The Life & Business On Purpose Podcast with Sandy Patterson

How do you build a brand that feels authentic, attracts the right clients, and creates lasting business growth? In this inspiring conversation, I’m sitting down with brand strategist, entrepreneur, former teacher, mom and mastermind client  Farah Bazzi to talk about the journey from classroom teacher to successful business owner, the power of personal branding, and why self-trust is the found...

Have you ever stayed committed to something that no longer felt aligned simply because you already told people you were going to do it? In this IG live, I'm taking you behind the scenes of a real-time business decision. What was originally planned as a five-day Good Girl Collapse Experience became a three-day experience; and that pivot became the perfect example of what happens when you stop leadi...

In this episode, let’s talk about the hidden impact of Good Girl conditioning on women entrepreneurs and how people pleasing, perfectionism, overgiving, and the need for approval can quietly sabotage your sales, content, pricing, boundaries, and leadership. You'll learn why adding more strategies, courses, or marketing tactics won't solve the underlying problem if you're still building your busine...

Do you know you need to sell your coaching offer, but every time it's time to make an invitation, follow up, or talk about your services, you freeze? Maybe you've been told that "selling is serving" and while you understand the concept, it still doesn't make sales feel natural. In this episode, I’m breaking down why selling feels so uncomfortable for so many women entrepreneurs, coaches, and recov...

What if your emotions aren’t the problem in your business? In this deeply honest and powerful conversation, I sit down with licensed therapist, intimacy expert, and business mentor Andrea Johnson to explore the connection between intimacy, vulnerability, emotions, relationships, and entrepreneurship. Together, we unpack why so many women feel disconnected from their businesses, how performative ma...

Are you exhausted from overthinking every caption, reel, offer, or business decision? In this episode I’m breaking down why perfectionism is not actually the problem in your coaching business- and why your high standards may be getting directed toward the wrong things. If you’re a high-achieving woman constantly tweaking, editing, refining, and “working hard” but still feeling stuck, overwhelmed,...

In this episode I’m sitting down with business strategist Sara Vezensek for a powerful conversation about simplifying your business, redefining success, and making money in a way that actually supports your life. Sara shares her journey from chasing money in the luxury yachting industry to building a scalable business rooted in freedom, alignment, and ease. Together, we unpack the deeply ingrained...

Ever been asked, “What do you do?” and suddenly found yourself rambling, shrinking, or second-guessing your words? In this episode, we’re diving into why that happens; and more importantly, how to fix it. If you’re a coach (new or experienced) who struggles to clearly and confidently talk about your work, this episode will show you how to move from overthinking your “perfect pitch” to speaking wit...

In this episode, I’m breaking down one of the biggest misconceptions in the online business space: thinking your niche is a wording problem. If you’ve been tweaking your bio, rewriting your “I help” statement, or trying to find the perfect elevator pitch- but your content still isn’t landing & your conversations leave you and the other person feeling confused- this episode will shift how you s...

Most coaches think their problem is their niche. They think they need to tweak the wording, refine their “I help X do Y,” or finally land on the perfect elevator pitch to describe what they do. But if you’ve ever been asked, “So… what do you do?” and immediately felt your brain short-circuit… you already know: It’s not a wording problem. In this episode, I’m walking you through what’s actually goi...

Most coaches believe that if their offer isn’t selling, the price must be the problem. So they lower it. They create a cheaper workshop. They make something free. They add bonuses and stack more value. But here’s the truth: cheap doesn’t automatically equal a no-brainer. If someone can’t instantly see why they need your offer, the price almost doesn’t matter. It could be $20 or completely free and...

If you’ve ever opened Instagram and felt like there must be a “right” thing to say to finally get engagement, replies, and sales this episode is for you! So many online coaches believe that if they could just find the perfect hook, the right wording, or the best content strategy, everything will finally click. But that belief is exactly what keeps your content stuck. In this episode, I’m breaking...

If you’ve ever thought, “I know what to say… I’m just scared to actually say it,” this episode is for you. Visibility isn’t actually about creating better hooks, mastering reels, or finding the right trending audio. The real reason showing up online feels hard is because it doesn’t feel safe to be fully seen. In this episode, I’ll break down why visibility anxiety has nothing to do with consistenc...

