The Human Design for Marketing podcast™, with Yvette Mayer

We walk through the July 2026 Human Design transits and use them to plan smarter marketing, clearer communication, and more aligned sales. We also share what June taught us about building offers, nervous system load, and why structure is the fastest path to freedom.  • July’s big theme of communication during throat center season  • Open throat reflections on speaking, self-critique, and trusting...

A corporate publishing executive in London doesn’t usually end up teaching people how to access the Akashic Records, but Sam Lennie’s story makes the path feel surprisingly logical. We talk through the real turning points: burnout, a “bridge job,” and the morning she woke up hearing a clear instruction to study reflexology. From there, her work expands into Reiki, mentoring, and a deeper trust in...

Cookie-cutter low ticket templates are everywhere, and they are quietly training smart business owners to build offers that don't match their energy. In this episode, we flip that approach and show how your best low ticket offer is already inside your Human Design bodygraph – waiting to be distilled into a gateway product that feels effortless to market, powerful to deliver, and easy to scale...

One headline about AI ethics can quietly trigger a full business identity crisis, especially when your products and client delivery are tied to a single platform. I’m telling the behind-the-scenes story of what happened when OpenAI privacy concerns hit while I already had multiple AI tools supporting my Human Design marketing work, and I realized I needed a path that felt more aligned and less dep...

May 2026 doesn’t feel like “more noise” to me, it feels like clearer signal. We’re stepping into the Human Design quarter of civilization, shifting from the early-year vibe of ideation and emotional processing into purpose through form. Translation for your business and personal brand: it’s time to turn the vision into something real, something structured, and something you can actually communicat...

Access Sacred Visibility HERE If your marketing feels like a stop-start cycle, it’s not because you lack discipline. It’s because visibility works like compound interest, and every time you disappear, you stop the compounding and make it harder to rebuild trust, attention, and momentum. I’m sharing what I’m seeing in my community, the tension behind “burst posting,” and why persistent visibility i...

If you're feeling drowned out by lookalike messaging and cookie-cutter funnels you're not alone. In this episode, Yvette  unpacks how “protection patterns” in your open Human Design centers secretly dull magnetism, blur positioning, and stall sales and how to shift into clean authority that converts. She walks through each of the nine centers and ties them directly to real marketing fric...

If you’ve ever tried to take a real break and found your body wouldn’t let you, this story will feel uncomfortably familiar. I planned a long van trip from Sydney to Tasmania, tied up loose ends, and promised myself lighter work days. Then the ground shifted: my senior VA stepped away, $30k vanished in a crypto hit, and my once-reliable ads softened. What followed wasn’t just logistical chaos; it...

If hitting “post” makes your chest tighten, you’re not alone.  In this episode I get honest about the fear of being seen and map a path from stuck to magnetic, using Human Design as a clear lens for what’s actually happening in your head, heart, and nervous system. Instead of forcing confidence, I'll help you reframe visibility as sacred service, then walk through practical steps to dissolve...

You know those ideas that drop in like lightning… and change everything?  That’s exactly what happened when I realised I could merge Human Design with AI. Hey beautiful, it’s Yvette here, your Human Design for Marketing guide. After a few months of freedom, travel, and even a little laryngitis (yep, lost my voice for a few days), I’m finally back behind the mic and today I’m taking you inside my w...

Purchase "Famous For by Design" here! What's the single most powerful lever for business growth in today's cluttered online landscape? It's becoming known for something specific - what I call being "famous for" your unique contribution.  When I started my coaching journey, being a generalist was enough to pay the bills. As the digital space became increasingly cr...

Spoiler alert!! Head to my bio now for the upgrade. FACT is I massively changed my relationship with AI from resistance to revolution.... This episode takes you behind the scenes of my unexpected journey into becoming an AI-empowered marketing strategist. When I first encountered AI for content creation, I resisted. It felt inauthentic, impersonal. Yet something shifted when I realised AI could be...

