Charlotte Jade Johnson

The Fashion Founder Podcast

Arts EN ↓ 64 episodes

A podcast built for founders and aspiring founders in the fashion industry. In this podcast we will be sharing industry insights, talking with fashion business owners and experts and debunking industry myths and problems!

Author

Charlotte Jade Johnson

Category

Arts

Podcast website

www.thefashionfounder.co.uk

Latest episode

Jul 7, 2026

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Episodes

Ep 63 - The very first step to starting your fashion brand 07.07.2026

Episode 63 of The Fashion Founder is all about the first step that you need to take to start your fashion business. Do not go any further, until you've covered everything in this episode.  Download my free founder manual here: https://www.thefashionfounder.co.uk/foundermanual Download my sales guide here: https://www.thefashionfounder.co.uk/salesguide Visit my website here: https://www.thefashionf...

Ep 62 - Your repeatable sales model (The selling out series: 12 of 12) 01.07.2026

In Episode 62 of The Fashion Founder podcast I sum up your 4 step repeatable sales system that you can use each day, week and month inside your fashion business to ensure consistent sales and visibility. Applications close today (1st July) for more info about the programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup *APPLICATIONS CLOSE TODAY (1ST JULY)* Download my free...

Ep 61 - How to sell without feeling like you're selling (The selling out series: 11 of 12) 30.06.2026

In Episode 61 of The Fashion Founder podcast, I talk about how to sell without feeling like you're selling! Applications are now open; for more info about the programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup *APPLICATIONS CLOSE 1ST JULY* Download my free founder manual here: https://www.thefashionfounder.co.uk/foundermanual Download my sales guide here: https://www...

Ep 60 - Scaling a 7 figure jewellery brand with July Child founder Sinéad Flood 30.06.2026

In Episode 60 of The Fashion Founder Podcast I speak to Jewellery brand July Child founder, Sinead Flood. Sinead tells us how she scaled her brand to 7 figures and has A-list celebs obsessing over her pieces. Website: https://www.julychild.com/ Instagram: https://www.instagram.com/julychildjewellery/ Sinead's Instagram: https://www.instagram.com/sineadflo__/ Applications for my group programme are...

Ep 59 - Why people don't buy (and how to fix it) (The selling out series: 10 of 12) 29.06.2026

In episode 59 of The Fashion Founder Podcast, we talk about why people might come onto your website and not buy and how to fix it. Applications are now open; for more info about the programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup *APPLICATIONS CLOSE 1ST JULY* Download my free founder manual here: https://www.thefashionfounder.co.uk/foundermanual Download my sales...

Ep 58 - How to reach your audience without spending a penny (The selling out series: 9 of 12) 29.06.2026

In Episode 58 of The Fashion Founder podcast I talk about how to reach your audience without spending any money to do it! Applications are now open; for more info about the programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup *APPLICATIONS CLOSE 1ST JULY* Download my free founder manual here: https://www.thefashionfounder.co.uk/foundermanual Download my sales guide her...

Ep 57 - Why you need email marketing (The selling out series: 8 of 12) 23.06.2026

In episode 57 of The Fashion Founder podcast we talk about why you need email marketing in your fashion business. Applications are now open for Scale up; for more info about the programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup Download my free founder manual here: https://www.thefashionfounder.co.uk/foundermanual Download my sales guide here: https://www.thefashion...

Ep 56 - Why your content gets likes but no sales (The selling out series: 7 of 12) 22.06.2026

In Episode 56 of The Fashion Founder podcast we talk about why your content might be getting likes but not getting any sales and what you can do to fix it. Applications for scale up are now open; for more info about the programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup Doors close on the 1st July! Download my free founder manual here: https://www.thefashionfounder.c...

Ep 55 - An Instagram strategy that actually works (The selling out series: 6 of 12) 17.06.2026

In Episode 55 of The Fashion Founder podcast we talk about what makes a good Instagram strategy and what doesn't. Applications are now open; for more info about the programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup Download my free founder manual here: https://www.thefashionfounder.co.uk/foundermanual Download my sales guide here: https://www.thefashionfounder.co.uk...

Ep 54 - Stop apologising for your prices (The selling out series: 5 of 12) 10.06.2026

In Episode 54 of The Fashion Founder Podcast we talk about pricing your worth and not apologising for it! You can now apply to my group programme called Scale up , for founders who want to double their visibility and generate consistent sales. Applications are now open; for more info about their programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup Download my free foun...

Ep 53 - Getting people to listen to your fashion brand (The selling out series: 4 of 12) 01.06.2026

In Episode 53 of The Fashion Founder Podcast we talk about how to get people to stop scrolling and listen to what you're saying. I have launched a new group programme called Scale up , for founders who want to double their visibility and generate consistent sales. Applications are now open; for more info about their programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup...

