The IAB UK Podcast

Interest in women’s football is at an all time high, with England’s Lionesses the most supported women’s national side in the world. To understand how this year’s Women’s World Cup is a key opportunity for brands if they play it right, Footballco's Meg Templeton and Head of INDIVISA Morgan Brennan join us for Stay Engaged. They share some of the amazing stories that led to the Lionesses engaging g...

Join Index Exchange and Warner Bros. Discovery as they discuss building a better consumer advertising experience in CTV. In this informative and empowering discussion, Sara Vincent, Index Exchange managing director UK&IE, and Faisal Karmali, Warner Bros Discovery’s VP, Digital Business Operations, will discuss the current state of CTV in the UK, provide a better understanding of the UK co...

In this episode we delve into the experiences and challenges faced by Black women in the advertising and marketing industry. Lollipop Mentoring CIC is a groundbreaking mentorship programme dedicated to supporting Black women by providing guidance and invaluable networking opportunities with senior leaders from all races. Did you know that, on average, Black women earn £20,000 less than their white...

In this session, Gabriel Green, Creative Production Manager at AMA, showcases the power of audio and shares how brands can use Dynamic Creative in innovative ways. Hear how brands like Sky, Specsavers and Target use contextual and audience-level data in unique ways to serve the most relevant and actionable ad to each listener - from using a listener’s location to share the number of appointments a...

The advertising industry has undergone a massive transformation thanks to the adoption of AI, even before the advent of ChatGPT, the momentum towards AI-driven advertising has been gaining speed. Quantcast CEO Konrad Feldman and CMO Deb Stambaugh will discuss how humans are actively interacting with AI for the first time and how better computers and new algorithms have led to new breakthroughs. Ho...

In this session you will learn how LADbible Group has been able to utilise the camera for entertainment experiences and how AI is being embraced to enhance the roadmap. The session will explore the themes of innovation through emerging technology formats, mastering prompts and understanding how capabilities have expanded. People will come away from the session feeling excited by the creative poten...

As he visited the UK for its 'Video Everywhere Binge Series', James Chandler sat down with IAB Tech Lab's CEO Anthony Katsur to understand Tech Lab's priorities and where he thinks the organisation can make the biggest and most profound change in the industry. Their conversation covers the sustainability of digital advertising, privacy in a new era of ad tech, the opportunities for the future of c...

Ahead of AI-themed  Engage  on 25 May, our CMO James Chandler sits down with Contagious’ David Beresford to cover the agencies and advertisers using AI right and what Contagious are getting asked the most when it comes to artificial intelligence. Think of this episode as a taster of what to expect from David at Engage as he distils the hyperbole from the useful and gives an expert view o...

Regular listeners will be familiar with our regular visits to the world of Policy & Regulatory Affairs, when we invite our IAB UK experts onto the show to share the latest news from the world of Westminster and its impact on digital advertising. In this episode, our Head of Policy & Regs, Christie Dennehy-Neil is joined by Public Affairs Lead, Becky Wirth, to give an overview of the latest...

IAB UK's annual Leadership Summit returned to Sopwell House last week, bringing together leaders from across digital advertising to debate key challenges, share ideas to move our industry forward and hear from a raft of inspiring speakers. From the shape of the political landscape to building a happier, more productive workforce, sessions focused on the most important subjects of the day with spea...

Four years ago, Jacquie Duckworth co-founded  Uninvisibility  - a company with a singular mission to get midlife women back into work after extended career breaks. She joins James to explain how the company’s eight-week training course, Visible Start, is empowering women aged 45 and over to build a new narrative when it comes to their careers. The course, which was set up in partnership...

In 2022, Spotify Advertising published the first volume of 'Sonic Science' to demonstrate the power of audio by developing a deeper understanding of how audio content connects emotionally and physically with listeners. Last year’s research, which many listeners will have seen presented at IAB Engage 2022, explored how sound impacts the brain by measuring neural activity in real-time. In this episo...

In the fourth episode of our 'Diversity Unlocks Discovery' mini-series in partnership with Meta, IAB UK's Director of Transformation Sophia Haynes is joined by Meta's Miriam Faber and Muslim creator Basma Khalifa as the conversation turns to Ramadan, which this year starts in late March and will be marked by 2.6 million Muslims in the UK. Miriam and Basma are no stranger to The IAB UK Podcast, hav...

