa Dixon from BigCommerce Ep07 About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your we...
Bamblu: How Angela Hawkins Elevates Growth with Liveshopping and Community Empowerment 28.11.2023 34:28
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter On this week's Live E-Commerce Podcast, host Nicolas interviews Angela Hawkins, founder of Bamblu, an eco-friendly sleep company selling bamboo bedding and sleepwear. Angela shares how she started the business to help solve her husband's sleep issues, eventually realizing many people suff...
VCommerce Show #6: Amazon big spent on Football, Shopify down, Affirm latest numbers & QVC BFCM 24.11.2023 21:30
VCommerce experts Matt Hodlofski & Nicolas Bailliache every Friday at 11am ET for a lively discussion on the latest developments shaping the #videocommerce and #liveshopping landscape. #vcommerce Special Black Friday/ Cyber Monday: Amazon big spent on Football, Shopify down, Affirm latest numbers & QVC BFCM Ep06 About eStreamly: eStreamly enables shoppable livestreams & videos across p...
Elevating Brands: Melissa's Strategies for Ecommerce Triumphs on BigCommerce 21.11.2023 29:57
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter In this episode, we are thrilled to have Melissa, Director of Brand and Content Marketing at BigCommerce. With a track record of weaving spells of success for industry-leading brands, Melissa is on a content crusade to educate and empower ecommerce businesses of all sizes. 🚀 About Meliss...
VCommerce show: Retail Sales Data, BYPL & QVC, TikTok Ban & indonesia, retail media growth 17.11.2023 21:53
Every Friday, Matt Hodlofski & Nicolas Bailliache deep dive on the top news of the week. From the latest on retail sales data, TikTok's ban in Indonesia, Retail Media growth, Buy Now Pay Later latest QVC data... there was a lot to unpack! Week 5 ! About Nicolas & eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, ema...
From Tesla to Ecommerce: Driving innovation with Audrey Donaldson 14.11.2023 27:24
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter Let's talk true innovation! In this episode of the Live Ecommerce Podcast, host Nicolas Bailliache interviews Audrey Donaldson, a product designer passionate about innovation and technology. We have a fascinating conversation about how to approach innovation and identify new opportunities...
The VCommerce Show #4 - logistics layoff, Live tipping, Amazon & Meta partnership 10.11.2023 19:03
Every Friday, Matt Hodlofski & Nicolas Bailliache deep dive on the top news of the week. From the latest logistics layoffs, Live tipping crazy numbers, Amazon & Meta partnership, there was a lot to unpack! Week 4 ! About Nicolas & eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct...
Hook, Line and Sinker: Creating Compelling Live Shopping Experiences 07.11.2023 29:05
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter Join us for an energizing conversation about the power of live streaming and social commerce with Stephanie Garcia, live video strategist and founder of Light Camera Live. Stephanie shares her journey from digital agency veteran to live streaming consultant, and how becoming a mom inspire...
The VCommerce Show: Barbie Movie Impact, Q5, Amazon Social Selling 03.11.2023 21:52
Matt Hodlofski & Nicolas Baillaiche deep dive on the top 4 news of the week. From the impact of Barbie movie on sales, to Q5, Amazon Social Sharing... Week 3 ! About Nicolas & eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-1...
Liveshopping Innovation: How FashionGo is Pioneering Video Commerce for B2B 31.10.2023 30:25
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter Tune in to learn how FashionGo is innovating livestreaming and live shopping in the B2B fashion space! In this episode, Paul and Grace from FashionGo discuss how they are leveraging video commerce and social commerce to create a digital wholesale marketplace for fashion brands and retaile...
The VCommerce Show : TikTok Going IRL, Supergreat shutting down, celebrity brands 27.10.2023 21:34
Matt Hodlofski & Nicolas Baillaiche deep dive on the top 4 news of the week. From TitTok Going IRL, Supergreat shutting down, celebrity brands and so much more to unpack! Week 2 ! About Nicolas & eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video check...
From Rural Stores to YouTube - Retail Marketing insights with Carla from TIA, Ecuador 24.10.2023 33:20
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter In this episode of the live e-commerce podcast, host Nicholas speaks with Carla Paladines, a bilingual retail marketing expert from Ecuador. Carla shares insights into TIA, Ecuador's version of Walmart, which has been serving local communities since 1960. They discuss how TIA blended phys...
The VCommerce Show - Retail Sales Monthly Report, Youtube shopping, Austin li trouble, NFL rating... 20.10.2023 20:42
About eStreamly: eStreamly enables shoppable livestreams & videos across platforms, including your website, social media, SMS, emails... Video become a direct ecommerce extension with in-video checkout, boasting a 10-15% conversion rate. Fast and reliable, it's your payment, your inventory, your ecommerce. About Matt: He has over 25 years of vcommerce experience within product marketing and sa...
The Art of Community Building with Allan Perrottet 17.10.2023 30:17
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter Join us in this enlightening episode as we sit down with Allan Perrottet, the dynamic COO and co-founder of Decommerce. Allan offers a unique perspective on community growth and engagement. We delve deep into the intricacies of building and nurturing e-commerce communities. Building Your...
BONUS: Top 4 Video Commerce news of the week 13.10.2023 7:53
Hey everyone, We will be rolling out a new show on linkedIn. The V Commerce show as a BONUS episode of your Tuesday's Weekly where we will discuss the top four news that shake the world of video commerce. In this week episode: Paypal new antitrust lawsuit, New data on Youtube Live, Subcription coming on TikTok and Xsolla acquisition of livestreaming capabilities, About eStreamly: eStreamly enables...
Elevating Live eCommerce with Ecamm: A Chat with Katie Fawkes 10.10.2023 34:30
Receive weekly live shopping industry updates and tips in our newsletter: https://try.estreamly.com/newsletter In the bustling world of live eCommerce, standing out means delivering professional, TV-quality broadcasts. But how does one make that leap without the big-budget equipment and expertise? Enter Ecamm, a game-changer for anyone wanting to elevate their live selling game. This episode bring...
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