Scott Shepherd, Host and Flower Educator

The Flower Podcast

Business EN ↓ 300 episodes

The Flower Podcast, hosted by Scott Shepherd is for the floral community to discuss flowers, trends, and business topics, including everything from flower farmer to all aspects of floristry. Each week a featured guest will share their knowledge, passion, and love of flowers. Join us for colorful chats with talented creatives, photographers, growers, entrepreneurs, authors, and so much more!! Be sure to subscribe on your listening platform of choice. Learn more at https://www.theflowerpodcast.com . You can also follow us on Instagram and Facebook at @theflowerpodcast .

Author

Scott Shepherd, Host and Flower Educator

Category

Business

Podcast website

www.theflowerpodcast.com

Latest episode

Dec 18, 2025

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Episodes

Floret Flower's Erin Benzakein 10.05.2020

We're excited to replay our episode with Floret Flower's, Erin Benzakein is our guest this week on The Flower Podcast. Erin and her team have influenced both flower farming and floral design by bringing her passion and love of nature and flowers to the floral community. This week, Scott and Erin discuss the beginning of Floret, flower farming, their seed business, and her new book 'A Year in Flowe...

Digging into the Business of Flower Farming with Triple Wren Farms 03.05.2020

Our guest this week is Sarah and Steve Pabody of Triple Wren Farms. It's great to be able to take some time and interview both Sarah and Steve. With a busy family and flower farm, we're grateful that both of them were able to join this weeks podcast. Together, they grow amazing specialty cut flowers, build gorgeous weddings, and mentor new flower farms. We covered so much great information in our...

Sam Jacobson of Ideaction Consulting 26.04.2020

Our guest this week is Sam Jacobson of Ideaction Consulting. Sam started his company in 2016 to help wedding pros reach their goals to make more money with strategies and tactics based on the science of persuasion. Sam and Scott chat about how to help your clients during these challenging times, he stresses the importance of listening, our websites, and the importance on preparing for a busy Fall/...

Rose Grower: Gracie Poulson of Grace Rose Farm 19.04.2020

What began with a few beautiful rose images shared on Instagram blossomed into a beautiful story!  Gracie Poulson of Grace Rose Farm shares her floral journey this week on The Flower Podcast. From early childhood to dragging her rose pots into her New York apartment for the winter, Gracie has always had a soft spot for roses. Along with her husband Ryan, the two have grown her love of roses into a...

Understanding Your Season with Katie Davis of Ponderosa and Thyme 12.04.2020

Our guest this week is Katie Davis of Ponderosa and Thyme. Katie has a heart for education and mentorship and is comfortable teaching the basics as well as pushing experienced professionals to expand their creative boundaries. She is based in Salem, Oregon and on this episode Katie shares from her heart about growing her business through her personal health challenges. Scott and Katie also discuss...

Adapting Through Adversity with Steve Moore of Sinclair and Moore 05.04.2020

Excited to have Steve Moore of Sinclair & Moore Events as our guest this week. Steve shares his story of how his business began and how he grew his business from sewing wedding dresses to becoming a wedding planner. He also discusses how his business and brand is handling some of the challenges we're all facing as we find the new normal after the effects of the Cover-19. I hope that you find his w...

Photography for Florists with Kim Branagan 30.03.2020

Kim Branagan is our guest this week, and she brings her heart felt love of photography, flowers, and people to The Flower Podcast this week. Besides photographing weddings and events, Kim has helped creative entrepreneurs with learning photography, branding, and website imagery. Kim and Scott discuss the importance of photography and taking the time to make sure everything you do is captured for m...

Hitomi Gilliam: Celebrate, Elevate, and Educate 26.03.2020

Hitomi Gilliam AIFD, has accomplished so much as a floral designer, business woman, lecturer, educator, and floral champion. We're excited to share this in person interview with Hitomi right after the Floristry Teacher Conference. She shares many of the topics and key points covered at this ground breaking conference. Hitomi shares the benefits of standardizing and unifying what floral teachers of...

Spreading Kindness with Flowers 22.03.2020

This week's episode is dedicated to spreading kindness through flowers amidst a great deal of uncertainty. It's a pleasure to have 4 businesses as guests this week. We hope their stories will encourage and inspire you. You can learn more about this episode on our website. The Flower Podcast Thank you to our sponsors: Accent Decor Details Flowers Software FlowerSchool NY/LA

Bonus! Cultivated: The Elements of Floral Style with Christin Geall 18.03.2020

Christin Geall owner of Cultivated, chats about her new book, Cultivated: The Elements of Floral Design. Last summer, I had the pleasure of chatting with our guest and now, She is here to share more about her latest works. Her love of writing, gardening, photography, and floral design are all captured in her new book, "Cultivated: The Elements of Floral Style" by Christin Geall. Christin draws upo...

COVID-19 Update with Patrick Dahlson of Mayesh and Ian Prosser of Botanica 15.03.2020

As I mention on almost every episode, I created this podcast to help, serve, and encourage our friends in the floral industry. Over time my flower family has continued to grow and literally cover our planet and with the events over the last couple weeks and especially the last 72 hours at the time of this recording these words are the basis for this week's impromptu interview. Events have been can...

Tom De Houwer: Designer, Mentor, and Educator 08.03.2020

My Guest this week is from Belgium and for more than 20 years, Tom De Houwer has inspired thousands of people, worldwide through his unique teaching and philosophy. Tom's speaking engagements and demonstrations have brought him all over the world, from China to South Korea, Mexico, The Netherlands, France, Italy, and The U.K. just to name a few. His relatable teaching style brings clarity and igni...

