The Life-Friendly Business Podcast - Support for Female Solopreneurs

How Self-Leadership & Smart Decisions Fuel Your Business Success In this conversation, Erin Thomas Wong shares her journey as a business owner, discussing the challenges and realizations she has encountered over the past year. She emphasizes the importance of self-leadership, understanding decision fatigue, and the necessity of stepping into the CEO role of one's business. Erin reflects on her...

Season 6 is here! And you can now listen or watch this episode! Today, Erin Thomas Wong shares her personal experiences and insights on implementing life-friendly strategies in business. She discusses the importance of clarity, planning for unexpected events, and maintaining a balance between work and personal life. Erin emphasizes the need for self-care and the significance of having systems in p...

In this episode we are talking about the super important topic of time management. We'll dive into how you can achieve business success while still having a balanced personal life. I'll share tips on optimizing your time with simple exercises like time tracking to spot what’s holding your business back. We’ll talk about how to align your actions with your business goals and focus on the ta...

In this episode of the Life-Friendly Business podcast, I delve into the importance of learning to trust in ourselves. Reflecting on my own experiences, I discuss how slowing down and listening to our energy levels can lead to increased productivity and creativity. As we navigate the busyness of life, it's crucial to create white space in our schedules to enhance our performance and avoid burno...

In this episode, I share my journey of transitioning to Kajabi as the backbone of my online business. From starting out with Wix and Joomla to embracing Kajabi's all-in-one platform tailored for digital creators, I now have a streamlined operation for my business. The continuous innovation of Kajabi, ranging from podcast hosting, funnels to community forums, has enriched my business strategy o...

In this episode, I chat to Mahnaz Sharif, a Work-Life Management Mentor, as we discuss the impact of establishing boundaries in both personal and professional life. Mahnaz shares her journey of recognizing the need for boundaries during lockdown, emphasizing the importance of self-care, balance, and setting limits to avoid overworking. She introduces a boundary-clock tool to help visualize and imp...

Today, we discuss the invisible load that many women, myself included, bear daily. This load includes mental and emotional burdens tied to caregiving, household tasks, and constant decision-making. I share how women often shoulder these responsibilities unconsciously, impacting our focus on work and life. I emphasize the need for breaks to disconnect from this mental clutter. I provide tips to man...

Join me, Erin, in this episode of the Life-Friendly Business Podcast as I share highlights from my experience at Atomicon 2024 in Newcastle, an annual conference by Andrew and Pete. Key insights include: - Davina McCall on resilience and persistence. - Jen Gottlieb on embracing the beginner mindset. - Jasmine Kemp on targeted ad strategies. - Mike Morrison on customer-centric memberships. - Suzy A...

This week I'm talking to Janine Coombes, a Marketing Coach specialising in service offer positioning. She’s shared the stage with Deborah Meaden and regularly appears on internationally renowned stages such as Atomicon, MarketEd Live and You Are The Media. We discuss offer creation, pricing strategies, and niching. If you've ever felt stuck on what your niche should be, or how you should p...

In this episode, we explore the often overlooked fear of success in entrepreneurship. We dive into the complexities of balancing business and family life while uncovering the mindset barriers that hinder us from embracing our full potential. By confronting deep-rooted beliefs around money and success, we can redefine our relationship with achieving success and scalability. Embracing success can em...

Get ready for a powerful episode about the profound identity shift in women when they become a mother. Today I'm speaking to Amy Taylor-Kabbaz. Best-Selling Author, Speaker, Journalist, Matrescence Activist and Mama of three. After more than a decade covering breaking news and current affairs for the ABC around the country, her 'traditional' career took an unexpected turn when she found herself lo...

And we are back for Season 5! In this episode, I discuss the challenges women face in balancing work and personal life within their businesses, often leading to feelings of overwhelm and burnout. I stress the importance of introspection and carving out "CEO time" to assess how their businesses truly benefit them. We talk about the 7 core principles of a life-friendly business, highlighti...