Ep 52 - Stop your fashion brand looking like everyone else's (The selling out series: 3 of 12) 29.05.2026

In Episode 52 of The Fashion Founder Podcast we talk about how to stand out in the market and stop looking like everyone else! I have launched a new group programme called Scale up , for founders who want to double their visibility and generate consistent sales. Applications are now open; for more info about their programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup Do...

Ep 51 - How to find your customer (The selling out series: 2 of 12) 28.05.2026

In Episode 51 of The Fashion Founder Podcast we talk about how you can better reach your customer. I have launched a new group programme called Scale up , for founders who want to double their visibility and generate consistent sales. Applications are now open; for more info about their programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup Download my free founder manua...

Ep 50 - Why nobody is buying from your fashion brand (The selling out series: 1 of 12) 27.05.2026

In Episode 50 of The Fashion Founder Podcast we talk about why your product is great but why it's not selling. I have launched a new group programme called Scale up , for founders who want to double their visibility and generate consistent sales. Applications are now open; for more info about their programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup Download my free f...

Ep 49 - Feel like your fashion brands failing? 20.05.2026

In Episode 49 of The Fashion Founder Podcast we talk through 3 reasons why your fashion brand might feel like it's failing right now. I have launched a new group programme called Scale up , for founders who want to double their visibility and generate consistent sales. Applications are now open; for more info about their programme and how to apply head here: https://www.thefashionfounder.co.uk/sca...

Ep 48 - A word on AI in your fashion brand (and an announcement) 13.05.2026

In Episode 48 of The Fashion Founder Podcast we talk through the use of AI in your fashion business I have launched a new group programme for founders who want to double their visibility and generate consistent sales. Applications are now open; for more info about their programme and how to apply head here: https://www.thefashionfounder.co.uk/scaleup Download my free founder manual here: https://w...

Ep 47 - 3 Questions I ask every fashion founder 08.05.2026

In Episode 47 of The Fashion Founder Podcast we walk through 3 questions I ask every single founder. In May, I’m going to be helping fashion founders get their brand and products in front their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www.thefashionfounder.co.uk/letschat Download my free founder manual her...

Ep 46 - Fashion founder, you're doing better than you think 27.04.2026

In Episode 46 of The Fashion Founder Podcast we talk about how you're doing way better than you think you are. In May, I’m going to be helping fashion founders get their brand and products in front their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www.thefashionfounder.co.uk/letschat Download my free founder...

Ep 45 - Fashion founder, don't discount your prices 22.04.2026

In Episode 45 of The Fashion Founder Podcast I share what to do instead of discounting your prices. In May, I’m going to be helping fashion founders get their brand and products in front their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www.thefashionfounder.co.uk/letschat Download my free founder manual here...

Ep 44 - From 1 sale a month, to 3 sales a day 15.04.2026

In Episode 44 of The Fashion Founder Podcast I share what I did with my client to take her business from 1 sale per month to 2-3 sales per day. In April, I’m going to be helping fashion founders get their brand and products in front their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www.thefashionfounder.co.uk...

Ep 43 - Fashion founder, you need to let go 08.04.2026

In Episode 43 of The Fashion Founder Podcast I share the 3 identities that you need to shed when you become a business owner. In April, I’m going to be helping fashion founders get their brand and products in front their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www.thefashionfounder.co.uk/letschat Download...

Ep 42 - Taking action in your fashion business 01.04.2026

In Episode 42 of The Fashion Founder Podcast I give you a quick pep talk on taking action inside your business. In April, I’m going to be helping fashion founders get their brand and products in front their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www.thefashionfounder.co.uk/letschat Download my free found...

Ep 41 - Keep customers coming back 27.03.2026

In Episode 41 of The Fashion Founder Podcast I share ways that you can level up your customer service and brand experience to keep people coming back! In April, I’m going to be helping fashion founders get their brand and products in front their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www.thefashionfounde...

Ep 40 - 5 tools to make sales this week 18.03.2026

In Episode 40 of The Fashion Founder Podcast I share 5 sales tools that you can implement this week to drive more sales inside your fashion business. In March, I’m going to be helping fashion founders get their brand and products in front their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www.thefashionfounder...

Ep 39 - Overcoming awkwardness in face to camera content 11.03.2026

In Episode 39 of The Fashion Founder Podcast I talk about face to camera content and how you can overcome your awkwardness. In March, I’m going to be helping fashion founders get their brand and products in front their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www.thefashionfounder.co.uk/letschat Download m...

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