Marianne Gobeil

The Illumify Game Changer

Business EN ↓ 117 episodes

The Illumify Game Changer podcast takes you on the leader’s journey. It’s hosted by Marianne Gobeil, Founder and CEO of Illumify Inc., an internationally award-winning expert on expressing high impact leadership who has over 25 years of experience working with C-suite executives and other leaders around the world. In this podcast, you accompany one person, Jonathan Hill, as he answers each of the 57 questions essential to illuminating a meaningful change and being able to ignite it. This is your front row seat to his journey from, in his own words, “not a leader” to a leader with a big vision....

Author

Marianne Gobeil

Category

Business

Podcast website

illumifyinc.com

Latest episode

Jul 10, 2026

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Episodes

Minisode 1:58 – “The leader sets the pace.” – Momentum Must Be Invoked 10.07.2026

In this minisode, Jonathan considers the Unify question: by when must they act? The answer is not a fixed date, but a leadership responsibility. To keep meaningful change moving, the leader must recognise when action is needed, invoke the next step, preserve unity, and continue setting the pace as the vision begins to take shape through others. Listen to the full episode here: https://illumifygame...

58. The leader sets the pace 07.07.2026

In this episode, Jonathan answers the Unify question: by when must they act? What begins as a question of timing becomes a deeper reflection on momentum, resistance, emotional response, credible commitment, and the leader’s responsibility to set the pace. Marianne and Jonathan examine how meaningful change begins to move when people feel why it matters, understand what is being asked of them, and...

Minisode 1:57 – “Where do I fit this into my life?” – How collective action begins 03.07.2026

How does a leader help a scattered group begin to act as one unified collective? In this minisode from episode 57, Jonathan considers the first actions people may take when a vision becomes meaningful enough for them to contribute. The conversation reveals why collective action begins not with uniform behaviour, but with people finding their own place inside a shared possibility. Listen to the ful...

57. Can they act as one unified collective? 30.06.2026

Jonathan continues Unify with a question about action: how must people act as one unified collective to ignite this change? In this episode, Marianne helps him distinguish between scattered support and shared contribution, between people who simply connect him onward and those who find their own way to participate. The conversation reveals why leadership requires the courage to challenge what is,...

Minisode 1:56 – “Through action comes clarity.” – The Leader Takes the First Step 26.06.2026

When a vision of meaningful change feels large, personal, and emotionally charged, it can be tempting for a leader to wait until conditions feel calmer. In this minisode from episode 56, Jonathan reflects on why that waiting can become a risk. The first step does not need to be dramatic or complete. It simply needs to begin, because action may be the clearest response a leader has in times of unce...

56. Through action comes clarity 23.06.2026

What must a leader do to effect meaningful change? In this episode, Jonathan answers the next Unify question and recognises that action cannot wait for perfect certainty. The conversation moves from the first step, to time and mortality, to strategy, identity, and the deeper internal work required for a vision to become part of the leader. Before others can help carry a change, the leader must mak...

Minisode 1:55 – “There needs to be energy, and to have that energy there needs to be unity.” – The Vision Must Become Theirs To Act On 19.06.2026

For a leader’s vision to ignite, others must perceive the change as meaningful to them. In this minisode from episode 55, Jonathan and Marianne discuss why the core of the vision must be communicated clearly enough for people to see it in their own lives, feel the possibility of a fresh start, and recognise that they have a contribution to make. This is where shared perception begins to create the...

55. What would compel them to act? 16.06.2026

In this episode, Marianne and Jonathan consider what people must perceive about a change before they are willing to act in alignment as a collective. The conversation moves from perception and meaning to shared understanding, audience intelligence, possibility, contribution, and the difference between compelling people and commanding them. For a leader’s vision to ignite, others must see why it ma...

Minisode 1:54 – “The action makes the words credible.” – Why Leaders Must Demonstrate Credible Commitment 12.06.2026

When a leader asks others to help ignite meaningful change, trust becomes essential. In this minisode from episode 54, Marianne and Jonathan discuss credible commitment: the relationship between what a leader says, what a leader does, and what others need to know in order to believe the leader’s words carry weight. Listen to the full episode here: https://illumifygamechanger.com/episodes/54-what-d...

54. What do they need from the leader? 09.06.2026

As Jonathan enters the Unify level of The Illumify Game Changer, Marianne asks a deceptively simple question: what do they need from you as a leader to ignite this change? The conversation moves through reassurance, certainty, understanding, guidance, trust, and credible commitment, revealing that leadership is not only about carrying a vision, but providing what others need in order to act on it...

Minisode 1:53 – “I can see how it fits together.” – The Leader Begins to See the Plan 05.06.2026

A plan does not always begin with a complete roadmap. Sometimes it begins when the leader can see the first relationships, first conversations, and first places where the vision may need to travel. In this minisode from episode 53, Jonathan recognises that the core of his vision needs certainty, but the plan itself must remain supple enough for others to enter, shape, and help carry forward. Liste...

53. What is the leader’s plan? 02.06.2026

In this episode, Jonathan enters the Unify question that makes a leader’s vision more real: how will this change take place, and what is the plan? What begins as a reflection on writing, strategy, audience, and first conversations becomes a deeper recognition that the vision cannot remain private. Marianne helps Jonathan see that a plan does not require every tactic to be fixed in advance. It begi...

