The Life-Friendly Business Podcast - Support for Female Solopreneurs

In this episode of The Life-Friendly Business Podcast , Erin Thomas Wong, The Life-Friendly Business Mentor and author of How to Build a Life-Friendly Business , brings together the key themes from Season 7 to explore what becoming a Life-Friendly CEO actually looks like in practice. If you're a female entrepreneur or small business owner who feels stuck in reactive mode, constantly juggling c...

In this episode of The Life-Friendly Business Podcast , Erin Thomas Wong, The Life-Friendly Business Mentor and author of How to Build a Life-Friendly Business , explores why so many female entrepreneurs feel like business has become harder than it should be. If you're a small business owner who constantly feels behind, overwhelmed, or like you're working incredibly hard without making the...

In this special edition of The Life-Friendly Business Podcast , Erin Thomas Wong shares her biggest takeaways from Atomicon 2026, the UK's largest sales and marketing conference for entrepreneurs and small business owners. Fresh from a full day of learning, Erin reflects on insights from speakers including Andrew and Pete, Jamie Laing, Shawn Kanungo, Liz Mosley, Martin and Lyndsay from Jammy D...

In this episode of The Life-Friendly Business Podcast , Erin Thomas Wong, The Life-Friendly Business Mentor and author of How to Build a Life-Friendly Business , explores how female solopreneurs can approach visibility and marketing in a way that feels sustainable, intentional, and aligned with real life. Many small business owners know visibility is important, but feel overwhelmed by the pressure...

In this episode of The Life-Friendly Business Podcast , Erin Thomas Wong, The Life-Friendly Business Mentor and author of How to Build a Life-Friendly Business , explores the vital role that support plays in building a sustainable and successful business. Many female solopreneurs believe they should be able to figure everything out alone. But running a business means wearing multiple hats, making...

In this episode of The Life-Friendly Business Podcast , Erin Thomas Wong, The Life-Friendly Business Mentor and author of How to Build a Life-Friendly Business , explores why complexity is one of the biggest hidden causes of overwhelm for female solopreneurs. If you are a small business owner feeling scattered, stretched thin, or pulled in too many directions, this episode will help you simplify y...

In this episode of The Life-Friendly Business Podcast , Erin Thomas Wong, The Life-Friendly Business Mentor and author of How to Build a Life-Friendly Business , explores how female solopreneurs can identify the small number of activities that have the biggest impact on business growth. If you are a small business owner feeling overwhelmed by an endless to-do list, this episode will help you focus...

In this episode of The Life-Friendly Business Podcast , Erin Thomas Wong, The Life-Friendly Business Mentor and author of How to Build a Life-Friendly Business , explores how female entrepreneurs can move out of reactive mode and step into their CEO role. If you are a small business owner or solopreneur feeling constantly busy, overwhelmed, and pulled in multiple directions, this episode will help...

In this episode of The Life-Friendly Business Podcast , Erin Thomas Wong, The Life-Friendly Business Mentor and author of How to Build a Life-Friendly Business , explores one of the most common mindset challenges for female entrepreneurs and small business owners: the feeling of being behind. If you are comparing your progress to others and questioning whether you should be further ahead in your b...

In this episode of The Life-Friendly Business Podcast , Erin Thomas Wong, The Life-Friendly Business Mentor and author of How to Build a Life-Friendly Business , explores how female entrepreneurs can redefine success in a way that supports real life, not just business growth. If you are a small business owner feeling pressure to achieve more, grow faster, or keep up with what you see online, this...

Welcome to Season 7 of The Life-Friendly Business Podcast . In this episode, Erin Thomas Wong, The Life-Friendly Business Mentor and author of How to Build a Life-Friendly Business , shares a powerful shift in how female entrepreneurs can approach sustainable business growth. If you are a small business owner juggling work and life, and feeling overwhelmed or stretched, this episode will help you...

In this episode of the Life Friendly Business podcast, Erin Thomas Wong discusses the often overlooked necessity of taking breaks as a solopreneur. She emphasises that rest is not a luxury but a crucial part of the business process, helping to prevent burnout and enhance creativity. Erin provides practical strategies for planning breaks, overcoming the fear of pausing, and embracing the idea that...

