Bjork Ostrom

The Food Blogger Pro Podcast

Business EN ↓ 586 episodes

Welcome to The Food Blogger Pro Podcast, hosted by Bjork Ostrom from Pinch of Yum! Our goal is to help you create a beautiful, functional, and profitable blog. We interview successful food bloggers and industry experts in an effort to surface strategies that can help you more efficiently grow and monetize your site. You'll learn about recipe SEO, food photography, plugins, monetization, traffic, and more. New episodes every Tuesday! Learn more at foodbloggerpro.com/podcast

Author

Bjork Ostrom

Episodes

358: How Anela Malik Grew a Successful Subscription-Based Membership Community 24.05.2022 59:16

Becoming a full-time creator and building a subscription-based membership community with Anela Malik from Feed The Malik and Magic at the Margins. ----- Welcome to episode 358 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Anela Malik from Feed The Malik and Magic at the Margins about how she built a subscription-based membership community. Growing a Successful Subscri...

357: How Content Batching Helped Amanda Scarlati Go From 7,500 to 65k Pageviews in One Year 17.05.2022 49:06

Batching content, investing in your business, and strategically planning out your content with Amanda Scarlati from Saporito Kitchen. ----- Welcome to episode 357 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Amanda Scarlati from Saporito Kitchen about how content batching helped grow her blog's traffic. Content Batching From testing recipes to shooting photos to writ...

356: Achieving Financial Independence, Overcoming Imposter Syndrome, and Sharing Content Confidently with Jillian Johnsrud 10.05.2022 1:00:33

Achieving financial independence, overcoming imposter syndrome, and sharing content confidently with Jillian Johnsrud. ----- Welcome to episode 356 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jillian Johnsrud about achieving financial independence and sharing content confidently. Achieving Financial Independence We're so excited we had a chance to talk to Jillian in...

355: 5 Easy Ways to Improve Your Food Photography with Joanie Simon 03.05.2022 1:04:27

Shooting in manual mode, understanding lighting, and other photography tips with Joanie Simon from The Bite Shot. ----- Welcome to episode 355 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Joanie Simon about ways to improve your food photography. 5 Easy Ways to Improve Your Food Photography We've all heard the phrase, "We eat with our eyes first," right? So it should...

354: Sharing Zambian Food and Growing a Freelance Photography Business with Clara Kapelembe Bwali 26.04.2022 55:39

Growing a freelance photography business, developing your photography skills, and sharing Zambian food with the world with Clara Kapelembe Bwali from Black Garlic. ----- Welcome to episode 354 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Clara Kapelembe Bwali from Black Garlic about how she's using her business to share Zambian food with the world. Sharing Zambian Fo...

353: Getting the Most Out of Pinterest as a Content Creator in 2022 with Jane Ko 19.04.2022 52:34

Creating a strong Pinterest strategy, leaning into the new features on Pinterest, and repurposing content for different platforms with Jane Ko from A Taste of Koko. ----- Welcome to episode 353 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jane Ko from A Taste of Koko about her Pinterest strategy as a content creator. Getting the Most Out of Pinterest Today, we're rea...

352: How to Optimize Your Ad Revenue with Paul Bannister and Courtney Kahn from AdThrive 12.04.2022 1:03:28

Focusing on quality content, optimizing your ad revenue, and understanding how the cookieless future will affect ad networks and publishers with Paul Bannister and Courtney Kahn from AdThrive. ----- Welcome to episode 352 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Paul Bannister and Courtney Kahn from AdThrive about optimizing ad revenue. How to Optimize Your Ad Re...

351: Understanding Data Collection, GDPR, and CCPA as a Content Creator with Danielle Liss 05.04.2022 53:23

Diversifying your revenue streams as an influencer, understanding GDPR and CCPA, and protecting your business with Danielle Liss from Businessese and LISS Legal. ----- Welcome to episode 351 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Danielle Liss from Businessese and LISS Legal about understanding data collection, GDPR, and CCPA. Understanding Data Collection, GDP...

