The Get More Website Traffic Podcast

Just launching your website with your services or packages won’t cut it—consistent and trust-building blog posts that showcase your expertise is the closest thing your website has to a silver bullet. In this episode, I share specific blog post ideas that photographers in any niche can use to build trust and drive website traffic. Enjoy the episode! 👉 For all the links and resources mentioned in t...

The best social sharing snippet from this interview... "let me put one myth aside real quick, and that is to receive health care. You do not have to have health insurance." In this episode, I sit down with Harlon Pickett, health care consultant, to discuss alternatives to traditional health insurance for freelancers and small business owners. He shares options like direct primary care, m...

In this episode, I share a real-world SEO strategy that any small business can implement. Forget the fluff—this is a simple, actionable plan to drive traffic and convert visitors into clients. We’ll dive into three essential pillars: describe, distribute, and decide. By the end, you’ll have a framework to create content that saves you time, attracts your ideal audience, and grows your business. En...

The best social sharing snippet from this interview... "Well it [marketing] certainly changed a lot. I first thought it was hype and deception and used car salesmen, infomercials, things like that, shouting on social media. But after I really dug into it, I realized that it was really just helping people get what they already want. And when I started looking at it that way, it really changed...

In this episode of The Small Business Sweet Spot , I share 5 ways to uncover your competitors' keywords for SEO. 3 typical ways, 1 not so typical way and 1 fun way. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actuall...

The best social sharing snippet from this interview... "...even your homepage and your about page are all like really great sources to repurpose." In this episode, I sat down with Emily Aborn, content copywriter and repurposing queen, to talk about how to maximize your content’s impact without constantly creating new stuff. Emily shares her process for repurposing podcasts, blogs, and mo...

In this episode of Small Business Sweet Spot , I’m diving into SEOing your website—a topic that often feels overwhelming. So overwhelming that it often paralyzes business owners into no action all. I used to think SEO was a secret only experts knew, but I was mistaken. I’ll share with you the key steps to make SEO more doable. If you’ve ever been confused by SEO or wondered how to make it work for...

The best social sharing snippet from this interview... "I think the tactics without the mindset, you're going to fail. And if you have the mindset without the tactics, you're going to fail. You need all of it." In this episode, I interview Sarah Young, agency owner and mentor for female entrepreneurs. She shares her concept of aligned action, discussing how to take control of you...

In this episode of 'The Sweet Spot,' I cover 11 key areas for on-page SEO optimization that can help your website rank higher on Google. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 ht...

The best social sharing snippet from this interview... "If you wanna be more productive, start being more active." In this episode, I interview Mr. Productivity himself... Mark Struczewski. We talk about his running routine and its impact on productivity. He shares his journey from starting daily runs after Hurricane Harvey to maintaining a staggering 2,532-day streak. He discusses the p...

If there were a truly easy, fast way to rank high in Google, you can bet your bottom dollar that every business owner would be doing it. And if that were the case, Google would quickly adjust its algorithm to make it more challenging. There's no guaranteed shortcut to the top of the search engine results pages, but there are some strategies that yield faster results than others. This episode t...

The best social sharing snippet from this interview what in response to my asking how much should a business owner spend on Google Ads... "I like to reply back to, to potentials when they asked me this question with how long is a piece of string, because that's honestly how it is your budget depends on quite a few different components of Google ads depending on how much you want to reach,...

If you aren't getting results from your website, here's where to start. There are 3 common scenarios and what to do about them. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://com...

The best social sharing snippet from this interview is by far... " then when they quote you in it, because you're going to have an amazing quote, which is a secret, you know, any mediocre press release, or even a great press release, you want a quote that just sings, is amazing. If a journalist was to paraphrase what you wrote, there'd be a loss an ache. So you really want to make sur...

This episode addresses how we small business owners can survive in the new search environment. Even with single answer search results, there's a way to market your business to increase website traffic. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here Stop second-guessing your to-do list and grab the Marketing Energy Matrix...

The best social sharing snippet from this interview is by far... "It's just your vulnerability is your strength. It is, you know, it's your empowerment. And so, you know, working a lot of times with people with their inner child things that they have. You know, they still haven't had resolved inner child wounding and still keep with stories that have become really stagnant for the...

In this episode I share 14 examples of strong lead magnets, why they work and some things to take into consideration. Enjoy the episode!   👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://compassdigitalstrat...

The best social sharing snippet from this interview is by far... "put you front and center in your marketing, whether that's your face, whether that's your voice, whether it's video, like it doesn't have to be, it doesn't have to take any specific form, but just don't hide, like you speak the way you speak. Share what matters to you. I mean, show your face at least, li...

In this episode I talk about my frustration of downloading crap freebies from the internet and the importance of providing valuable lead magnets. A lead magnet is a piece of free content offered in exchange for a user’s email address and is a crucial tool for marketing. I provide 6 key qualities of a successful lead magnet and explain how to measure the success of lead magnets. Enjoy the episode!...

The best social sharing snippet from this interview is by far... "I think a lot of people put so much emphasis on design and I'm speaking to myself where copy and messaging is kind of an afterthought. And again, I do not want to devalue design because it is very, very important with looking professional. And even if people don't think they, the design matters, good design does matter...

Learn how to edit the most impactful parts of your free Google Business Profile listing in 20 minutes. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you results. 👉 https://compassdigitalstrategies.com/digital...

The best social sharing snippet from this interview is by far... "podcasting is vulnerable, and it's something that will bring up a lot in you, but that's something you should lean into rather than running away from. And so I hope that, Maybe someone builds up that courage to just put out the first episode, outline it, try it as a live, and then create that podcast and start that, tha...

In this episode I share whether personal brand images or stock images are better for SEO, the pros and cons of each and SEO optimization tips for images. Enjoy the episode! 👉 For all the links and resources mentioned in this episode, check out the supporting blog post here . Stop second-guessing your to-do list and grab the Marketing Energy Matrix to focus on the tasks that actually get you resul...

The best social sharing snippet from this interview is by far... "Part of the problem is, is that you might have a library and then you get bored of it, and then you stopped using it and start going willy nilly on all the things and it gets, it starts getting muddy. And so if you have a broad visual library, it, that interchanges and works really well together. Then you really don't tend...

In this episode, I walk you through a super simple method to conduct a content audit, nay, review... using Google Analytics and Google Search Console. I get into how to sort landing pages by key events, choosing appropriate date frames, and analyzing impressions and click-through rates. I also provides tips for updating blog posts to make them more appealing and effective, including improving the...