The Listings Lab Podcast With Jess Lenouvel

Agents... Let’s be honest here – most real estate marketing is dry and consists of the same copy-and-paste statements ALL the time. As agents, we mistakenly think we need to put on this uber-professional, corporate persona. But guess what? Clients don’t want to work with a generic “realtor robot”. They want to work with a real human being. So if you’re struggling to capture attention and connect w...

Have you ever wondered what really lies beneath the surface when it comes to mindset?  In this week’s episode, we dive deep into the world of mindset and why it's more than just positive thinking and motivational podcasts.   Mindset is like the secret sauce of our lives, businesses, and relationships. It’s the sum of our beliefs and it has a HUGE impact on our outlook.  During the episode, I’l...

Real Estate Agents! Are you tired of feeling like you're constantly running on fumes, questioning if it's just the toll of building the business of your dreams? Here’s the unsexy truth about burnout and why you might be feeling like things are always feeling harder than they need to be… In today's episode, we’re diving into a topic that many agents tend to shy away from… the silent bat...

Have you been struggling to reach more people on Facebook? Feel like you’re spending time creating content but it never seems to get you any results? It's time you truly learn how to leverage Facebook for your real estate business!  In this week's episode, I'll be diving in and discussing why your organic reach might be an issue for you on Facebook and some things that you might not kn...

Have you been struggling to scale your real estate business to the next level? You might be lacking some of these crucial currencies in your business...   And no, when I say currencies, I’m not just talking about money. Too many agents chase dollars while neglecting the other four vital currencies required for growth.  In this week's episode, we'll be going over the 5 most important curren...

Real Estate Agents! Ready to learn how to have hundreds of high-quality leads reaching out to you from your content per year? Tune into this week's episode, where I'll be diving into the strategy behind all of this! If you’re ready to take your business to the next level, you need to go beyond reaching out to just your referral networks. You need to learn how to leverage social media and o...

Real Estate Agents, be honest… Have you been feeling stuck lately within your real estate business? Your mindset could be what’s holding you back from making the necessary moves to get the results you’ve been working towards. Your outlook, beliefs, and perceptions play a HUGE role in your success. But most agents are unintentionally self-sabotaging themselves because their mindset is not in check!...

Real Estate Agents! We’re back with part 2 of all things budgets.  Dylan, our head coach from our 7-Figure Agent Collective program, and KaraLee, our COO here at The Listings Lab are back and on this episode, we’re going to be diving into how to put everything you learned in Part One into practice.  If you haven’t checked out Part One, click here to give it a listen . Or if you’d like to watch the...

Real estate agents! Get ready to dive into the world of numbers and their impact on your business’ success in this week's episode! I'm excited to have two awesome guests with me today: Dylan, our head coach from our 7-Figure Agent Collective program, and KaraLee, our COO here at The Listings Lab. You're in for a treat! In this week’s episode, we'll dive into why understanding your...

Are you a real estate agent seeking flexibility, freedom, and fulfillment in your real estate business? But are you feeling bogged down by the day-to-day grind, chasing deals and dollars? If you answered yes to the questions above, then you need to check out Paul Santucci's experience with The Listings Lab. Paul's wins go beyond financial gains; they include personal fulfillment and happin...

This is going to be a super quick but important episode to listen to all about Instagram if you want to make sure you're getting in front of your ideal clients on the platform! In this episode, we dive into the latest Instagram algorithm update and discuss the key changes you need to be aware of for successful Instagram marketing in 2023. During the episode, I break down the new rules and stra...

Agents, are you tired of blaming the market for not reaching your real estate goals? Well, in this week's episode, I've got some tough love for you! It's time to kick those excuses to the curb and embrace your unstoppable growth, regardless of the market conditions. In this episode, I'm sharing the incredible success story of Kim Osborne, a previous member of The Listings Lab and o...