350: Results and Takeaways from the Food Blogger Pro Podcast Listener Survey 29.03.2022 22:09

Setting actionable goals, working through common struggles as a food creator, and more takeaways from the Food Blogger Pro Podcast Listener Survey. ----- Welcome to episode 350 of The Food Blogger Pro Podcast! This week on the podcast, Bjork shares some of the main takeaways from our recent Podcast Listener Survey. Podcast Listener Survey Results We recently asked our podcast listeners to particip...

349: How to Live More Sustainably and Avoid Food Waste as a Food Blogger with Marley Goldin 22.03.2022 58:28

Making conscious decisions about food, living more sustainably, and avoiding food waste as a food blogger with Marley Goldin from Marley's Menu. ----- Welcome to episode 349 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Marley Goldin from Marley's Menu about how to live sustainably and avoid food waste as a food blogger. How to Live More Sustainably and Avoid Food Was...

348: Leaning into a Niche, Blogging as a Creative Outlet, and Embracing Each Step of the Journey with Camila Hurst 15.03.2022 56:05

Narrowing your content focus, growing traffic by focusing on SEO and Pinterest, and blogging as a creative outlet with Camila Hurst from Pies and Tacos. ----- Welcome to episode 348 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Camila Hurst from Pies and Tacos about leaning into a niche and blogging as a creative outlet. Leaning into a Niche Today, we're so excited to...

347: Building Accessible Websites – Writing Good Alt Text, Identifying Issues, and Creating Content That's Accessible for Everyone with Bet Hannon 08.03.2022 52:23

Identifying accessibility issues, writing accessibility policies, and writing good alt text with Bet Hannon from Bet Hannon Business Websites. ----- Welcome to episode 347 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Bet Hannon from Bet Hannon Business Websites about how to build an accessible website. Building Accessible Websites As food bloggers, it's so important...

346: 600K YouTube Subscribers – How Jenné Claiborne Built Her Team, Leaned into Video, and Went From Private Chef to Content Creator 01.03.2022 1:06:22

Growing on different social platforms, transitioning businesses, and building a team with Jenné Claiborne from Sweet Potato Soul. ----- Welcome to episode 346 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Jenné Claiborne from Sweet Potato Soul about how she has built her business as a content creator and gained over 600k subscribers on YouTube. 600K YouTube Subscriber...

345: Building Long-Term Relationships with Brands – Running a Creative Production Agency with Alisha Cohen 22.02.2022 47:11

Starting a creative production agency, using social media to book clients, and nurturing long-term relationships with brands with Alisha Cohen from LISH Creative. ----- Welcome to episode 345 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Alisha Cohen from LISH Creative about running a production agency and shooting content for brands. Building Long-Term Relationships...

344: Blogging with a Full-Time Job (Part Three) – Running a Niche Blog with a Partner with Sara Mohr and Louisa Williams 15.02.2022 54:34

Leaning into a niche, blogging as a partnership, and focusing on short-term goals with Sara Mohr and Louisa Williams from Real Meals Modified. ----- Welcome to episode 344 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Sara Mohr and Louisa Williams from Real Meals Modified in Part Three of our Blogging with a Full-Time Job series. Blogging with a Full-Time Job (Part Th...

343: Blogging with a Full-Time Job (Part Two) – How Focusing on SEO Led to $2,000 Monthly Earnings with Cree Carraway 08.02.2022 55:13

Focusing on SEO rather than social media, implementing keyword research, and sharing content authentically with Cree Carraway from Cooking With Bliss. ----- Welcome to episode 343 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Cree Carraway from Cooking With Bliss in Part Two of our Blogging with a Full-Time Job series. Blogging with a Full-Time Job (Part Two) Welcome...

