Scott Shepherd, Host and Flower Educator

The Flower Podcast

Business EN ↓ 300 episodes

The Flower Podcast, hosted by Scott Shepherd is for the floral community to discuss flowers, trends, and business topics, including everything from flower farmer to all aspects of floristry. Each week a featured guest will share their knowledge, passion, and love of flowers. Join us for colorful chats with talented creatives, photographers, growers, entrepreneurs, authors, and so much more!! Be sure to subscribe on your listening platform of choice. Learn more at https://www.theflowerpodcast.com . You can also follow us on Instagram and Facebook at @theflowerpodcast .

Author

Scott Shepherd, Host and Flower Educator

Category

Business

Podcast website

www.theflowerpodcast.com

Latest episode

Dec 18, 2025

Where to listen?

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Episodes

Joseph Massie: The Why's of Floral Design 15.12.2019

We're replaying our episode with Joseph Massie. Joe is the youngest floral designer to win the most consecutive Gold Medal Titles at the RHS Chelsea Flower Show. He has also been featured in many other commissioned floral designs and taught workshops and classes around the world. Have fun with Joe and Scott as they talk about floral design, business, and juggling the many facets of his business. S...

Bart Hassam: Traveling the World With Flowers! 08.12.2019

We're replaying our episode with 2019 World Cup Champion, Bart Hassam, with a BONUS. Scott and Bart chat about his journey to becoming a competitor in this amazing international floral championship. Not only winning the 'most prestigious competition in the floral industry,' Bart is co-creator of Maison Fleur Floral Design and continues to travel around the world creating beauty with flowers. Be su...

Holly Carlisle Owner of Rosegolden 02.12.2019

Holly Carlisle owns Rosegolden in Birmingham, Al. Holly and Scott chat about the golden ratio as it relates to floral design, the Birmingham Style, and how she practices sustainable floristry. Holly has been published in Vogue, Martha Stewart Weddings, Veranda, and Flower Magazine. She was also published in the book In Full Flower by Rizzoli. Holly is a very creative soul that finds inspiration in...

The Flower Hat, Julio Freitas 25.11.2019

Floral Designer and Flower Farmer Julio Freitas, owner of The Flower Hat, shares his insights on flower farming, floral mechanics, the addition of new workshops, and the story behind his signature style. Julio discusses one of his main flower crops, dahlia's! Be sure to subscribe on iTunes or Spotify. Learn more Julio and all of our other guests at www.theflowerpodcast.com

Tobey Nelson: Sustainable Floristry 18.11.2019

Tobey Nelson owns Tobey Nelson Events and Design on Whidbey Island, WA. Tobey is known for her wedding and design business and practicing sustainable floristry. Her background is in horticulture with her degree from Michigan State. Scott and Tobey discuss the many ways sustainable floristry applies to any floral business. We talk about flower sourcing, workshops, and practical ways to design flowe...

Business Tips from Sweet Root Village 10.11.2019

Sweet Root Village, owned by Lauren Anderson and Rachel Bridgwood located in Alexandria, VA outside the DC area. Enjoy this fun chat with Scott. In this episode, they discuss hiring, working with vendors, pricing, and being Moms. Over the past decade they have developed a deep love for small business and now share what they know through workshops and classes. They strive to build meaningful relati...

Andrea Gagnon: Growing LynnVale Studios 04.11.2019

Andrea Gagnon owns LynnVale Studios with her husband Lou. Andrea combines her professional design education and experience with her expertise in floriculture to grow premium flowers and design unique arrangements that range from formal to fantastic. We talk about the history of the family farm, learning how to grow and over come challenges, being American Grown Certified, learning your market, and...

Gabriela Salazar of La Musa de las Flores 27.10.2019

Gabriela Salazar, owner of international studio La Musa de las Flores outside of Mexico City chats with Scott this week on The Flower Podcast. Gabriela shares her desire to connect with flowers through her floral designs, growing flowers in her garden, and the general care of flowers. Every aspect is so important and taking the time to relate to the flowers gives space to relax in one's creative p...

Natchez Glen: Steve Mydelski's Story 20.10.2019

Steve Mydelski owns Natchez Glen in Franklin, TN. Steve shares his background from the nursery industry to flower farmer. Steve specializes in growing Garden Roses and Dahlias in the south. Steve shares his experiences growing and marketing speciality cut flowers from his part of the country. Be sure to subscribe to our podcast and learn more about Steve and all of our guests at www.theflowerpodca...

Calvert Crary: FlowerSchool NY/LA 13.10.2019

This week Scott chats with Calvert Crary, he's the Executive Director of both FlowerSchool New York and FlowerSchool Los Angeles. Previously an award winning photographer, Calvert made the transition to floral entrepreneur, having opened and successfully run three flower shops in New York City. He's trained and coached thousands of students on how to work in the floral industry by opening new busi...

Isha Foss: Growing Your Business Through Relationships 06.10.2019

Isha Foss is the owner of Isha Foss Design located in Virginia Beach. For 17 years, Isha has continued to do floral, wedding, and interior stylist for celebrations, corporate events, and fine homes. We discuss being a Chapel Designer, mentorship, growing your business, and how to give back. Be sure to subscribe to The Flower Podcast on your preferred podcast App and you can learn more about our gu...