After a little podcast break (and a lot of creative fire), I’m back with some serious upgrades. Here’s what’s inside this episode:  🧿  The moment I crossed the million-dollar mark and why it shifted everything ✨ What really happened behind the scenes of my conference keynote  🧬 Finding your messaging and audience in your Human Design bodygraph. (PS, here's the Audience Clarity Activation (...

What does it really take to build a million-dollar business?  Spoiler alert: it's rarely the overnight success story we see plastered across social media. In this milestone 200th episode , I'm pulling back the curtain on my nearly six-year entrepreneurial journey that's brought me to the precipice of crossing that coveted seven-figure threshold. After walking away from a $400,000 co...

Ready to unlock your most aligned self through Human Design?  This episode reveals the specific alignment strategies for each type to amplify your marketing effectiveness without forcing or pushing. I share a channeled exploration of how to recognize when you're in alignment based on your Human Design Type and, more importantly, how to intentionally create more of those alignment experiences....

Yvette shares how her mother's recent passing led her to explore their relationship through human design charts, revealing profound connections in their energy patterns and offering insights on determining accurate birth times when this information is unknown. • Using a pendulum to determine unknown birth times by reading energy and getting clear yes/no responses • Comparing charts with loved...

LEARN ABOUT THE FREQUENCY PROJECT HERE Are you ready to market yourself in a way that actually feels good? In this episode, we’re diving deep into Human Design profiles —specifically, how your profile archetype shapes the way you connect, influence, and attract your audience. Your profile lines are your natural way of showing up , and when you align your marketing with them, everything starts to f...

What if abundance wasn’t something you had to chase, but was something you could allow? In today’s episode, we’re diving into Gate 55, the Gate of Abundance, and its powerful role in the energetic shift happening right now. This gate is at the center of the transition from fear-based survival to trust, surrender, and emotional sovereignty. And if you’ve ever struggled with scarcity thinking, self-...

In this episode, we’re diving deep into the unconscious gates in your Human Design bodygraph and how they shape your marketing and the way others receive your energy.  These gates, marked on the left-hand side of your chart, imprint three months before birth and are embedded deeply within us. While we may be unaware of them, others intuitively pick up on these traits, influencing how our energy is...

Get Ultimate Audience Clarity Activation + a mind-blowing  New BONUS: Magnetic Messaging by Design all inside of it! Truth is, your business isn't meant to be a copy-paste version of someone else’s success. It’s designed to be an extension of you! Your energy, your rhythm, your unique genius.  And when you have tools to align your body, your energy, your frequency with your target audience an...

Welcome to this very special episode of the Human Design for Marketing Podcast! As I’m recording this, we’ve stepped into the Human Design New Year - welcome to 2025! If you’re unfamiliar, the Human Design calendar starts around January 22nd, after we’ve completed the full transit of all 64 gates. We just closed the year with Gate 60, which is all about creating structure for freedom - a perfect e...

In this final episode of the series, I am reflecting through December's lessons - the biggest one being the transformative power of setting intentions in both business and life.  I am reflecting on how setting intentions (vs. setting goals) has been a total game changer for me. And aligning actions with my big vision has created such clarity, joy, and abundance in ways I couldn’t have imagine...

GET THE ULTIMATE AUDIENCE CLARITY ACTIVATION HERE! I'm running a series on the biggest lessons I’ve experienced in 2024, sharing the behind-the-scenes of my business and life to inspire you to reflect on your own year and take those big lessons forward. In this episode, we’re diving into November, and wow, it was a ride. November brought a mix of magical and heavy moments. I finally launched...

October was a month of contrasts, processing grief from the last month but also experiencing abundance in new possible ways. October brought new energy.  My business hit a major milestone with daily recurring sales across my ecosystem, including The Frequency Project’s new evergreen format. Seeing my offers sell daily without needing to show up live gave me so much confidence in the systems I’ve b...

Welcome back to the Human Design for Marketing podcast and our 12 Lessons for 2024 series. In this episode, I’m sharing a deeply personal September lesson - a month that brought both significant shifts in my business and one of the hardest losses of my life.  Grief has been my companion these past few months. I’ve learned that the measure of our grief is the measure of our love, and losing my belo...