If you feel like your offer isn’t selling, and your first instinct is to change it, tweak it, or create something new, this episode is for you!  In this episode, I’m breaking down how to know if your current offer actually makes sense for the season you’re in and will sell- so you can stop offer hopping, stop re-deciding, and start creating real momentum in your business. So many coaches assu...

If you’re an online coach who’s doing “all the things” but still not booking consistent clients, this episode is your wake-up call, a breath of fresh air, and a weight lifted off your shoulders. In this episode, I’m breaking down why hardworking coaches feel exhausted, second-guess everything, and still don’t see traction; it’s not because you don’t know what to do or that you’re not doing enough....

If your income feels stuck, even though you’re showing up, posting consistently, and “doing all the things”- this episode is for you. In this week’s episode, I’m breaking down why most online coaches hit income plateaus not because they need a new niche, offer, or content strategy- but because they’re missing clarity in the places that actually create momentum and move the needle in their online c...

If you’re a high-achieving, people-pleasing, perfectionist woman building a business- or a life- you love, this episode is a must-listen. In this powerful interview, I sit down with Sarah Singer, a career, business, & life design coach, to unpack how perfectionism quietly sneaks into your decisions, your momentum, and your confidence as you grow. Together, we explore what perfectionism actuall...

Welcome to the Best of 2025 recap episode of the Life and Business on Purpose Podcast! In this episode, I’m sharing the most downloaded moments from 2025- covering scaling your coaching business, building unstoppable self-trust, shifting out of perfectionism, and creating a business model that supports time freedom, family, and real life. This is a special annual reflection episode that highlights...

Recurring revenue for online coaches isn’t about more products, more low-ticket offers, or more hustle- it’s about building one powerful signature offer that becomes the foundation of a sustainable, booked-out online coaching business. In this episode, I’ll break down how to build monthly recurring revenue in your coaching business by going deeper, not wider- so you can stop stacking low-ticket of...

If you’re an online coach who’s tired of random sales spikes, frantic launches, and chasing cold leads, this episode is your roadmap to steady, sustainable growth. I’m breaking down exactly how I signed three new dream mastermind clients in three consecutive weeks without launching, without cold DMs, and without viral content- just a simple, relationship-driven sales system. If you’ve been craving...

In this episode, I’ll break down how to stop people-pleasing in your online coaching business and start leading with real confidence, authority, and clear boundaries. If you’ve been over-delivering, undercharging, discounting your coaching packages, saying yes to misaligned clients, or feeling afraid to raise your prices, this conversation will help you reclaim your power, attract dream coaching c...

Feeling busy but not booked? In this episode, I'll break down the 30-Day Booked-Out Playbook: a clear, repeatable plan to fill your calendar without adding more platforms, more offers, or more burnout. You’ll learn how to clarify one signature offer, run a simple 3-2-1 nurture cadence, and sell with a weekly rhythm that creates steady clients and consistent cash. Inside the episode, we cover: Why...

If you’ve ever felt like you’re doing all the things– posting, tweaking your offer, joining programs- but still not seeing the results you expected, this episode will be a game-changer. I’m breaking down why even the best strategies won’t work if they’re not aligned with you, your values, and the season of life you’re in. In this episode, I’m unpacking the third pillar inside the Momentum Method :...

If you’ve ever wondered how many clients or how much revenue you really need to feel confident enough to leave your 9–5 or finally call your business “successful,” this episode is for you. In this week’s episode, I’m breaking down why booking out your coaching business has nothing to do with hitting a magic number of clients or revenue- and everything to do with closing the trust gap between where...

What if your perfectionism isn’t the problem? What if the real issue is how you’re using it? In this episode, I’ll break down the first pillar of my Momentum Method: Perfection to Power ; a game-changing approach for high-achieving women who are tired of overthinking, stalling, and second-guessing their way through business. If you’ve ever thought… ➡️ “I just need to get it right before I put it o...