The Girls in Marketing Podcast

Welcome back to The Girls in Marketing Podcast for one last time 🥹 In this final episode, we’re reflecting on the incredible journey this podcast has taken us on. We’re talking about where it all started, how the podcast has evolved with our community, the highs and lows along the way, and some of our favourite episodes and guests that made a lasting impact. Plus, we’re opening up about the decis...

Welcome back to The Girls in Marketing Podcast! In this episode, we’re diving into the latest AI updates and platform features shaking up the marketing world. From Google’s new AI Marketing Advisor to Instagram’s fresh DM tools, we’re breaking down what these innovations mean for marketers and creators alike. Plus, we’re talking about the power of nostalgic marketing, the evolving role of social m...

Welcome back to The Girls in Marketing Podcast! In this episode, we’re diving into the latest platform updates and Gen Z insights you need to know about. From Spotify’s new podcast features to TikTok’s career advice initiative, we’re breaking down what these shifts mean for marketers. Plus, we’re unpacking Gen Z’s impulse buying habits, how they use shopping as stress relief, and what brands can d...

Welcome back to The Girls in Marketing Podcast! In this episode, we’re diving into the latest marketing news that’s got everyone talking - from the rise of AI dolls on LinkedIn (yep, that’s a thing) to the newest updates from Canva’s Create event. We’re also breaking down the Gen Z trends that brands really need to pay attention to including ethical branding, social media habits and travel inspira...

Welcome back to The Girls in Marketing Podcast! This episode is a packed one -from our biggest takeaways at Advertising Week Europe to the rising trend of employee-generated content, we’re diving into what’s hot in the marketing world right now. We unpack Meta’s controversial ad-free subscription model, Instagram’s latest social updates, and what consumers really want based on fresh research. Plus...

Grab a ticket Advertising Week Europe 2025 here. Welcome back to The Girls in Marketing Podcast! In this episode, we’re breaking down Instagram’s controversial AI-generated comments and exploring Google’s latest privacy move with shielded emails. We also dive into TikTok’s push for longer videos, the growing debate around AI and copyright, and the mental health challenges facing marketers today. P...

Welcome back to The Girls in Marketing Podcast. In this episode, we’re spotlighting powerful International Women’s Day campaigns, including Tony’s Chocolonely, “See What She Sees,” and Refuge’s “Red Flag” initiative. We’re also unpacking major updates, including Instagram’s standalone Reels app, Google’s AI-powered shopping, LinkedIn’s new connections-only feed, and Meta’s Community Notes. Plus, w...

Welcome back to The Girls in Marketing Podcast! In this episode, we’re exploring the latest updates in social media and tech, from YouTube’s plans for the future to TikTok’s growing influence on the music industry. We’re also breaking down Instagram’s new dislike button and Google’s AI-powered career tool, Career Dreamer. What do these changes mean for marketers and content creators? And how can p...

Welcome back to The Girls in Marketing Podcast! In this episode, we’re diving into the latest things shaking up the marketing world, from the battle between X and Threads to the growing burnout crisis in the industry. What do these changes mean for marketers navigating marketing and job market uncertainty? And how can professionals stand out in a competitive landscape while protecting their well-b...

Welcome to Season 6 of The Girls in Marketing Podcast 🎉 We’re kicking things off with a deep dive into the latest social media shake-ups, from the potential TikTok ban to Instagram’s ongoing identity crisis. What do these changes mean for marketers, brands, and creators? And how can businesses build long-term brand loyalty in a world where platforms are constantly evolving? Chapters: 00:00 Welcom...

After a little break, we’re back with a brand-new season of The Girls in Marketing Podcast! In this episode, we’re catching you up on everything we’ve been up to: where we’ve been, the exciting projects we’ve worked on, and our reflections on some of 2024’s most interesting marketing campaigns, trends, and news. Plus, we’re spilling all the tea about our fresh new format and new set for the season...

We’re not crying, you are… Welcome to the final episode of The Girls in Marketing Podcast Season 5! Today, Olivia sits down to revisit your favourite podcast episodes from this season. It’s no secret that Season 5 has officially been the biggest season of The Girls in Marketing Podcast so far, hitting 150,000 listens! It’s been an amazing season filled with marketing advice from the best minds in...

Find out more about Hostinger here⁠⁠⁠⁠⁠ 👩‍💻 ⁠Find out more about Kingsbridge Insurance here 🤝 Welcome back to The Girls in Marketing Podcast! In this episode, we discuss the critical yet often overlooked aspect of a successful marketing career - your mental health. Learning to prioritise and invest in your personal wellbeing as a marketer is tough, especially in a world where it is so difficult...

