Laura Meyer

The Joybrand Podcast

Business EN ↓ 98 episodes

Welcome to The Joybrand Podcast! Join host Laura Meyer, a 20+ year veteran entrepreneur and marketing expert, as she explores how to navigate the challenges of being an entrepreneur, develop a winning mindset, and maintain wellness in our hectic lives. Whether you're a budding entrepreneur, a seasoned business owner, or someone seeking a richer, more balanced life, The Joybrand Podcast offers insights and inspiration to fuel your journey.

Be sure to visit the podcast's website and support the creator: scalewithjoy.libsyn.com

Author

Laura Meyer

Category

Business

Podcast website

scalewithjoy.libsyn.com

Latest episode

Apr 1, 2024

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Episodes

The Best of Both Worlds: Combining Emotional Intelligence With AI Tools for Greater Results 22.05.2023

AI (Artificial Intelligence) and EI (Emotional Intelligence) are two terms that have become increasingly popular in recent years. AI is the ability of machines to interpret data, learn from it, and make decisions without direct human input. Emotional intelligence is the capacity for a person to recognize, understand, and manage their own emotions as well as the emotions of those around them. When...

How to Become the CEO of Your Health: Unlocking Optimal Wellness and Vitality with Maraya Brown, Certified Nurse Midwife 15.05.2023

The health of women entrepreneurs is often put on the backburner, as they strive to achieve success in their professional lives.  But what if prioritizing your own health and wellness was the key to achieving greater success?  In this podcast episode, I chatted with Maraya Brown, Certified Nurse Midwife. Maraya and I spoke about: - The absolute life changing moment that made her leave her Fortune...

Facts over Feelings: The Power of Data-Driven Decision Making in Business 08.05.2023

When it comes to evaluating the success of a marketing campaign, it is so important to prioritize data over feelings.  Yet, this is really difficult for many established organizations and quickly growing entrepreneurs. You might think of this as a problem that businesses in the beginning stages tend to have, but based on my experience, it is an issue at all stages of business.  Because here's the...

From Overwhelmed to Optimized: The Power of Breath work for Busy Entrepreneurs with Francesca Sipma, Founder & CEO of Mastry Inc 01.05.2023

Are you an entrepreneur feeling overwhelmed and stressed?  If so, you're not alone.  Many entrepreneurs struggle to find balance in their lives. But what if there was a way to manage stress effectively and improve your overall well being?  In this podcast, we'll explore the power of breath work for entrepreneurs looking to reduce stress levels and promote inner peace with our guest, Francesca Sipm...

Unlocking the Secrets of Talent Recruiting for Business Success with Kimone Napier, Founder of Hire Breakthrough 24.04.2023

Hiring the right person for your company is crucial. It can mean the difference between success and failure, growth and stagnation, and job satisfaction or dissatisfaction.  Finding the perfect employee who fits your company's culture, values, and goals means a lot of hard work and dedication to finding someone with the right skill set for the position.  It also means understanding the importance...

Expert Strategies for How to Increase Membership in a Non-profit Organization 17.04.2023

If you're Founder, Executive, CEO of a nonprofit organization, or consultant looking to help nonprofits, you probably know that enrolling new members is so important to the success of the program.  Nonprofits are often very focused on fundraising. But what happens is you get the funds but you don't know how to grow the program? I hope that I'm already getting your wheels turning when it comes to h...

Eradicating Entrepreneurial Poverty with Susanne Mariga, Certified Public Accountant 10.04.2023

On this podcast, I have chatted with many people in positions that are vital to help businesses grow. CEO's, CMO's, copywriters, operational specialists, the list goes on! But, I am yet to speak with a CPA -  a huge factor to helping some companies create cash flow in their businesses. And today's guest goes above and beyond in her role as a financial consultant.   My guest was Susanne Mariga, Cer...

Winning the Game of Business and Tennis with Cole Wernecke, Freddy Mesmer & Keith Gorman (Part 2) 03.04.2023

​​Last week, we spoke about everything related to mindset, business & tennis. Today is part 2 of this series, and it's focused on identity. Again, I am joined by tennis experts and No Man's Land Podcast Hosts, Cole Wernecke, Freddy Mesmer & Keith Gorman. Our identity conversation included:       - The difference at being number one at the game and being the best       - How your identity plays int...

Winning the Game of Business and Tennis with Cole Wernecke, Freddy Mesmer & Keith Gorman (Part 1) 27.03.2023

​​Today is a special two part episode about the parallels between business & tennis. Many of you know that I love tennis, but you probably don't know exactly how much- and today you're about to find out.  This is going be a really amazing episode and no matter what type of business you have, or what type of entrepreneur you are. There will be incredible parallels that's going to make you fall in l...

Top Lead Generation Strategies for 2023 20.03.2023

If you're looking to stay ahead of the curve and 2023, I want to share with you my top lead generation strategy.  It's a combination of two major industry trends that are not only applicable in business, but in life.  It's a framework that I use in almost all of my marketing advice that I provide. Curious now? You might not expect how it all comes together.  So get ready to hear about my top lead...

Behind the Scenes of My Business Model 13.03.2023

Over the past few months, I've been head down hard at work in anticipation of what promises to be an exceptional year for our consulting company.  Our fractional freedom coaching certification program has already seen impressive success and we have currently have half our seats sold out before we have even launched. With consulting revenue already exceeding budget, it's a super exciting period of...

