The Law Firm Marketing Minute

Did you like this episode? Dislike it? 2017 is right around the corner. Do you have your marketing plan in place?   The post Your 2017 Law Firm Marketing Plan – LFMM 157 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Think of all of the business you could be missing out on if you forget something as simple as your business card. Are there other forms of marketing that you don’t have that could be making you miss out on potential business? Tune in to this episode of LFMM to find out!   The post What You Can Learn About Marketing from Your Business Card – LFMM 156 appeared...

Did you like this episode? Dislike it? In the rabbit race of life, it is important to keep your focus on long term goals regardless of how slow the process to achieve them may be.   The post Slow and Steady Wins the Race – LFMM 155 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Tune in to this episode of LFMM to get a better look on how important it is to target your potential referral sources. The post Targeting Potential Referral Sources – LFMM 154 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? You may be a better lawyer than “the other guy,” but how many people know that? Check out this episode of LFMM to better understand how you can make people see you the same way you see yourself. The post I’m Better Than the Other Guy – LFMM 153 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? What makes a law firm’s website effective? Tune into this episode of LFMM to find out! The post Law Firm Website Design – LFMM 152 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Do you have multiple practice areas and are unsure of whether or not you need different websites for each? The answer to this question and more on this weeks episode of LFMM. The post Should I Have Different Websites for Each Practice Area? – LFMM 151 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Find out on this episode of LFMM the importance of better branding and how, in turn, it can get you better quality clients. The post Better Branding = Better Clients – LFMM 150 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Tune in to this weeks episode of LFMM to find out whether or not you may be overthinking your blogs. The post Don’t Overthink Your Blogs – LFMM 149 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Unsure of who to send your email newsletter to? Tune in to this episode of LFMM to gain a bit of clarity on the matter. The post Who Should I Send My Email Newsletter To? – LFMM 148 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Watch this episode of LFMM to learn the difference between printed newsletters and email newsletters and how they both can help your firm! The post Printed Newsletters vs Email Newsletters for Lawyers – LFMM 147 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Tune in to this episode of LFMM to see why SEO might be irrelevant for your law firm website. The post Why SEO Might Be Irrelevant for Your Law Firm Website – LFMM 146 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Are scripted FAQ’s helping or hurting your website? Tune in to this episode of LFMM to find out! The post Should I Script My Video FAQ’s? – LFMM 145 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Not sure what to include in your newsletter? Check out this video to make sure that you’re sending out content that reminds people of what you do and how your business can help them. The post Leave the Cookie Recipes out of your Law Firm E-Newsletter – LFMM 144 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Could there possibly be holes in your marketing that are preventing you from getting everything you could get from things you are ALREADY doing? Check out this episode to find out what those holes may be and how important it is to “cover them up.” The post How to Plug Up your Marketing Holes – LFMM 143 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Did you know that not all marketing has to cost money? Check out this episode to learn some of the most practical marketing strategies that don’t have a dollar sign attached to them. The post Not All Marketing Costs Money – LFMM 142 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Check out this episode to learn more about the basic marketing you should put into place first. Building a strong marketing foundation is crucial for the long term success of your overall marketing strategy. The post Start with the Basics: Building a Strong Marketing Foundation – LFMM 141 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Yes, Google matters when it comes to marketing. But, you may be focusing on it more than you should be. Check out this episode to learn how being distracted by Google and SEO may be hurting your marketing strategy. The post The Google Distraction – LFMM 140 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? This question never gets old…does branding matter for lawyers? The answer is both “yes” and “no”…listen in to learn the branding tactics that should apply for every law firm (and the ones that don’t). The post Does Branding Matter for Lawyers? – LFMM 139 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? There are holes in your current law firm marketing that you probably are not aware of. What does that mean? You are losing business that should have been yours to begin with. Check out this episode to learn some solutions in just a few minutes! The post How Lawyers are Losing Business that Should be Theirs! – LFMM 138 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Many lawyers are still opposed to having an email newsletter for their law firm. The problem is that they are becoming almost as essential to your marketing as having a website. The post Why E-Newsletters are as Essential as a Website – LFMM 137 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Listen in to learn just how easy it is to host your own workshop, and why it could become one of your best (and free) marketing tools for your law firm. The post Doing Workshops could be a Game-Changer for your Law Firm – LFMM 136 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Check out the latest episode where we look at the importance of not just comparing bullets and numbers of a marketing proposal, but how to understand the strategy behind the marketing. The post How to Compare Proposals from Marketing Companies – LFMM 135 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? The old question of form vs function…check out this episode for thoughts on how you get creative marketing such as a beautiful website, but still keep in mind the importance or strategy and that your marketing serves their main purpose. The post Choosing Strategy Over Creativity – LFMM 134 appeared first on Spotlight Branding .

Did you like this episode? Dislike it? Lawyers are realizing more and more the importance of blogging. But, should you write your own, or is it okay to get some help? Listen in to find out! The post Shouldn’t I Write My Own Blogs? – LFMM 133 appeared first on Spotlight Branding .