The Katie Lance Podcast

In this episode of The Katie Lance Podcast, I’m taking you behind the scenes of a recent live #CoffeeWithKatie session inside the #GetSocialSmart Academy. We did real-time Instagram hot seats. Real Realtors. Real profiles. Real feedback. And the themes that came up? They were too important not to share. If you’ve ever wondered: Is my Instagram profile clear enough? Why am I not getting traction? S...

If you feel like you’re constantly posting on social media but not getting the leads you want, you’re not alone. And the problem isn’t that you need more content. In this episode, I’m breaking down the biggest shift I’m seeing right now in real estate marketing. The agents who are getting results are not posting more. They are building simple, repeatable systems that create consistency, visibility...

Fresh off the stage at Inman Connect in NYC , I’m sharing what I’m seeing right now with Instagram for real estate agents . In this episode, I break down what’s actually working in 2026, from Reels and search to DMs and real conversations that turn into leads. Plus a quick life and business update, a little Broadway fun , and some behind-the-scenes from my latest Instagram Masterclass . If Instagr...

In this episode, I’m coming to you a little tired, very real, and recording late from my hotel room in New York City. I almost skipped recording this week, but consistency has been a big focus for me in 2026, especially with the podcast. So instead of a perfectly planned episode, I’m sharing an off-the-cuff check-in and some behind-the-scenes of what’s been going on lately. I talk about traveling...

In this episode, Katie shares key takeaways from a recent # CoffeeWithKatie community Zoom inside the #GetSocialSmart Academy . Instead of theory or trends for the sake of trends, this conversation focused on what real estate professionals are actually seeing work right now on social media in 2026. From leaning into your niche and telling better stories, to repurposing content and building real co...

Feeling overwhelmed by content, leads, and marketing ideas scattered everywhere? In this episode, Katie breaks down why Google Sheets is one of her favorite tools for staying organized without making content feel like a second full-time job. Inspired by a recent live class inside the #GetSocialSmart Academy, Katie shares practical ways real estate professionals and entrepreneurs can use Google She...

It’s still early in 2026, and if you’re feeling a little behind on your content or social media plan, you are not alone. In this episode, I’m breaking down the exact framework we teach inside the Get Social Smart Academy to help you create a simple, flexible, and realistic plan for your marketing this year. You’ll hear how to do a quick self-audit of your online presence, how to clarify your voice...

In this episode, I’m sharing my real focus for 2026 - no hype, and no crystal ball required. I’m talking about what actually matters moving forward: creating a sustainable content plan, using AI smarter (without losing your voice), leaning into your niche, building real community, and cutting through the noise with more intention and humanity. This episode is for entrepreneurs and real estate prof...

As the year comes to a close, I’m recording one last, completely unscripted podcast - from my driveway. With no notes, no studio, and no filters, this is a messy, honest year-end reflection on business, life, and everything in between. In this episode, I share what this past year really looked like behind the scenes, why consistency doesn’t always mean perfection, and how I’m thinking about commun...

In this episode, I’m sharing my favorite things - the tools, apps, tech, resources, and just-for-fun goodies that are making a big difference in my business and life right now. Whether you're a real estate pro, entrepreneur, or just looking for new inspiration, this is my personal list of what I truly love and use. I’ll walk you through exactly why I love each one, how I use them day-to-day, and w...

In this August recap, Katie shares a behind-the-scenes look at life, business, and social media strategy. From her family’s annual glamping trip to Pismo Beach and the milestone of having both boys in high school, to speaking at the NABOR Symposium in Naples, this episode is a mix of personal and professional highlights. Inside the #GetSocialSmart Academy, the theme was content strategy and repurp...

It’s the end of July - and this episode is your behind-the-scenes peek at life, business, and everything in between. I’m sharing a real, unfiltered recap of my summer so far - from unplugging in Maui and our big family reunion, to launching Canva Camp and locking in 5 new speaking gigs for 2025–2026. 🎤🌴 You’ll hear: What’s working in real estate content right now The mindset shift that comes wit...

In this power-packed episode, Katie Lance sits down with Marguerite Martin for Day 2 of our Summer Sprint series to help you reset and refocus your real estate business for the second half of the year. Marguerite shares practical strategies on how to track your numbers, understand your pipeline, and align your marketing with your income goals so you can finish 2025 strong—without the overwhelm. Yo...

