The Fashion Founder Podcast

In Episode 38 of The Fashion Founder Podcast I am going to share 3 things you need to get relentless with getting right. In March, I’m going to be helping fashion founders get their brand and products in front their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www.thefashionfounder.co.uk/letschat Download my f...

In Episode 37 of The Fashion Founder Podcast I am going to share 3 reasons why your fashion brand isn't growing and 3 actions that you can implement to overcome these. In March, I’m going to be helping fashion founders get their brand and products infront their ideal customer and land sales in their Shopify dashboard daily. If you are interested, book a free consultation with me here: https://www....

In Episode 36 of The Fashion Founder Podcast is a pep talk from your host. Download my free founder manual here: https://www.thefashionfounder.co.uk/foundermanual If you would like to work with my on my consultancy programme The Fashion Founder - there is more info here: https://www.thefashionfounder.co.uk/ Or Book a free consultation call with me to chat here: https://www.thefashionfounder.co.uk/...

In Episode 35 of The Fashion Founder Podcast, I share what you need to do if your sales are slow or non-existent in your fashion business. Download my free founder manual here: https://www.thefashionfounder.co.uk/foundermanual If you would like to work with my on my consultancy programme The Fashion Founder - there is more info here: https://www.thefashionfounder.co.uk/ Or Book a free consultation...

In Episode 34 of The Fashion Founder Podcast, we discuss your brand launch and how to maintain momentum after that point. Download my free founder manual here: https://www.thefashionfounder.co.uk/foundermanual If you would like to work with my on my consultancy programme The Fashion Founder - there is more info here: https://www.thefashionfounder.co.uk/ Or Book a free consultation call with me to...

In Episode 33 of The Fashion Founder Podcast, I talk about income goals and how to actually hit those revenue goals you're hoping for inside your fashion business. Download my free fonder manual here: https://www.thefashionfounder.co.uk/foundermanual If you would like to work with my on my consultancy programme The Fashion Founder - there is more info here: https://www.thefashionfounder.co.uk/ Or...

In Episode 32 of The Fashion Founder Podcast, I share 3 foundational action that you can implement this year to make consistent sales in your fashion business. Download my free fonder manual here: https://www.thefashionfounder.co.uk/foundermanual If you would like to work with my on my consultancy programme The Fashion Founder - there is more info here: https://www.thefashionfounder.co.uk/ Or Book...

In Episode 31 of The Fashion Founder Podcast, I talk about which social media channels you should be using to promote your fashion brand. I discuss different platforms and their place in your marketing strategy. Download my free fonder manual here: https://www.thefashionfounder.co.uk/foundermanual If you would like to work with my on my consultancy programme The Fashion Founder - there is more inf...

In Episode 30 of The Fashion Founder Podcast, I break down how long it really takes to launch a fashion brand, the average timelines you can expect, and the key factors that can speed up or slow down your launch. I also share why a 12-month timeline is often the sweet spot, how to avoid rushing the process, and how to stay focused on your own journey without falling into the comparison trap. Downl...

In Episode 29 of The Fashion Founder Podcast I share how to make the most out of the last quarter of the year and how to reflect and realign for the last 90 days of the year. If you would like to work with my on my 12 month consultancy programme The Fashion Founder - there is more info here: https://www.thefashionfounder.co.uk/ Or Book a free consultation call with me to chat here: https://www.the...

In Episode 28 of The Fashion Founder Podcast we discuss starting and launching a fashion brand when your budget is small. I discuss 5 actionable ways you can preserve cashflow in your start-up. If you would like to work with my on my 6 month consultancy programme The Fashion Founder - there is more info here: https://www.thefashionfounder.co.uk/ Or Book a free consultation call with me to chat her...

In episode 27 I talk to psychotherapist Jean Young and we talk about levelling up your mindset as a founder. There are so many golden nuggets from this one and it is one of my favourite episodes to date! Jean's instagram: www.instagram.com/jeanyourbestself Website: www.thefashionfounder.co.uk Instagram: www.instagram.com/charlottejadejohnson

I am back with the first episode of 2025!  In Episode 26 of the podcast I talk about what you can do as a small brand to focus on Sustainability in your practises. The industry is one of the worlds biggest polluters contributing. Consumers are rightly becoming more conscious, demanding transparency and responsibly from brands.  By making conscious choices in materials, production, and design, smal...