Lessons From The Psychology of Money 06.03.2023

As an entrepreneur who has seen extreme highs and the lowest of lows in the last 20 years, most, if not all of my most stressful moments have been rooted in the topic of money.  I remember when I was in my late 20s, I was at a Vistage meeting, which is a local CEO network of seven figure and eight figure business owners. And there was a moving company owner who was a veteran. And he had said that...

Retrain Your Brain with Jamie Hess, Fitness & Lifestyle Expert 27.02.2023

Sometimes, the hardest part of your journey is the most important. It shapes who you are today and allows you to grow in a way that would not have been possible otherwise. And now - you would never want to erase it from your history. My guest today had a similar experience.  Today I was joined by Jamie Hess, Fitness & Lifestyle Expert. She shared how her journey truly started in her teens and earl...

Building an Online Community with Shana Bresnahan, Community & Retention Strategist 20.02.2023

In the internet marketing world, we tend to be hyper focused on the front end and don't stop to think about the leaky back end until we get to a certain point where we realize that we are filling this bucket, and then all of the water is just pouring out of the bottom. This usually happens when you cross the six-figure mark and start creeping towards seven-figures. Today my guest was my very best...

How To Use For-Profit Marketing Strategies in the Nonprofit World with Heather Reynolds and Dave Keil 13.02.2023

Something you might not know about me is that over the last few years I've been building a successful consultancy that serves both financially prosperous for-profit seven and eight figure brands, as well as nonprofit organizations.  While nonprofits have this incredible value of being mission driven, they tend to struggle with driving awareness and lack the systems to predictably increase enrollme...

Mastering Intuitive-Based Entrepreneurship with Heather Shea, Founder & CEO of Atmana Academy 06.02.2023

Have you ever had a life experience that changed your outlook on everything? An experience that opened your eyes and altered the way your brain sees the world? My guest today, Heather Shea, Founder & CEO of Atmana Academy had a year long illness that almost took her life. And when she went into spontaneous remission, her world changed. Heather shared how: Her illness made her more sensitive toward...

Reaching Your Full Potential as a Highly Sensitive Entrepreneur with Catherine Wood, CEO & Head Coach of Unbounded Potential 30.01.2023

There are hundreds of articles about how to be successful as a highly sensitive entrepreneur. The truth is- being highly sensitive gives you a skillset that other entrepreneurs might not have. My guest today is Catherine Wood, the CEO and Head Coach of Unbounded Potential. She's also a master certified coach and sees her work as most impactful when she's helping people who are highly sensitive emp...

Becoming an Authority in Your Business with Natalie Gingrich, CEO of The Ops Authority 23.01.2023

Operations in business refer to the activities and tasks that organizations use to produce goods and services that includes planning, organizing, directing, coordinating and controlling the various aspects of production, such as procurement, manufacturing, distribution and marketing.* Basically - operations are the backbone of any organization. My guest today is Natalie Gingrich, CEO of The Ops Au...

Results Through Connection 16.01.2023

In a recent article on LinkedIn News called 41 Big Ideas That Will Change Our World in 2023, number 21 was that social media users will turn their back on the algorithm. Turned off by the trolls and burnt out by the pressure of chasing likes, consumers will begin to reconsider their relationship with big social networks and smaller sites will start gaining popularity. These will create the safe sp...

Selling With Specificity 09.01.2023

'Tis the season to be running around like crazy looking for the perfect holiday gift.  My 10 year old desperately wants this one sports jersey, and my husband and I can not find it anywhere. I looked it up and there are 350 million products on Amazon. So, you woud think I could find what I am looking for! This podcast is the second in a series called Three Truths About Marketing in 2023 and Beyond...

Crafting a Heart-Centered Customer Journey 02.01.2023

This episode is the first in a three part series about things you need to know the truth about in marketing in 2023 and beyond.  And what's really interesting about this podcast episode is it's one of the first episodes I ever recorded. So it's actually a rebroadcast, but many of you have not heard it.  I'm bringing back this episode because the clients that I have that say that they've listened t...

The Three Ways To Grow a Business 26.12.2022

Sometimes in business, it may feel like you have way too many choices and too little time.  You may feel like there's a lot of different options in terms of the next steps of growing your business. Or if you're a consultant, you might feel like your client has so many different ideas and different directions that they could go in.  You may not be exactly sure how to prioritize them.  Well, if you'...

Post-Pandemic Marketing 19.12.2022

According to the National Council for Behavioral Health, over 70% of adults in the United States have experienced some kind of traumatic event at least once in their lives. A very severe reaction to traumatic events can stem from childhood abuse or neglect, war and other forms of violence, physical, emotional, or sexual abuse, accidents, natural disasters, grief and loss, witnessing violence, cult...

Book Lessons Learned 12.12.2022

My first book was just released. And I'm sitting here with all sorts of different emotions.  Excitement, relief, and just this feeling that I gave birth to something new and I can't wait to get it into as many hands as possible.  And then also managing all of the last minute newness that happens when you're doing something new for the first time and trying to compress all of the activities into a...

Win-Win: The Secret to Authentic Growth 05.12.2022

In the midst of preparing for my book launch, recording these podcast episodes, and being a guest on other podcasts, I've had some heart stopping conversations that have really made me pause.  People are so consumed with the pressure to spend a lot of time on social media and because of everything that they're seeing, it's making them question if it's even worth building a business at all. Some ar...

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