Welcome to Summer Sprint Day One! In this special episode, Katie Lance is joined by brand strategist Christine George for a powerful conversation on how real estate professionals can uncover and elevate their brand voice to stand out in a crowded market. You’ll learn:  ✨ Why brand clarity is crucial for attracting your ideal clients  ✨ How to create a brand voice that feels like YOU  ✨ Practica...

How can giving back to your community help your real estate business grow authentically? In this inspiring episode, Katie sits down with Amy Karol, a Florida-based real estate leader and community champion, to explore how small, genuine actions - like a local pet food drive - can transform your personal brand and attract clients who love working with you. You’ll learn:  ✅ How to build trust witho...

Ever wondered what really happens at our exclusive #GetSocialSmart Mastermind? In this episode, I’m pulling back the curtain and sharing the inside scoop - from the vibe and agenda to the transformations that happen when like-minded agents gather to level up. If you’ve been curious, this is your sneak peek! 🎉 Watch the full webinar with the slides here >> Sign up for the Mastermind here &gt...

This episode is a must-listen if you're a real estate agent ready to harness the power of YouTube! 🎥 Katie shares an exclusive behind-the-scenes snippet from her #GetSocialSmart Academy featuring powerhouse Realtor and YouTuber Christian Walsh. Christian has built a thriving YouTube channel with 34,000+ subscribers - and more than half of his listings now come directly from YouTube. 🚀 In this in...

In this quick episode, I’m coming to you from the road - recording in San Diego while speaking at an event - and sharing a real-time update as March wraps up. Here’s what I cover in this behind-the-scenes check-in: ✅ Highlights from our hugely successful ChatGPT & Canva AI Masterclass (with hundreds attending live!) ✅ The launch of our #GetSocialSmart Vegas Mastermind happening this November...

AI is transforming how real estate professionals market their business, save time, and boost efficiency. In this special episode, I’m trying something new—bringing you two of my latest YouTube videos, back-to-back, all about ChatGPT, Canva, and AI for real estate! You'll learn:  ✅ How to use ChatGPT for listing descriptions, social media, and client follow-up  ✅ Canva’s AI-powered tools for stun...

Are you feeling overwhelmed, constantly working, and struggling to find balance in your business? You’re not alone. Many entrepreneurs start their journey for freedom, only to find themselves on the fast track to burnout. But it doesn’t have to be this way! In this episode of The Katie Lance Podcast , I’m sharing game-changing strategies to help you build a sustainable, thriving business—without w...

Struggling with burnout while trying to grow your business? In this episode, I’m sharing three game-changing strategies to help you scale smarter, not harder. You’ll learn how to set boundaries that protect your time, stand out in a crowded market, and create recurring revenue so you can build a business that works for you—not the other way around. Plus, stay until the end for an exclusive opportu...

Instagram is evolving faster than ever , and if you’re an entrepreneur, real estate pro, or content creator, you need to stay ahead of the trends to grow your brand and business in 2025. 🚀 In this episode, I’m breaking down the biggest Instagram marketing trends you should focus on this year, including: ✅ How AI is shaping Instagram marketing and why personalization matters more than ever ✅ The...

In this episode of the #GetSocialSmart Podcast, Katie Lance dives into why social media is rented ground and what it means for your business in 2025. Reflecting on the recent TikTok ban and reversal, Katie explores the ever-changing landscape of social media, the importance of privacy and data, and how to take control of your content strategy by focusing on what you own—your email list, website, a...

Are you ready to set your business up for success in 2025? In this episode, we dive into the essentials of goal-setting for entrepreneurs. From reflecting on 2024 to breaking down big goals into actionable steps, I’ll share tips, tools, and strategies to help you create a plan that inspires progress and purpose. Whether you’re a seasoned business owner or just starting out, this episode is packed...

Surprise! You get one more episode from me this year! We just hosted my 8th annual Katie’s Favorite Things and I thought it would be awesome to share this fun broadcast here with you - our podcast community. This live broadcast was originally hosted over on my Facebook Page and if you’d like to see any of the products I’m talking about you can watch the replay over there or on my YouTube. This is...