The Experts powered by Media Stable

Marketing for any business can be difficult particularly if you are a small business or if you don’t have the mindset to take on this critical element of your business success. Our guest on The Experts podcast this week is the marketer for one of the most successful and dominating marketing firms in Perth. She has recently come off presenting at State of Social and impressed both Nic and Carmen so...

This is a little self-indulgent podcast with Nic being the focus after his company Media Stable recently turned 10 years old. The podcast brought in Tamara Cook from events company Known Associates who recently celebrated 15 years. Such enormous business milestones that it was a good chance for Carmen to quiz the key learnings from these two business owners. Carmen dives deep into the mindsets, th...

A human behaviour or body language expert is irresistible for media particularly when we get to digest and dissect the messaging of a politician during a federal election. It’s not just what you say it’s how you say it. The subtle body language movements can be interpreted and when we are finding out if they are telling the truth. Our next expert on the podcast cracked a record number of media eng...

There are three industry experts that media loves more than others. If you are in the financial, health, or legal space you are in the most desired space for the value they bring to audience. In this episode of The Experts podcast we talk to a self-described ‘suburban law firm’ who has a real hands-on and personal approach to all things legal. The journey of this lawyer has been one that has an in...

A real leader and leadership theme in this episode of the Experts Podcast looking at what it takes to be a CEO these days and what employees are looking for in their leader. Leadership looks vastly different in the corporate world today than it did a decade ago. There is more need for the executive to get out from behind the desk and get in front of their audiences. This new age leader does just t...

We have all heard about the great resignation but is it really happening or is just a myth that doesn’t really exist? It is a wonderful time for the employee and not so much for the employer, as there is a shortage of good talent. It is time to talk to the executive search recruitment specialists that are doing very well in this market. Businesses need help to find the right people and when they a...

Nadia Owen by Media Stable

We have been searching to understand what is the meaning of good public relations and understanding what an individual and brand needs to do in a modern media? This week we chat with a veteran of communications and public relations who early in the podcast claims he wasn’t classically trained to work in PR. It is advanced brief of work and business approach that makes him an effective communicator...

State of Social is the premier social media event in Australia if not Asia Pacific. The event into its fifth year is a destination conference for all communicators and marketers across the country. The founder Meg Coffey believes this will be the biggest yet and has mix of international, interstate, and local marketing and communication professionals delivering their expertise to 900 plus delegate...

Di Wilcox by Media Stable

Divorce and marriage breakups are a reality today that does not seem to be as big a deal as it once might have been but that is different if you are going through it. There is still stigma that comes with divorce and our guest today walks through the very elements of a relationship break up in her book Welcome to D-Town. A remarkably close and personal book that traverses through life after a divo...

On The Experts podcast this week Nic Hayes and Carmen Braidwood talk to sports broadcasting royalty Glenn Mitchell. The Perth broadcaster who left the ABC eleven years and now hosting a breakfast program on Curtin Radio didn’t put up any guards or barriers to the questions thrown at him about his career and life generally. Glenn talked candidly on his departure from the ABC after twenty-one years,...

For the first time in The Experts podcast history, we had the dump button ready for this forthright and passionate expert that lives and breathes LinkedIn. We are liberal with our language but when you get to know our expert well there is no filter. That is why she is the sought out after expert in the media when it comes to this professional platform for employees and employers. It is not just Li...

We have been on a theme the last two weeks looking at property and real estate and how to get finance for this. We have had decade of no increase in mortgage rates and there will be buyers out there that have not experienced a rise. The finance and mortgage industry has been under the microscope in recent years with a focus on the players in the industry. One of the experienced and best at the gam...

Property and real estate are always going to make it into media because it just reaches all audiences. When we sat down with our next guest the team discovered that she could have her own show ‘CSI Property’ that investigated the properties for fault, issues, problems, or compatibility for clients particularly those purchasing from afar. This sounded like so much fun and that is just a small part...

You would have heard the adage that ‘charity starts at home’ but you might not have heard of this one ‘marketing starts at home.’ This is what our next guest lives by who is prolific with earned media and her own podcast. The reality was that she didn’t have big buckets of money to promote herself or her business and she needed to do what she did best. It did help she is an exceptionally good writ...

With the dust settling on the 2022 Federal Election Australia has decided to put a new government in place with the ALP taking a majority hold of the lower house. The rise of the independents and the Greens has seen a shift in the political landscape for parties and voters. The media and the campaigning of this election didn’t look any different to what it did in the past ten elections, and this i...

Our guest today knows full well that his expertise is not as easy as picking up a phone book or googling the number of a ‘fighter pilot’ here in Australia. You would think that all we might be talking about is the change of government or the horrors of the war in Ukraine. No, it is the premiere of Top Gun 2 and in between appearances on Seven’s Sunrise and Nine’s Today show our guest had a chat wi...

We are back in the classroom for the Experts Podcast second media lesson with our teachers Carmen and Nic. You get told a lot what to do but the team deliver their three best three tips on what not to do. Yes the little things that you can do that will improve your media performance. They have a deep and close look at the mistakes experts in the media make every day. This is a very useful podcast...

No guest this week as Carmen and Nic discuss the very question that most business owners and communicators ask us the most. How do I become a media asset? Someone that the media goes to, seeks their opinion and advice. A person that is trusted and professional in their delivery to the media. This is something that many are aspiring to do. The three best pieces of advice that Nic and Carmen share a...

Manners seem to have been left at the door these days and there are lot of factors that have caused this. Modern technology and communication platforms seem to be fertile grounds for rude and unruly behaviour. One of the earliest messages that I received in business was that it was better to be nice than it was to be mean. Very simple message but one that works to develop a respectful relationship...

This week on the podcast we talk purpose and what it means to businesses and how it can help them become better at what they do both internally and externally. You will quickly gather that our guest has a lot to offer to small, medium, and big business in understanding what we do and why we do it. It’s a fascinating chat that anyone that is in leadership or owns a business should go through the ex...

It wasn’t that long ago that our guest on the Experts Podcast was a face that you will remember as a journalist on the very popular television current affairs program Today Tonight. Her journey has taken her on a new path to work behind the scenes telling other stories but there was one story that she needed to tell. Her own. This very brave woman has documented and recorded her challenges and tri...

Danielle Geagea by Media Stable

While in media we can see so much is changing but there is so much that hasn’t. There are elements of communication that will remain the same forever and the very basics are never lost. Sure, the platforms are changing, the audiences have greater choice, and we are experiencing very unusual times. This week we talk to a veteran of media, a producer across radio and television. He has also dabbled...