Find out more about Hostinger here⁠⁠⁠⁠⁠ 👩‍💻 Welcome to another episode of The Girls in Marketing Podcast. Today, we are joined by our final guest of Season 5 and it’s a special one. Joining us today is Sophie Lee, the incredible founder of Electric Peach, a decentralised brand and marketing agency working with some of the top talent in the industry. Sophie has had an amazing journey in the marke...

⁠Find out more about Hostinger here⁠⁠⁠⁠⁠ 👩‍💻 ⁠Find out more about Kingsbridge Insurance here 🤝 Welcome back to another episode of The Girls in Marketing Podcast! In today’s team episode, we dive deep into the world of networking. We’ll be discussing the essential skills you need to build and maintain a thriving professional network including what you should do and what you shouldn’t do at netwo...

⁠Find out more about Hostinger here⁠⁠⁠⁠⁠ 👩‍💻 Welcome to another episode of The Girls in Marketing Podcast! Today, we're diving deep into the world of branding with a special guest who has played a pivotal role in transforming a popular UK reality show, Love Island, into a brand recognised across the globe. Lauren Watson has worked on the branding for your favourite shows, such as Love Island...

Find out more about Hostinger here⁠⁠⁠ 👩‍💻 Find out more about Kingsbridge Insurance here 🤝 Are you considering a career change into marketing but don't know where to start? Join us in this insightful episode all about career-changing into marketing, where we unpack everything you need to know about making a successful transition. From identifying transferable skills to gaining relevant expe...

Find out more about Hostinger here⁠⁠⁠ 👩‍💻 Money is a taboo topic for many. However, that stops today. In this exclusive episode of the Girls in Marketing Podcast, we tackle the financial challenges faced by you in a Girls in Marketing community Q&A. We asked for your questions on Instagram and you sent in your problems. Topics covered in this episode include: - Pricing yourself as a marketer...

Find out more about Hostinger here⁠⁠⁠ 👩‍💻 How can you make yourself more employable in the marketing world? In today’s job market, it’s never been more important to stand out but how can you do that in a market so saturated? In this episode of The Girls in Marketing Podcast, we show you how. From creating your own career experience to identifying new opportunities, we discuss our own journeys in...

Find out more about Hostinger here⁠⁠ 👩‍💻 Welcome back to another episode of the Girls in Marketing Podcast! Today, we have a special episode with the founder of one of the most powerful marketing communities around, Areej AbuAli. Areej initially made a name for herself in the SEO world working with huge household names such as Zoopla and Papier. Areej is also the brilliant mind behind Women in T...

Find out more about Hostinger here⁠ 👩‍💻 Welcome to the Girls in Marketing Podcast! We are talking all about work/life balance and how to balance everything as a marketer. It's a tricky skill to master and a perfect balance isn't always achievable, as discussed by the Girls in Marketing Team. In this episode, we discuss: Achieving a work/life balance How to balance your role as a marketer...

Find out more about Hostinger here 👩‍💻 Today, we have an influencer marketing special for you on the podcast. We are joined by Lauren Stretch, Head of Influencer and Social Marketing at FaceTheory. With a background spanning across a range of beauty and fashion roles, Lauren has leveraged her fascination with influencer marketing to build a career she loves. Lauren has worked on some pretty cool...

Check out our main sponsor, Hostinger, to create your dream website: http://hostinger.com/girlsinmarketing 👩‍💻 Check out Kingsbridge to find out more about insurance: https://go.kingsbridge.co.uk/gim-podcast-pi-jan24 🤝 In the world of marketing, it's easy to get distracted by vanity metrics. Those flashy numbers may look good on paper but they can sometimes fail to translate into meaningful...

⭐️ Start your passion project with Hostinger here: ⁠⁠⁠⁠https://www.hostinger.com/girlsinmarketing⁠⁠⁠⁠ ⭐️ Gain exclusive access to the social media strategies, tactics, and lessons that have propelled Monzo's social media success as a disrupter bank. In this episode of The Girls in Marketing Podcast, Olivia sits down with social media royalty, Richard Cook, Social Media Lead at Monzo Bank, as...

⭐️ Start your passion project with Hostinger here:  ⁠⁠⁠https://www.hostinger.com/girlsinmarketing⁠⁠⁠  ⭐️ Welcome back to another episode of The Girls in Marketing Podcast! Today, we are diving into your marketing confessions. Back in March, we hosted an IRL event in London and we had a confessions box for our community to take part in it’s safe to say you didn’t hold back… From the hilarious to...