The Joel Erway Show

What you have been waiting for... Part 3 of 3 is now available! Today we wrap up this three-part series as we discuss the four webinar formats. Why did we record this series? It has been my experience after the last few months of taking sales calls that a lot of people don't realize how much you can do with webinars. My goal with this series is to make everyone aware of the full potential of webin...

Welcome to Part 2 of 3! In Part 2 we are going to talk on the four webinar promotion strategies. We are trying to throw out the belief that you can use a webinar for only one strategy. "There is so much more length you can get out of your webinars." In this Episode: Introducing the four webinar promotion strategies paired with Part 1's core objectives: 1. Paid Traffic - very focused marketing mess...

"So many people have a misnomer that their webinar can only be used for one single purpose." - Joel You CAN repurpose your webinars for maximum impact! Special Announcement: I am doing a three-part series, starting today! In this episode: #1rule = listen to your customers and how that determines your webinar strategy; Webinar misconceptions; "Three core objectives" defined; Unlock the full potenti...

"Go through your copy like you are the most self-interested busy jerk in the entire world... ask yourself... What is this product going to do for me? Get to the point!" - Bond Bond was the first copywriter to write a book on editing. Editing is one of the most important pieces of copywriting. He is the son of the late - great Gary Halbert; one of the most renowned copywriters of our present and pa...

What we noticed on our live webinars is that while we used to have about a 40% attendance rate, we are now down to 10-15% show up rate. What we are seeing is that people may not have the time to watch a live webinar. So we started to email our audience asking them to register anyway and they will receive the replay. - Agnes Agnes is the marketing director at ClickMeeting. I was very much looking f...

"When you jump online you want to make sure that your audience is online...easily targetable...whatever market you go after, make sure that there is a constant pool of replenishment..." ---Welcome to today's episode!--- Do you ever get that "Lightbulb moment?" Well, today --> I had that feeling. Shiny object syndrome for sure! So I had to jump on my podcast and record this for you today! I have...

Whenever you are looking for ways to improve your conversion rates, figure out how to make the intangible tangible. Today we will discuss the importance of demos. It is not that your prospects don't believe you, but they may just need to SEE it; see what your product or service looks like. Taking the intangible and making it tangible. This is very true especially if you are selling information. De...

As you are going through and creating your marketing materials, creating your webinars and creating your offers. You can not get jealous that/if others are outselling you. You have the best thing in the world and it is your duty to get your messages and products or services out to your audience. You can't do that by sitting on the sidelines. ---Welcome to another episode of Sold With Webinars! It...

"Webinars are a long term play." - Joel In this episode: Successful trait that any entrepreneur can possess at their fingertips: webinars; You can have a lot of success with webinars, but they can also be a form of stress; Variables with webinars; Examples; Mini - Webinar; Dial in your offer. It can take perseverance and message tweeking, but webinars can be a powerful force. Thanks for listening...

"The way that I view webinars is 80% emotion, story, teaching and content and 20% stats... pick whatever percentages you'd like. Whatever you are comfortable with." Today, I am going to pit two very well-known marketers head to head! Two very good and very different marketers. If you ever wondered how to sell on webinars or what style to use? Well, this episode is for YOU. If you are part of The W...

"When we really focus on things that really move the needle, that create big changes, that's going from zero - one. Pushing that needle to craft that next big idea or new hooks; that's going from 1 - N or from two sales to four sales, or four to five; whatever that is to you. That's the incremental process. So in this episode, I am going to share with you some ideas of what really moves the needle...

The more that we do this... the more that we focus on this and see the incredible results we get for our clients, the more that we see that the industry is completely misinformed...completely uneducated. Not in a bad way. But there is something out there that people are believing that is not necessarily true. So this is an update on what's happening in our agency! We are doing a ton of custom work...

"Let me give you a $19,000 marketing lesson" How will this apply to you? In this episode, I will tell you about how I fell on my face and then how I came out on top... Today's podcast was inspired by an ad I just saw by Todd Brown. Ready... -- "I like my chicken organic, and my traffic paid" -- SO here's a $19,000 marketing lesson that I paid for and learned the hard way. In this episode: Why we d...

