Rough Agenda
The Internet Marketing Podcast
Listen to one of the world's most popular marketing podcasts, brought to you by brightonSEO every Tuesday. The Internet Marketing Podcast has been hosted for over 17 years, has been downloaded over 2 million times and now boasts more than 700 episodes. Featuring advice from some of the most respected marketers in the world, including Seth Godin, Tim Ferriss, Avinash Kaushik, Neil Patel, Brian Dean, Rand Fishkin and Joe Pulizzi, this is your home for learning the strategies and tactics that will help you in every stage of your marketing journey. Hosted on Acast. See acast.com/privacy for more i...
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Rough Agenda
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Latest episode
Aug 14, 2024
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Episodes
Entrepreneurship: Age is Just a Number: Interview with Jeet Banerjree 02.08.2018 18:31
On today's Internet Marketing Podcast, Andy is joined by Jeet Banerjee, entrepreneur and mentor, TEDx speaker & digital marketing consultant to talk about entrepreneurship, his journey so far and his tips for following your dreams. On the show you'll learn: How outsourcing your work can help you to grow quickly Why age is just a number when it comes to following your dre...
The Importance of Social Media Automation: Interview with Tim Fargo 26.07.2018 20:25
On today's Internet Marketing Podcast Andy is joined by Tim Fargo, author, keynote speaker, entrepreneur & founder of Social Jukebox to talk about why you should be automating your social media posts. On the show you'll learn: Why you should be automating your social media posts The typical patterns of social media posting that Social Jukebox automates and the benefits of...
The Best Strategies to Collect 5-star Reviews: Interview with Brian Greenberg 19.07.2018 15:56
On today's Internet Marketing Podcast, Andy is joined by Brian Greenberg, SEO professional and author of The Salesman Who Doesn't Sell. A Marketing Guide to Selling While You Sleep to discuss customer reviews, how to leverage them and build an online reputation. On the show you'll learn: When to ask for a review and what methods to use How to value a review and encourage reviews...
From Freelancing to Running an Agency: Interview with Eric Hebert 12.07.2018 25:03
On today's Internet Marketing Podcast Andy is joined by Eric Hebert, Founder and Lead Strategist at Evolvor to talk about his journey from freelancing to building an agency. On the show you'll learn: How to sell SEO in 2018 The difference between Snake-Oil SEO and Real SEO How the relationship between web design and conversion optimisation works How to scale SEO/Digital Marketing Servi...
Collecting Data in a GDPR world: Interview with Julien Coquet 05.07.2018 18:35
On this week's Internet Marketing Podcast, Andy is joined by Julien Coquet, Vice President of Hub'scan and Director of Digital Analytics Services at Business & Decision to talk about collecting data in a GDPR world. On the show you'll learn: The types of data that you Actually need for marketing purposes The importance of using clean data ...
Incorporating Digital Marketing into an Established Business: Interview with Ryan Cote 28.06.2018 13:48
In today's episode of the Internet Marketing Podcast Andy is joined by Ryan Cote, Director of Digital Services at Ballantine to talk about how to incorporate digital marketing into an established business. On the show you'll learn: What SEO looks like in 2018 & the importance of Click Through Rate The key factors to help maximise your content marketing efforts How to us...
An Introduction to Respect Based Marketing: Interview with Bastian Ernst 21.06.2018 17:22
On today's Internet Marketing Podcast, Andy is joined by Bastian Ernst, Founder of Wild Audience , to talk about Respect Based Marketing and Relationship Funnels. On the show you'll learn: What's wrong with the established marketing methods Why promotions and offers don't need to be at the forefront of your marketing The difference between a relationship funnel and standard marketing f...
How to Use Virtual Assistants to Scale Your Business: Interview with Barbara Turley 14.06.2018 17:32
On today's episode of the Internet Marketing Podcast, Andy is joined by he founder and CEO of The Virtual Hub , Barbara Turley to talk about virtual assistants and how they can help you to scale your business. On the show you'll learn: Why the Virtual Assistance space has exploded in recent years How the Philippines has been transformed by the outsourcing industry How to get virtual assistan...
Bringing Your Brand to Life with Words: Interview with Al Robertson 07.06.2018 26:37
On today's Internet Marketing Podcast, Andy is joined by Al Robertson, independent branding consultant , author and novelist to talk about bringing your brand to life through understanding your brands narrative, telling your story and creating a brand personality. On the show you'll learn: How to tell your brands story The difference between a company story and a brand story Why you ne...
Getting Started with Live Marketing: Interview with Ian Anderson Gray 31.05.2018 26:59
On today's episode of the Internet Marketing Podcast, Andy is joined by Ian Anderson Gray, founder of Seriously Social and co-founder of Select Performers to talk about getting started with live marketing and in-particular content marketing. On the show you'll learn: The key things that stops most people from blogging How to come up with content ideas and the tools you can use to...
The 5 R's of SEO: Interview with Bryan Eisenberg 24.05.2018 33:01
In today's episode of the Internet Marketing Podcast, Andy is joined by Bryan Eisenberg, Keynote speaker, best-selling author for Be Like Amazon and Co-Founder of BuyerLegends to talk about the 5 R's of SEO and how they've changed over the years. On the show you'll learn about: The importance of Relevance Why it's key to have a great Reputation on Google Why you need...
Landing Page Best Practices: An Interview with Oli Gardner from Unbounce 17.05.2018 17:23
In today's episode of the Internet Marketing Podcast, Andy is joined by Oli Gardner, keynote speaker and co-founder of Unbounce . In today's show, you'll learn: Why it's important to have dedicated landing pages for your unique products and services How to deliver on the promise of your paid ads when it comes to landing pages How Chrome's automated ad-blocking is affecting pop-ups Oli's reco...