342: Blogging with a Full-Time Job (Part One) – Optimizing Your Time with David Crowley 01.02.2022 1:18:55

Connecting with your community, being strategic with your time when blogging, and hiring the right people with David Crowley from Cooking Chat. ----- Welcome to episode 342 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews David Crowley from Cooking Chat in Part One of our Blogging with a Full-Time Job series. Blogging with a Full-Time Job We're excited to officially laun...

341: Eat the Culture – Building Community and Empowering Black Culinary Creators with Meiko Temple 25.01.2022 53:52

Building community, empowering Black culinary creators, and building a bridge for equity and representation in food media with Meiko Temple from Eat the Culture. ----- Welcome to episode 341 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Meiko Temple about how she's empowering Black culinary creators through Eat the Culture. Eat the Culture Meiko Temple is the writer,...

340: TikTok Strategy – How Benjamin Delwiche Gained 500K TikTok Followers in One Year 18.01.2022 45:37

Leaning into a niche on TikTok, repurposing videos across different platforms, and working with brands on TikTok with Benjamin Delwiche from Benjamin the Baker. ----- Welcome to episode 340 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Benjamin Delwiche from Benjamin the Baker about how he has grown his TikTok account to over 500k followers. TikTok Strategy During the...

339: Tech Check-In – The Best Plugins and Tools for Food Bloggers in 2022 with Andrew Wilder 11.01.2022 1:11:37

Understanding what's new with Core Web Vitals, using the best plugins as a food blogger, and diversifying your revenue streams with Andrew Wilder from NerdPress. ----- Welcome to episode 339 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Andrew Wilder from NerdPress about the current state of tech for food bloggers. Tech Check-In Today on the podcast, we're really exci...

338: Reflecting and Looking Forward – 5 Themes From 2021 with Bjork Ostrom 04.01.2022 23:33

Creating valuable content, delegating and elevating tasks, and setting business and life goals with Bjork Ostrom. ----- Welcome to episode 338 of The Food Blogger Pro Podcast! This week on the podcast, Bjork talks about five themes that he's noticed when reflecting back on the past year. Reflecting and Looking Forward As we enter into the new year, it can be really helpful to look back on the prev...

337: Shifting Your Mindset – Leaning into SEO and Learning from Industry Experts with Ali Stafford 28.12.2021 56:23

Focusing on SEO, diversifying your revenue streams, and developing a consistent email marketing strategy with Ali Stafford from Alexandra's Kitchen. ----- Welcome to episode 337 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ali Stafford from Alexandra's Kitchen about how she's grown her traffic by leaning into SEO and learning from industry experts. Shifting Your Mind...

336: FBP Rewind – The Freedom of a Niche with Isabel Orozco-Moore 21.12.2021 53:33

Rebranding a food blog, leaning into a niche, and Keep-Delegate-Delete lists with Isabel Orozco-Moore from Isabel Eats. ----- Welcome to episode 336 of The Food Blogger Pro Podcast! This week on the podcast, we're rewinding back to our episode with Isabel Orozco-Moore from Isabel Eats where she talks about leaning into a niche, delegating tasks, and more. The Freedom of a Niche It's another FBP Re...

335: Baking for Business – How Amanda Schonberg Helps Home Bakers Start, Grow, and Scale Their Baking Businesses 14.12.2021 52:23

Building a baking business, knowing how to price what you're offering, and strategically using tools and processes to grow your business with Amanda Schonberg from Baking for Business. ----- Welcome to episode 335 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Amanda Schonberg about how to build a successful baking business. Baking for Business As food creators, when w...

334: Crafting the Perfect Pitch – How to Build and Nurture Strong Relationships with Brands with Chandice Probst 07.12.2021 54:20

Focusing on your strengths, creating a strong media kit, and crafting enticing pitches for brands with Chandice Probst from This Vivacious Life. ----- Welcome to episode 334 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Chandice Probst about how to craft the perfect pitch when reaching out to brands. Crafting the Perfect Pitch While Chandice runs the popular food and...