Flower Farming with Georgia Monroe of Basecamp Farms 02.03.2020

Our guest this week is Geogia Monroe, owner of Basecamp Farms located in College Station, Texas. It's always exciting to chat with a flower farmer in different parts of the country. Each area has different challenges and opportunities. Georgia shares her love of flowers and her flower journey. She also chats about converting from vegetable production to flower production, how she markets her flowe...

Bonus! The Art of Wearable Flowers with Susan McLeary 27.02.2020

Bonus Episode! Excited to have Susan McLeary as our special guest for this bonus episode. We chat about her new book 'The Art of Wearable Flowers', and how she selects models, the hydration chambers, and what influenced her in her floral journey. You can follow her page under season 4 and learn more about Susan and her past episodes. Follow the link on her page to order her new book. Be sure to su...

Kelly Shore: Sourcing American Grown Flowers 24.02.2020

Kelly Shore, owner of Petals by the Shore, is our guest this week on The Flower Podcast. Kelly shares her story and her passion for using seasonal flowers. I was also excited to learn about her new venture The Floral Source which promotes American Grown Flowers and sourcing local seasonal product. We chat about the need to attend floral workshops, floral communities, being transparent with your cl...

Alison Ellis: Sharing Real Flower Business Lessons 17.02.2020

Alison Ellis, founder of realflowerbusiness.com and creator of Flower Math, is a floral designer and educator who teaches florists around the world how to increase their income and have more freedom in your business. With over 25 years experience, she's helped thousands of florists via her online business courses, private & group coaching, and free video trainings. Scott and Alison chat about pric...

A Year in Flowers with Erin Benzakein of Floret 2020 09.02.2020

Floret Flower's, Erin Benzakein is our guest this week on The Flower Podcast . Erin and her team have influenced both flower farming and floral design by bringing her passion and love of nature and flowers to the floral community. This week, Scott and Erin discuss the beginning of Floret, flower farming, their seed business, and her new book 'A Year in Flowers.' Erin brings her experience and awar...

Wedding Photography with Jose Villa 02.02.2020

Flowers and Photography go hand in hand especially with a wedding. Jose Villa is our guest this week and he shares so much insight into working with the photographers and learning how to make sure your flowers look their very best. Jose is considered one of the top wedding photographers in the world by Vogue , Martha Stewart Weddings , and Harpers Bazaar . Jose's approach applies fine are photogra...

Styled Shoots and Marketing with The Flower Guy Bron 26.01.2020

Bron Hansboro, The Flower Guy Bron is our guest this week. Bron is an award winning floral and event designer and has been featured at conferences like the Wedding MBA. Bron and Scott discuss in depth about marketing and stylized shoots for promoting your flower business. He has a very practical approach to growing your business organically. Be sure to subscribe to the podcast on your app of choic...

Bonus with Julie Tobi: Goals and Group Coaching 23.01.2020

Excited to have Julie Tobi, a career pivot coach on The Flower Podcast again. Julie and Scott discuss the how to's and importance of setting goals throughout the year. Julie also shares about her 12 month group coaching experience for creative business owners called Inspired and Aligned. We chat about why coaching is important, the dynamics of group coaching, and what's included in her new program...

Details Flowers Software founder Corrine Heck 19.01.2020

Corrine Heck is the founder and CEO of Details Flowers Software . Corrine share her journey in the world of flowers and the creation of this amazing tool for the floral industry. Her story is powerful and inspirational! She shares her health challenges this year and some new announcements regarding her incredible Software. Be sure to subscribe to The Flower Podcast!! Learn more about Corrine Heck...

Designing for Happiness with Joy Proctor 13.01.2020

Thrilled to have Joy Proctor as our guest this week on The Flower Podcast!! Joy founded Joy Proctor Design in 2007 and has created over 400 weddings worldwide. She has been named as one of the top planners by Harper Bazaar and Brides Magazine. Today she and I cover so many important topics like destination weddings, styling, social media, branding, and so much more! You can learn more about Joy an...

Putnam and Putnam: Finding and Creating Inspiration 05.01.2020

New York City based Putnam and Putnam are the first guests of Season 4. Darroch and Mikey Putnam discuss their fabulous floral installations, their book, Flower Color Guide, where they find inspiration and one of their latest endeavors, the Putnam Flower Channel. You can learn more about the Putnams and all of our other past guests at theflowerpodcast.com Be sure to subscribe to the podcast on you...

Highlights from 2019 29.12.2019

Happy New Year!! As we conclude the last episode of the year we wanted to look back at some of the encouraging and inspiring highlights from over the past year. So we've gone back to share some highlights and some of the thoughts and ideas from Julie Tobi, Susan McLeary, Hitomi Gilliam, Ian Prosser, Zoë Gillina, Françoise Weeks, Amy Balsters, Lauren Anderson, Rachel Bridgwood, and Shane Connolly....

Laura Dowling Bonus: Holiday Decor and More! 23.12.2019

We're replaying our episode with Laura Dowling. She shares her journey with flowers which lead her to become the Chief Floral Designer at the White House from 2009-2015. Laura and Scott chat about the many events and parties she created while the Obama's were in the White House. Laura organized the volunteer army of floral designers that helped with the Holiday decor, especially the iconic White H...

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