I am back after a 3 month hiatus! In Episode 25 of the podcast I talk about 4 of my top actionable strategies to take with you into 2025 to succeed with your small fashion business. Grab a copy of my founder manual here. Green claims code here . Book a call with me here .  Website: www.thefashionfounder.co.uk Instagram: www.instagram.com/charlottejadejohnson

In Episode 24 of The Fashion Founder Podcast I speak to Lucy Aylen, the Founder of global fashion brand Never Fully Dressed. Lucy launched her brand back in 2009 and has gone from strength to strength ever since. With a community of 1.7 million on Instagram and brick and mortar stores in LA and NYC. In this episode we talk how Lucy began her journey into the industry, her social media growth, expa...

In episode 23 of the podcast I speak to Amanda Perry, who is an ADHD Coach and Founder. We talk about Amanda's experience in the world of business, bankruptcy, her ADHD diagnosis and how that changed the trajectory of her business. Amanda's links: Website: https://www.amandaperry.co.uk/ Instagram: https://www.instagram.com/amandaperry/ My links: Website: www.thefashionfounder.co.uk Instagram: www....

In episode 22 of the podcast I share with you 5 actionable steps that you can take away and implement into your business to have a sell out launch. Grab a copy of my founder manual here. Website: www.thefashionfounder.co.uk Instagram: www.instagram.com/charlottejadejohnson

In episode 21 of the podcast I am joined by Allana, the founder of Made by Lanny Studio a sample studio and production house in the North East of England. In this episode we talk all about working with a local studio to sample and manufacturer your products. How to find Allana: Website: www.madebylannyxstudio.com Instagram: www.instagram.com/madebylannyxstudio Website: www.thefashionfounder.co.uk...

In episode 20 of the podcast I discuss funding your fashion business and what options you have to finance your brand.  In this episode I walk you through 5 options to getting the funding you need to start your fashion brand.  Each have their own unique benefits and challenges. They all should be approached with care. They are not without risk and are not decisions to be taken lightly. If any of th...

In episode 19 of the podcast I talk to Olga Flòrida, the Co-founder of slow fashion brand Cosy Sunday. Cosy Sunday was launched in 2021 in an era of fast, fleeting fashion to dedicate creation to skilled artisans, quality products, and beloved Italian influence. Since their launch, they have been featured in Vogue and been part of Milan Fashion week.  Olga talks all about building her slow fashion...

From hoses to handbags: in episode 18 of the podcast I talk to Kresse Wesling, the Co-founder of Elvis & Kresse an ethical luxury brand.  Elvis & Kresse was set up in 2005 to save fire hoses from going into landfill but has since partnered with Burberry to tackle even more waste becoming the luxury brand built on circularity.  Today, Elvis & Kresse's highly skilled craftspeople make be...

I'm back after a little podcast break! Thanks so much for your patience! In Episode 17 I update you on what's been going on in my world and also share some insights into traveling on your own! I recently took a solo trip and had some questions around that on social media and thought it would be a good chat to have here! If you enjoyed this episode please subscribe and rate. Feedback is always welc...

A little bit of a different episode from me today! In Episode 16, I have an open and honest chat about some of the things I have been working through at the moment. I talk about consistency, taking time out and putting your own oxygen mask on first. If you enjoyed this episode please subscribe and rate. Feedback is always welcome, so let me know what you would like to see more / less of. Enrolment...

In this episode I talk about sustainability in fashion and what steps you can take to be more responsible as a brand. If you would like more information about The Founder Academy, you can do so here: https://www.thefashionfounder.co.uk/thefounderacademy Follow me on Instagram: https://www.instagram.com/charlottejadejohnson/

In this episode I share 3 of the biggest mistakes you need to avoid in your start-up fashion brand in order to have a successful and thriving launch. If you would like more information or want to join the waitlist for The Founder Academy, you can do so here: https://www.thefashionfounder.co.uk/thefounderacademy Follow me on Instagram: https://www.instagram.com/charlottejadejohnson/