The Gym Owners Podcast

Tyler Reiter joins us from Torque SC in St. Paul, MN to share how he's evolved his gym into a profitable business while maintaining the identity of its owner and its ideal clientele.   Learn the value of developing teams, clubs and additional programs into your gym and how it can lay the foundation for your reputation amongst your community. follow @torquesc on instagram, and if you're in the St....

Here's a tough lesson: Your coaching knowledge and experience have very little impact on how much $$ clients are willing to pay you.   Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspodcast Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndellacamera Go to...

This is part 3/3 of our "how to make assessments kick ass in your gym and make you a ton of money while delivering big-time results to your clients" series.... (it's a working title....)   Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspodcast Follow us on IG @thegymownersp...

Movement assessments can be a tremendous addition to your service and sales offerings, and can revolutionize the way your gym presents offers, delivers results, and communicates with clients. Don't miss this one!   Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspodcast Foll...

If you and your coaches are capable of delivering a quality movement assessment, this episode can teach you how to build an assessment blueprint that will help your clients reach their goals, while paying you more money more often! Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymo...

In business, there's always someone out there who has been through your current situation and made it to through. Find them, learn from them, and make your way to the other side. Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspodcast Follow us on IG @thegymownerspodcast @jb...

The great Willem joins your bald & bearded hosts for an episode you're going to want to listen to more than once.. He drops TONS of free value for you all in this one! Check out @willemhilberdink and @unscared.fitness on IG Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymowner...

Everett from CrossFit Bytown: Lessons on Running a Gym for 9 Years In this insightful interview, Everett shares his experience as the owner of CrossFit Bytown, revealing hard-learned lessons on managing a gym, adapting during the pandemic, and empowering staff to thrive. From personal challenges to business strategy, this conversation offers gym owners and fitness professionals valuable insights o...

Do you actually TRY to acquire and track leads and close sales via your "FREE CLASS", or do you just let them workout and leave?  They're in your gym. They have already taken the first step. You need to make it worth the time investment for you AND them. Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: ht...

If you only sell memberships to a one-size-fits all, catch-all group fitness program, the only thing your clients can do with that membership is CANCEL IT.  You need to think differently, & present products that people actually want. NOBODY thinks about joining a gym so they can  "become an exerciser forever". People want results. They don't want to join your cult. They don't care about your p...

Hunter Wooten, owner of Hunter's Garage Gym joined us from Alaska to chat about how he developed his business from an outdoor, group-training program to it's own facility, new staff and an exciting outlook for the future! Follow Hunter on IG @huntersgaragegym Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do her...

Engbert-jan and Yvonne from STARK Hardenberg (Netherlands) join us to chat about how the reworked their intake process and their base offerings to close higher ticket prices AND close at a higher rate.. Don't miss this one! Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspod...

Nick Dellacamera, owner of CrossFit Stamford has been on a roll during the past 12 months. In this episode, he shares how he began to delegate work so he could focus on the business and launched CF Stamford into the stratosphere. Hear how a simple mindset change & a willingness to detach from the "day-to-day" operations allowed him to put his staff on a path to next-level success while he spen...

Is SALES a four-letter word? Quit racing to the bottom with low-value service offerings. Quit being afraid of selling. Stop worrying about drumming up low-value sales and start worrying about making an offer that folks can't say no to. Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/the...

Deena (owner and coach of Imperial Bodies Gym) joined us from across the pond to chat about her business model and some of the lessons learned from starting a gym and staying afloat. Deena has an incredible facility and is one of the most intriguing gym models (group fitness, 1:1, bodybuilding, globogym/24hr access) for building big offers and unique stacked service offerings.  Check out @imperial...

Here's a free look into one of the most simple but valuable exercises from The Gym Hacking Online Course: The Alpha/Delta Framework... Learn to stack offers and practice assembling products and joint ventures from beyond the capabilities of your current business by taking this framework and testing it on someone else's business and their products. This is such a great way to sharpen your offer-bui...

Stout-Heart Fitness is owned by the husband and wife coaching duo of Matthew and Elspeth Jimmink.  They are committed to building stronger human beings by teaching clients to understand themselves, and have joined us to discuss their path into gym ownership and the lessons they've learned along the way. Check out https://www.stoutheartfitness.com for more information about Matt and Elspeth and the...

We've observed a shift that occurs in the gym owner’s mindset  after a certain amount of time in the business…. Gym Hacking embraces that mindset shift and gives owners a path forward..  Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspodcast Follow us on IG @thegymownerspod...

John and Tyler discuss a powerful framework called the "Plate Framework" that gym owners can use to dramatically increase their revenue and impact with their existing members. They share the story of a gym owner who just closed a massive high-end package deal, and break down the key steps of the Plate Framework: Plate 1: Your core membership offer Plate 2: Adding a 3-month commitment to your core...

Traditional old-business style networking sucks. This episode gives you a step-by-step guide on how to forge new business relationships based upon real financial opportunities.  Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspodcast Follow us on IG @thegymownerspodcast @jba...

Your gym can impact your community in ways that very few other business are capable of.. Learn how to make it work for you as well as your clients. Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspodcast Follow us on IG @thegymownerspodcast @jbanksfl @tylereffinstone @ndella...

You can't make more money while delivering sub-par service.... and if you CAN, you can't do it for very long. Be better and DO better while driving your business towards a brighter future. Want to join the FREE Gym Owner's Movement? use this link: https://www.facebook.com/groups/gymownerspodcast/ Learn more about what we do here: https://linktr.ee/thegymownerspodcast Follow us on IG @thegymownersp...

In this episode of the Gym Owners Podcast, Tyler and John discuss the 3 Steps to a More Profitable Gym WITHOUT Selling Your Soul. We cover: The problem with "shiny object syndrome" and how it can distract gym owners from the real work that needs to be done How to assess your team and delegate responsibilities effectively The importance of understanding your gym's identity and the expectations of y...

In this episode of the Gym Owners Podcast, your big, bald, bearded hosts,Tyler and John, dive into why they chose to work with gym owners and how their business evolved to serve this community. We discuss: How gym owners became their core audience organically The challenges of working with franchisees vs. gym owners Why they're passionate about helping gym owners succeed The importance of providin...

In this episode of the Gym Owners Podcast, the big, bald, bearded gym dudes John and Tyler discuss a crucial misconception in the fitness industry: that more members automatically equals more success. They challenge the "soft math" many gym owners use and explain why focusing solely on increasing membership can actually hurt your business. Key points covered: - Why doubling your membership doesn't...