Laura Dowling: Floral Diplomacy at the White House 29.09.2019

Laura Dowling shares her journey with flowers which lead her to become the Chief Floral Designer at the White House from 2009-2015. Laura and Scott chat about the many events and parties she created while the Obama's were in the White House. Laura organized the volunteer army of floral designers that helped with the Holiday decor, especially the iconic White House Christmas. Be sure to subscribe t...

Carly Jenkins: Flower Growing and Foraging 23.09.2019

Carly Jenkins with her husband Jamie operate Killing Frost Farm in the Potomac Valley of Western Montana. Besides growing flowers and opening Westside Flower Market, she is passionate about responsible foraging. Realizing the impact on the environment and our native species, she is an advocate for educating yourself before cutting. Carly also values the relationships with their customers and has e...

Thursd and The World of Floriculture 16.09.2019

Thursd is a floral meetup spot where international professionals in floriculture can share stories about anything related to floriculture. Relevant and important content will be shared by Thursd and embedded on the website, linking it to the original publication, and creating free basic profile's related to it. Today Scott chats with Arjen Schotel and Arnold Wittkamp, two of the founders of Thursd...

Holly Chapple and the "It Could Be You" Winners 13.09.2019

Bonus Episode: Scott chats with Holly Chapple and the Winners of the "It Could Be You" contest. Eleven designers came together and sat down for a heart-to-heart chat to discuss topics close to their heart. We talk about pricing, marketing, and the challenges of being in business in the flower industry. Be sure to subscribe to The Flower Podcast on your podcast app. You can learn more about all of...

Nia Bradley-Hobbs: Flowers to Fashion 09.09.2019

Our guest this week is Nia Bradley-Hobbs, she is the floral half of LuvShifting. LuvShifting is so much more than a florist. From weddings to kimonos Nia and her husband transform their love of flowers into timeless keepsakes. Through Art, Fabric design and Graphics, floral moments are captured and used to create bespoke fashions and accessories. They're located along the southern coast of England...

Shane Connolly: Floral Passions 02.09.2019

Shane Connolly, Owner of Shane Connolly and Company, chats with Scott Shepherd this week. He discusses the wedding he designed for the Duke and Duchess of Cambridge, his love for the meaning of flowers, and his passion for creating foam free designs. Shane is a wealth of knowledge and experiences. Be sure to subscribe and follow where ever you listen to podcasts. Check out our website theflowerpod...

Amy Balsters: Teaching from the Heart 25.08.2019

Our guest this week is Amy Balsters, owner of Amy Nicole Floral. Amy has been in the retail floristry and special event industry for over 20 years and now uses this experience to teach others. Amy and Scott chat about how the importance of learning the fundamentals, hiring, teaching, and how to change mindsets. You can learn more about her and our other guests at theflowerpodcast.com. Be sure to s...

Emily Coulter: Falling in Love with Flowers 18.08.2019

Emily Coulter owns Morrice Florist on Martha's Vineyard. With little flower knowledge, Emily revamped and re-branded the business, turning it into part floral shop, part boutique, and part greenhouse which can be used for demonstrations, workshops, and dinners. We talk about building relationships with growers, vendors, and customers. Be sure to subscribe to The Flower Podcast on your app. You can...

Nicole Schenkel-Zureikat with Rox and Rose 11.08.2019

Traveling abroad this week, Scott chats with Nicole Schenkel-Zureikat, owner of Rox and Rose, an organic flower grower in Wolfstein, Germany. Nicole's floral journey began in 2013 when she began growing organic cut flowers on 3 acres in southwestern Germany. Joined by her husband, Samer, their cut flower farm is thriving and freshly cut organic flowers are cultivating their way throughout the mark...

Julie Tobi: Career and Life Coach 04.08.2019

Julie Tobi chats with Scott this week on The Flower Podcast. With a degree in counseling and a self-professed obsession with personal growth and the development world, Julie's background paved the path for her work, a Career Pivot Coach. Julie and Scott chat career changes, life balance, and what defines you...And it's not your career! We hope that this episode will help you to reconnect with your...

Christin Geall: Cultivates Inspritation 28.07.2019

Our guest this week is Christin Geall, owner of Cultivated by Christin. Her love of flowers and plants transcends everything she does. Christin truly cultivates inspiration. She's a Canadian floral designer, writer, gardener, photographer, and author. Scott and Christin discuss all of these areas and her new book to be released Spring of 2020. Be sure to subscribe on iTunes. Learn more about Chris...

Emily Thompson: Embracing your Season 21.07.2019

This week's guest is Emily Thompson owner of Emily Thompson Flowers is located in New York City. I have followed Emily's creative artful design work for years and her artistic gift for taking the raw beauty in nature and orchestrating a floral masterpiece in any season. Emily chats about sustainability, technical excellence, season changes, and much much more. Go to www.theflowerpodcast.com and le...

Paula Pryke, British Floral Legend 14.07.2019

Paula Pryke, world-renown florist, author, and teacher is Scott's guest this week. She may call London, England home, but Paula continues to travel the world energizing the floral community with her dedication to teaching and mentoring other aspiring floral creatives. Paula, a former history teacher, has been influencing the British Flower Industry for 30 years. Be sure to subscribe to The Flower...

Hitomi Gilliam AIFD, Floral Artist and Educator 07.07.2019

Hitomi Gilliam AIFD, has accomplished so much as a floral designer, business woman, lecturer, educator, and floral champion. This week she chats with Scott about expanding your flower choices, social media, trends, and the confidence that comes from learning new techniques and mechanics. Be sure to subscribe to The Flower Podcast and visit our website at www.theflowerpodcast.com.

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