If you've been feeling stuck in your business, listen up! In this week's episode, we have Phoebe Pierpoint joining us. She is a mindset and self-mastery coach that works with six and seven-figure entrepreneurs. In this episode, we'll be tackling a common issue that many of us face: feeling stuck and unable to take action. Phoebe, a mindset and self-mastery coach who works with successf...

How would getting 7 new pieces of business in 30 days change your business? Your life? Because that’s what happened for Lynea. Lynea knew she needed to make a change in her business. She knew she wanted to get more business out of her existing pipeline and also attract new, perfect ideal clients. So she came into The Listings Lab. She’s not even done the entire program - she’s only at the halfway...

Omnipresence isn’t just a buzzword. It's the game-changing thing that is missing from your business! It’s a powerful marketing strategy that can help you become the go-to agent in your ideal client’s mind.  When you ditch manual, unscalable marketing techniques like cold calling and constant prospecting and embrace omnipresent marketing, you’ll effortlessly attract highly-targeted leads that a...

Tired of showing up on social media like all the other agents in your area? Hear how Cori changed her real estate marketing plan in order to show up more as herself… not just another real estate agent.  She needed to step up her real estate marketing to become a stand-out agent.  Her posts were getting barely any engagement, let alone leads or clients. She felt like she was just spinning...

Do you want to know the top mistakes real estate agents make that fall under “influencer” that keep them from getting clients and making money?  Learn the major differences and the things you MUST keep in mind when you’re creating your online real estate marketing strategy.    As a personal brand in real estate, you need to have an understanding of what makes influencers captivating...

Justin is back!    If you’ve been in the community for a while now you’re definitely familiar with Justin Loncaric.  He truly is a prime example of how the compound effect can leverage and scale your business to the extreme.    The success Justin has had over the last couple of years since joining The Listings Lab is insane. Everything he’s doing is compounding! He’s taken...

Real Estate Agents: What got you here won’t get you there! And here’s what I mean.  A lot of the time agents think they need to work harder and double down on the things they’re currently doing in their real estate business to get to the next level.  And a lot of the time that is pretty false.  The one thing you need to do to easily grow your real estate business is to implement a 1...

You NEED to own your own real estate email address - it's non-negotiable! One of the most common mistakes I see TONS of real estate agents make is using an email address that they don't own... and this needs to stop ASAP! As a business owner for your real estate business, you need to make sure you're coming off as professional, and most importantly, protecting yourself and your email marketing lis...

Are you ready to show up on social media, but don't know what to post?  In this week's podcast episode, I go over the three types of content you need to post as part of your social media strategy while also giving you some pointers on what you should and shouldn't be doing on your social media feeds.  If you're ready to build connections with your audience and dominate your market, these...

Meet Chris Cook! His story is truly inspiring!  Chris is a Toronto-based real estate agent and founder of The Halyard Group. He and his team help Toronto-based families upsize into their dream homes using his Five Rings Method. The changes Chris has made in his real estate business are massive!  Chris went from almost throwing in the towel and selling all his assets to keep his business...

Social media headlines, and headlines in general, are one of the most important parts of content creation as a realtor. Think about it this way. You could create the most amazing content. Filled with valuable education, juicy real estate tips, and wisdom for your potential clients. But if your headline is just “meh”…then nobody is going to read it. Your social media headlines are the initial hook...

Meet Paul Stavros! Paul is a Toronto based real estate agent who helps Toronto families write their next chapter with his signature Move Up Method.  Since joining The Listings Lab, Paul's business has tripled and is growing FAST!  Plus, he's working half as hard as he used to!    He’s dropped the old-school hustle and grind mentality and automated his real estate business to wo...

Want to know a winning framework for how to close real estate deals every single time? You’re in the right place. A lot of agents tend to overcomplicate sales. But in reality, sales is simply connecting the right person with the right solution. On this week's episode, I sat down with world-class entrepreneur and high-ticket sales expert, Erica Martin, to discuss the 8-point sales framework you nee...