"Our job is to simplify things as much as humanly possible so that by the time they get to the end of your sales pitch or offer, it is a NO BRAINER for them...You are giving them everything that they need and nothing else, to succeed." Another episode of Sold With Webinars! Welcome! I've been noticing a lot of things in the webinar world... JV Webinars. This is an interesting world! Right now I am...

Hey - what's going on, webinar pros? Oh boy - you guys are in for a treat! Welcome to another episode of Sold with Webinars. Changing it up today; we have a guest expert. Someone I am bringing on THREE times now. You know if I have someone on my show three times, they are good! Travis Stephenson is an affiliate marketer, software entrepreneur, marketing coach and public speaker in addition to bein...

Welcome to another episode of Sold With Webinars! I recorded this episode specifically for you because I want YOU to make more money with your business! I want YOU to stop treating your webinar as a product and I want you to start thinking of how you can 5 or 10X your business without any extra effort. This episode is kind of a rant, but I am sick and tired of people buying into the fact that they...

Today I am going to share our webinar funnel that BROKE all SALES RECORDS! This will be a quick episode and one that you won't want to miss.... The more I read about marketing, the more I realize how little I know. Meaning, the more I research marketing, the more opportunities that arise. In the world of marketing, there are two angles that most people believe in, "you can lead with pain or you ca...

Webinars have become more and more popular among people who want to establish themselves as experts in the field, most especially if they have a product or a service to offer. Giving you some unique approaches to running automated webinars are Joe Fier and Matt Wolfe. They are the co-founders of Evergreen Profits, which helps people get seen online in competitive industries. They touch on topics l...

We are going talk about, quite possibly, a $120,000,000 marketing lesson! We are going to discuss an advanced marketing tactic, a potentially powerful tactic. Quite honestly, you can apply this to any marketing strategy or tactic! I recently invested some money to better my webinar skills for you guys! Webinars are always changing, we always have to keep sharpening our skills and bettering our ski...

Hey, what's going on Experts? Welcome to another episode of Sold With Webinars! I have never been more excited about a podcast episode as I am with this one! What does a bowl of fruit, wrapping paper, boxes and Christmas presents have in common? If you have ever struggled to get a response with your marketing and sales messages, you HAVE to listen to this. This is one of the BIGGEST breakthroughs...

Jam packed episode alert! The "Mega-Webinar" Funnel! I have been doing a ton of recording today within our facebook group, Sold With Webinars. And if you are not already, join our Sold With Webinars facebook group -> Join here: https://www.facebook.com/groups/196719864399304/ Today within the group, we had two webinar ad experts appear LIVE. They donated their time and broke down some of our me...

Today we are discussing: Where is the best place for our webinar within our grand marketing space? There are many ways to apply a webinar. When speaking with clients, I am always looking for the answer to this question: "Where is this webinar going within your product or suite of offers?" Number 1: DIAL IN YOUR OFFER Number 2: Quickest way to monetize the offer So where will the webinar be the mos...

Update on the stats of our free funnel... Lots of lessons learned and content to absorb... This will literally transform your business... ------------------------------------------------------------------------------ Fulfilling on my promise, I will update you on our free funnel. The way I think about business and selling is not to necessarily lead with free. "Free campaign" info and results: Top...

Today we have an amazing solo-podcast! I want to talk about something that is very common...people always ask me: "Joel, how do I know how to fix my broken webinar?" If you launch a webinar and it does not convert; how do I go about fixing it? How do I do this for my clients to maximize conversions? That is what I will discuss today - the steps that I take when I am diagnosing my clients webinars!...

Context is everything. If you want to fill up an event, one of the strategies that you do is speaking in other people's events. But for someone who's very active in the speaking arena, that could be very time intensive. That's where Simone Vincenzi, known as The Experts' Strategist, decided to introduce webinars alongside his speaking engagements. Simone has been running in person-sales seminars a...