From Hip-Hop to Digital Entrepreneur: Interview with Warren Knight 10.05.2018 19:34
In today's episode of the Internet Marketing Podcast, Andy is joined by Warren Knight , hip-hop dancer, entrepreneur, speaker, trainer & author to discuss his journey from a hip-hop dancer to becoming an entreprenuer with digital businesses. On the show you'll learn: The "epiphanies" that Warren had about business throughout his journey How social media is changing in th...
From Drum & Bass to SEO: Interview with Lukasz Zelezny pisode 03.05.2018 25:43
In today's Internet Marketing Podcast, Andy is joined by Lukasz Zelezny, director of organic performance at ZPG to talk about SEO and why it most definitely isn't dead! On the show you'll learn: Why SEO is fascinating and definitely not dead! Why content marketing is everything! How content marketing helps to deliver conversions and leads The important factors in on-pa...
Digital Careers: Communities, Leadership & Always Learning: Interview with Rachel Finch 26.04.2018 17:41
In today's episode of the Internet Marketing Podcast, Andy is joined by our very own Digital Marketing Manager & Founder of Brighton Digital Women , Rachel Finch, to talk about communities, leadership and why it's important to keep learning. On the show you'll learn: The importance of expanding your network or community & Rachel's tips for doing so How to build an offline community & c...
The Unexpected Social Media Trends in 2018: Interview with Jay Baer 19.04.2018 18:26
On today's Internet Marketing Podcast, Andy is joined by Jay Baer, President of Convince & Convert , Host of the Social Pros Podcast, Author & Inductee into the World-of-Mouth Marketing Hall of Fame to talk about social media and the unexpected trends in 2018. On the show you'll learn: How the usage of social media channels in the USA has started to decrease overall Why Faceboo...
Building a Nomadic Online Business: Interview with Josh Stanton 12.04.2018 22:38
In today's episode of the Internet Marketing Podcast, Andy is joined by Josh Stanton, Co-founder of Screw The Nine to Five to discuss how you can build a nomadic online business. On the show you'll learn: What a lifestyle business is and how it differs from standard businesses Why it's important to have a healthy work-life balance How to get a good idea of the type of business to build Why y...
Everything you need to know about Google Penalties: Interview with Fili Wiese 05.04.2018 29:46
In today's Internet Marketing Podcast, Andy is joined by Fili Wiese, ex-Google engineer & SEO Expert at SearchBrothers to talk about Google Penalties, HTTPS and Link Building in 2018. On the show you'll learn: If you are penalised for life if you receive a Google Penalty The difference between a penalty and an algorithm update (a common misconception) How Google recalculates how you are...
An Introduction to Messenger Marketing: Interview with Mikael Yang 29.03.2018 24:45
In today's episode of the Internet Marketing Podcast, Andy is joined by ManyChat's CEO, Mikael Yang to talk about messenger marketing. On the show you'll learn: What Messenger Marketing is The definition of a chat bot in relation to messenger marketing How messenger marketing can be used - including case studies The AI involved with messenger marketing Why you should...
Business Tips from Running an Agency: Interview with Raman Sehgal Episode 22.03.2018 19:33
In today's episode of the Internet Marketing Podcast, Andy is joined by Raman Sehgal, Founder of Ramarketing to discuss business tips and what he's learned from setting up his own agency. On the show you'll learn: Why it's important for an agency to develop a niche & how you can do so How PR and SEO have converged over the years How blogging, inbound strategies and content ma...
How to Become a Successful Millenial Entrepreneur: Interview with Richard Lorenzen 15.03.2018 16:35
In this week's episode of the Internet Marketing Podcast, Andy is joined by Richard Lorezen, CEO of Fifth Avenue Brands to discuss entrepreneurship and provide tips for becoming a successful millenial entrepreneur. On the show you'll learn: If entrepreneurs are born or whether it's a skill that can be learnt The trigger that got Richard interested in starting his own business at 15&nbs...
An Introduction into Immersive Experiences & Marketing: Interview with Jack Maddalena 08.03.2018 18:37
In today's episode of the Internet Marketing Podcast, Andy is joined by Jack Maddalena, Director of VR Craftworks to talk about Immersive Experiences and how it can work within marketing. On the show you'll learn: If Virtual Reality (VR) and the immersive industry are the same thing How immersive technology like augmented reality, mixed reality & 360 photos fit in The impact an imm...
What is Account Based Marketing? Interview with Riaz Kanani 01.03.2018 18:38
In today's episode of the Internet Marketing Podcast, Andy is joined by Riaz Kanani, Founder of Radiate B2B to talk about account based marketing, what it is and why you should adopt it. On the show you'll learn: What account based marketing is and it's such a hot topic today How to adopt scalable account based marketing and take advantage of inbound How content marketing fits in with accoun...
How to Ensure Your Website Migration Goes Smoothly: Interview with Scott Colenutt 22.02.2018 27:55
In today's episode of the Internet Marketing Podcast, Andy is joined by SiteVisibility's Head of Digital, Scott Colenutt to discuss how to ensure your website migration goes smoothly. On the show you'll learn: The questions you should be asking pre-migration Some of the SEO elements that are often forgotten during a migration What you'll need to consider when it comes to Paid Media/PPC The Analyti...
7 Things You Probably Didn't Realise You Could Do in Google My Business with Marcos Alvarez Martin 15.02.2018 16:07
In today's episode of the Internet Marketing Podcast, Andy is joined by our very own SEO Analyst, Marcos Alvarez Martin to discuss 7 things that you probably didn't realise you could do in Google My Business. On the show you'll learn about: What Google My Business is The latest update, allowing you to upload 30 second videos to Google My Business Creating virtual tours using...
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