In this episode of the Life-Friendly Business podcast, Erin Thomas Wong discusses the misconception that strategy is only for larger businesses. She emphasises that even small businesses can benefit from strategic planning to ensure growth and alignment with personal values. Erin identifies common challenges faced by entrepreneurs, such as feeling overwhelmed and lacking direction, and offers prac...

In this episode, Erin Thomas Wong shares her experiences and key takeaways from the Atomicon Sales and Marketing Conference. She emphasises the importance of bold asks, vulnerability in business, effective email marketing strategies, and the realities of online launches. Erin also discusses the significance of networking and community building among entrepreneurs, highlighting the value of persona...

In this episode, Erin Thomas Wong shares valuable insights for female entrepreneurs on how to manage their businesses during the summer holidays while balancing family responsibilities. She emphasises the importance of planning ahead to ensure a thriving business in September, offering practical tips for maintaining visibility and nurturing client relationships during the quieter summer months. Er...

In this honest and compassionate episode, Erin Thomas Wong speaks directly to small business owners navigating the current economic challenges. She reassures listeners that they’re not alone in feeling like business is tough right now, and offers practical ways to regain focus and confidence. Erin explores the importance of refining your messaging, protecting your mindset, and leaning into the sup...

In this episode of the Life Friendly Business podcast, Erin Thomas Wong speaks with Claire Richards, an award-winning will writer and owner of a raffia business. They discuss Claire's journey into both businesses, the importance of humour in serious conversations, and the necessity of having a will in place. Claire shares insights on managing two distinct businesses, marketing strategies, and...

In this episode of The Life Friendly Business podcast, Erin Thomas Wong discusses the concept of 'CEO Time' - a dedicated time for business owners to step back, strategize, and prioritise their tasks for the week ahead. She emphasizes the importance of being proactive rather than reactive, and how this practice can lead to greater productivity and a more balanced approach to running a business. Er...

In this episode of Erin Thomas Wong interviews brand designer Ellie Bowie, who shares her unique approach to branding and her business journey. They discuss the importance of understanding brand values, the need for authenticity in messaging, and how creativity thrives on rest and reflection. Ellie emphasizes the significance of taking time to explore one's business identity and the role of intent...

In this insightful conversation, Teresa Heath-Wareing shares her journey from a corporate marketing career to becoming a successful online Marketing & Business Growth Strategic Coach. She discusses the realities of online business, including the importance of understanding conversion rates, pricing strategies, and the ongoing nature of self-doubt. Teresa emphasizes the need for resilience and...

In this episode, Erin Thomas Wong interviews Leila Green, the founder of The F**k Mum Guilt Movement, Triplet mama and trailblazer for empowering working mothers to ditch the guilt. They discuss the pervasive issue of mum guilt, exploring its origins, impacts, and the societal pressures that contribute to it. Leila shares her personal journey as a mother of triplets, highlighting the challenges of...

In this episode, Erin Thomas Wong shares insights into her approach to running a life-friendly business, focusing on bootstrapping, managing costs, and leveraging technology. She discusses her personal experiences with reinvesting profits, the importance of outsourcing tasks, and the tools she uses to streamline her operations. Erin emphasises the significance of understanding business expenses an...

In this conversation, Erin Thomas Wong interviews Stephanie Rough, a professional organiser, declutterer and Founder of The Organised Zone, about the importance of organisation in both personal and professional life. Stephanie shares her journey into the world of professional organising, the benefits of decluttering for mental health, and how she helps clients create systems that work for them. Th...

In this episode of The Life-Friendly Business podcast, Erin Thomas Wong discusses the importance of building emotional resilience for business owners. She highlights the challenges faced in running a business and offers strategies to develop resilience, including acceptance of challenges, self-awareness, maintaining a sense of purpose, flexibility, and protecting one's energy. The conversation...

In this episode Erin Thomas Wong speaks with Katherine Whitby, a Paediatric Nurse, Health Visitor and Maternal Wellbeing Practitioner, about the challenges new parents face in today's world. They discuss the importance of providing emotional and practical support to parents, especially in light of the pandemic's impact on healthcare services. Katherine shares her journey in establishing Baby Steps...