To kick off another week in digital advertising, IAB UK's CMO James Chandler is joined by two big names from media company, Global - DAX Strategy Director, Julia Connaughton and Commercial Platform and Product Director for Outdoor​, Mungo Knott. From the early days of DAX's creation in 2014 and the critical acclaim it received, to the huge moment when Global bought three leading out of home busine...

In a particularly global episode of The IAB UK Podcast, James is joined by Josje van den Bos, dentsu international’s Head of Addressable Media and Jessica Breslav, Chief Customer Officer at Index Exchange. Following Jessica's trip to CES back in January, the conversation covers all the innovations to emerge from this year's show in Vegas, as well as looking forward to 2023 and whether video will c...

Ahead of next week's launch of IAB Compass, our brand new report to help the industry navigate the future of digital advertising, James is joined live at IAB HQ by Mediaocean’s Director of Marketing for EMEA and APAC, Rachel Lyall; the7stars’ Head of Big Tech Activations, Adam Chugg; and OMD UK's Chief Planning Officer and Campaign’s number one media planner for the second year running, Vicky Fox....

In the third episode of our Diversity Unlocks Discovery mini-series with Meta, host Sophia Haynes is joined by Meta’s Carrie Timms, Director of Global Customer Marketing EMEA, and creator and model Clara Holmes - otherwise known as @rollinfunky, who has worked with brands including Boots, Bravissimo and Tesco. They discuss the reality of living with both visible and invisible disabilities, the val...

In this final episode of 2022, James is joined by the IAB's Head of Ad Tech, Chloe Nicholls; Head of Marketing, Tom Stevens; and a familiar voice to regular listeners, Head of Policy & Regulatory Affairs, Christie Dennehy-Neil. Their chat covers all the latest legislative news from the year, explores how businesses have spent their time prepping for 2024’s deprecation of third party cookies, a...

With 2023 mere weeks away, we’ve got media trends extraordinaire Dan Calladine on The IAB UK Podcast to give us his expert take on the trends set to shape the year ahead. As James explains, it’s IAB etiquette now that Dan, who is Head of Media Futures at dentsu International, joins us on the podcast at this time of year just as he’s putting the finishing touches to his annual predictions. James an...

This episode is the latest in our 'Meet the Founder' series, and this week it's two founders for the price of one as James talks to Kit Chilvers and Iyrah Williams, Co-Founders of Gen Z sensation, Pubity Group. From starting out as Instagram influencers aged 14, their audiences grew in their millions, and after a stint working at LADBible they eventually left to set up Pubity Group. In the episode...

Welcome to the first ever live episode of The IAB UK Podcast, recorded at IAB UK HQ in front of an audience of members at our second Last Thursday Club . The theme was a trusty favourite of this podcast - attention - and for this live episode we assembled three of the sharpest thinkers when it comes to this ever-changing conversation. At the mics, we had Arunan Senathirajah, Product Partner at Den...

In the second episode of our 'Diversity Unlocks Discovery' mini-series in partnership with Meta, host Sophia Haynes speaks to Fik Woldegiorgis, Meta's Country Marketing Director for EMEA. Through the lens of Black History Month, Sophia and Fik talk about how Black representation in advertising can be improved, explore the wide range of resources already available through BRiM to help companies, an...

This week’s episode comes slap bang in the middle of 2022's Digital Upfronts, IAB UK's month long series of unmissable events with some of the biggest players in digital advertising: Twitter, Amazon Ads, TikTok, Meta, YouTube, Snap - and of course BBC News. As the corporation marks its 100th birthday, James talks to Lori Suchcicki, SVP for Advertising & Commercial Partnerships EMEA at BBC Stud...

This week's episode of the IAB UK podcast is about the topic on the lips of everyone in digital advertising: attention. To tackle this topic du jour head on, James speaks to Irina Dzyubinsky, Senior Director of Product Management at Oracle Advertising, about how the industry’s interest in attention has ebbed and flowed, how the terms attention and engagement shouldn’t be conflated, and why, contro...

The Government’s Data Protection and Digital Information Bill was  introduced to parliament in July 2022  and includes changes to both UK GDPR and amends to the Privacy and Electronic Communications Regulations (PECR), including cutting down on ‘user consent’ cookie pop-ups and banners that people encounter when browsing the internet. In this special episode of the IAB UK podcast, James...