Minisode 1:52 – “It’s just who I am.” – When the Declaration Becomes True 29.05.2026

In this minisode from episode 52, Jonathan reflects on how the same declaration he first voiced months earlier has begun to carry more weight and energy. The words have not changed, but through the Illuminate and Amplify questions, they have become more integrated, more embodied, and more true to who he is. Marianne names the significance of this moment: when a leader recognises that the vision is...

52. Can the leader's words become theirs? 28.05.2026

In this episode, Jonathan reflects on how his declaration of meaningful change has gathered weight. The words have not changed, but after the testing and depth of Amplify, they now feel more integrated, more grounded, and more true to who he is. Marianne, Jonathan, and Jeanne consider what it means for a leader’s words to become strong enough, clear enough, and meaningful enough for others to echo...

Minisode 1:51 – “Today we break with the past and stand together on new ground.” – The Leader’s Declaration 22.05.2026

What makes a declaration powerful enough to spark change? In this minisode from episode 51, Jonathan considers one of the first Unify questions: what is his powerful declaration of this change? Marianne helps him distinguish between the fullness of his vision and the declarations that can open people to it, including the line, “Today we break with the past and stand together on new ground.” The co...

51. The leader’s vision becomes a declaration 20.05.2026

Jonathan enters the Unify level of Illumify, where the leader’s vision must now generate aligned thought and action. In this episode, Marianne guides him into the meaning of a powerful declaration: language that is not slogan or summary, but a grounded expression of what must change and what could become possible. As Jonathan returns to the image of a shared home, the conversation reveals how a le...

Minisode 1:50 – “It can be bigger than you ever thought yourself capable of.” – The Leader’s vision is amplified 08.05.2026

Through the Illuminate questions, Jonathan surfaced the insights that allowed him to find his vision of meaningful change. Now, having completed the Amplify questions, he has the words to express it. But that’s not the only change. In this minisode from episode 50, this leader acknowledges that he, too, has changed since he embarked on the leader’s journey. Is it enough to be able to ignite his bi...

50. Amplifying the leader and his vision 05.05.2026

Having now completed all of Amplify questions, in this episode, Jonathan reflects on the difference it’s made both to him as a leader and to his vision of change. Was it worth all that “heavy lifting”? You’ll discover why this is a critical part of a leader’s communication, and yet is sadly rarely done. 00:00 Reflections on the Amplify experience 04:55 Imagining how people might react to the visio...

49. Did the leader pass the test? 28.04.2026

We’ve reached the final question in the Amplify level of The Illumify Game Changer. And it’s a critical one. This is where the leader determines whether or not how he expresses his vision of change will invoke others to spread the word. 01:08 Amplify Question 42: Will they “get it” enough to choose to tell others? 04:28 To tell somebody else is the beginning of action. 09:25 There’s a difference b...

Minisode 1:48 – “What is vital is what they go away with.” – Why Leaders Must Be On Repeat 27.04.2026

We often assume that when we say things once, people hear us and remember what we’ve said. But that’s a risky assumption when you’re a leader, and you need others to act on what you’ve said themselves and invoke those they know to do the same. In this minisode, Jonathan learns the reason he must enable others to repeat what he’s said. Listen to the full episode here: https://illumifygamechanger.co...

48. Can they echo the leader’s words? 27.04.2026

For a leader’s vision to ultimately ignite, others first have to hear it, relate to it, and remember it well enough to think and act on it. When that’s done right, well, they can even carry the vision beyond the leader’s own reach. In this episode, Jonathan reflects on the messaging process so far. He then questions whether or not the way he currently expresses his vision is going to be easy enoug...

Minisode 1:47 – “They have to be compelling enough to hear, remember and get some motion going.” – The Leader Grapples with Messaging 17.04.2026

As a leader with a vision of change, what do you say to others so they choose to help you ignite it? In this minisode from episode 47, we discuss why your messages must be compelling. And how crafting them can be painful and difficult. Listen to the full episode here:  https://illumifygamechanger.com/episodes/47-is-the-leaders-messaging-compelling   Produced by NOVA

47. Is the leader’s messaging compelling? 14.04.2026

This episode holds the leader to account for expressing his vision so that it becomes meaningful to others as well. It takes more than this leader to ignite his big vision of change. So he has to be able to convey what he sees is possible, desirable and even necessary. Crafting his messages has proven a little challenging for him so far. There’s still some resistance. Can he overcome it? 01:12 Amp...

Minisode 1:46 – “This is a different level of communication.” – A leader must be heard 10.04.2026

To ignite change, leaders must be able to engage and align others. So being heard is essential. But what goes into being heard? In this minisode from episode 46, we speak about how stories triumph over facts when it comes to inciting action. Listen to the full episode here: https://illumifygamechanger.com/episodes/46-how-can-a-leader-be-heard   Produced by NOVA

46. How can a leader be heard? 07.04.2026

No matter how vital change may be, those leading it have to be heard if they want others to act to help realize that change. In this episode of The Illumify Game Changer, Jonathan considers how he can break through all of the noise today with messages that others will actually hear. 01:07 Amplify Question 39: What will they hear? 05:22 You have to use your voice. 06:40 The importance of consistenc...

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