In this final episode for our Visibility Series I emphasize the importance of visibility for a successful business. I discuss different ways to increase visibility and the mindset challenges that may arise. I also talk about streamlining tasks to create more time for focusing on the bigger picture. Do reach out and let me know what you've enjoyed during this special Visibility Series! Find me...

In this episode, we explore the world of self-publishing and its benefits for businesses and brands. We're joined by Linda Liebrand, a Book Marketing Specialist, who provides insights on why self-publishing is a great idea and shares tips for designing a compelling book cover. Linda also walks us through the process of self-publishing using Amazon KDP. Whether you're a business owner, exis...

Today I'm speaking to Jo Swann of Chocolate PR who helps mission led entrepreneurs to get their message heard via the power of the press. We discuss the benefits of PR, why you need to story tell rather than sell and how to overcome imposter syndrome. Jo also outlines two approaches: responding to media inquiries and taking stories directly to journalists, and what you need to have in place to...

A brand is not about a logo, a brand is all about the relationship and the connections you make with people. Today Jill Pryor, Brand & Graphic Designer, shares her tips for using visual design to draw your ideal customers closer, how to create a consistent look and feel across your platforms and why your brand visuals and words are like a marriage. Jill also shares her personal journey of runn...

Using YouTube is a powerful way to build credibility and reach new audiences and to see this in action I've invited Louise Brogan, international speaker, writer, host of the LinkedIn with Louise Podcast and YouTube channel, back on to the podcast to share her experience of building her channel to over 6,500 subscribers, and where this fits in her business model. We discuss building authority,...

Running an event is an amazing way to get yourself and your business in front of new audiences. Today I'm speaking to Natalie Pithers, Founder of the Curious Descendants Club and Genealogy Stories, about the inspiring event she created about The History of Ukraine, which not only raised £56k for charity, but also led to her dream job. We also discuss the challenges of running a business as a s...

Are you discounting TikTok because you don't think it's the right demographic for you or your audience? Think again. Today I'm speaking to Michelle Haslam, TikTokPreneur, who shares her story of growing her account to over 77k followers and how she has made money through utilising the platform. Michelle offers some surprising insights on how best to grow your following and how to avoid...

Does the idea of a networking event fill you with dread? Or maybe you feel like it never yields the results it should? We all know that getting ourselves out there in person is a great way to tell more people what we do, but are we approaching it with the right mindset? Today, as part of The Visibility Series, I'm speaking to Joanne Dewberry - Networking Ninja, Sage Business Expert & Multi...

How do you get visible when you really don't feel like doing it? If you're feeling massive resistance to putting yourself out there, it could be that you need to find your own way of doing it, and that's exactly what Laura Robinson has managed to do. Listen for the top 3 mistakes people make when trying to get visible, and how to avoid them. Laura is a marketing mentor for people who s...

When I speak to my clients about putting themselves out there and getting visible, there is a huge gap between what they KNOW they could be doing, and what they actually DO. Today I share the 3 keys to getting visible in a consistent and sustainable way. ------------------------------------------------------------------------------------------------ 💥 I help women build life-friendly businesses o...

I'm back for Season 4! Before we dive in to our special Visibility Series for this season, I wanted to give a little update on my quest to simplify my business that I touched on in Episode 50, and I had lots of people reach out to say the topic really resonated with them. So this is what's happened in the last 4 months... 💥 I help women build life-friendly businesses on their own terms th...

Simplify, simplify, simplify. If you're feeling overwhelmed, overstretched and pulled in different directions, it could be that you're simply trying to do too many things. And when our focus is split, we're not able to give our full attention to the things that matter. 'Simplify' is going to be my word for this year and so in this final episode of Season 3 I share behind the scenes of my business...

I discuss why Community and Connection are the two things that drive my business and how that creates a ripple effect for the women I work with. Are you creating community around your brand? Listen now for why you should. ------------------------------------ 💥 I help women build life-friendly businesses on their own terms through my membership, mastermind and podcast. ❓ Find out more about how I...