The Engage For Good Podcast with Alli Murphy

Today on Cause Talk Radio Megan and Joe talk to Lori Davison, Vice President of Brand Strategy & Communications, at SickKids Foundation about the foundation's new brand platform. Titled  SickKids VS The Greatest Challenges in Child Health , the platform shows the strength, the fierceness, the fight that’s very real at SickKids and shares it with those who have never stepped foot into the hospi...

Today on CauseTalk Radio, Megan, and Joe talk to James Citron, CEO, of Pledgeling and Victor Cho, CEO of Evite about Evite Donations, which has raised over $1M in donations for 20,000 nonprofit organizations across the United States. Evite Donations is a free tool that turns every Evite event into an opportunity to give back. Hosts can select their favorite nonprofit from the 10,000+ members of th...

Today on Cause Talk Radio, Megan and Joe talk to Christy Phillips-Brown, Director, External Communications & Community Relations, for Food Lion, a grocery store chain with 1,000 stores in 10 states, about their efforts to fight childhood hunger. On the show, Megan, Christy and Joe discuss: Christy updates us on how Food Lion, a North Carolina based company, is working to help victims of the fl...

Today on Cause Talk Radio, Megan and Joe talk to Jeremy Ball, who leads the Big Lots Foundation and is director of philanthropy and events for the parent company Big Lots, about the retailers impressive cause marketing efforts on behalf of Nationwide Children's Hospital. Last fall, Big Lots mobilized its nearly 1,500 stores and raised $2.2 million! But this was just the tip of the iceberg. In Augu...

Today on Cause Talk Radio, Megan and Joe talk to Kim Van Syoc, Executive Director at the Banfield Foundation. about the organization's successes and challenges in the first year of operation. The Banfield Foundation was founded in 2015 by Banfield Pet Hospital (BPH), which operates more than 950 pet clinics, mostly located in PetSmart stores across the country. On the show, Megan, Kim and Joe disc...

Today on Cause Talk Radio, Megan and Joe talk to Ryan Kuhn Senior Director of Marketing for Goodwill Industries International about a national collection drive they launched with the help of Uber. Megan, Ryan and Joe discuss: Goodwill was the recent winner of PUBLIC's Cause Marketing Innovation Award. Goodwill's national program with Uber began with a local relationship in New York. Collection dri...

Today on CauseTalk Radio, Megan and Joe talk to Russell Sparkman, CEO of FusionSpark Media, about Upstanders, a new purpose-driven web series from Starbucks. The goal of the initiative is to tell real stories of humanity as a reminder that ordinary citizens can create extraordinary impact by refusing to be bystanders Russ is the perfect person to speak to on this content initiative! He and his fir...

Today on Cause Talk Radio, Megan and Joe talk to Peter Strebel, Chief Marketing Officer at Omni Hotels & Resorts, about Say Goodnight to Hunger ( #SayGoodnightToHunger ). This action-triggered donation program feeds a family of four dinner for an entire week whenever guests book a stay directly at  OmniHotels.com . Since the programs launched in June, Omni Hotels has donated 3 million meals. D...

Today on Cause Talk Radio, Megan and Joe talk to Leslie Engle Young, Director of Impact at Pencils of Promise (PoP), about how the how organization has become a top philanthropic brand by smashing its goal of increasing access to quality education for children in the developing world. On the show, Megan, Leslie and Joe discuss: How Leslie got involved with PoP - and she owes it all to Bob Dylan! W...

Today on Cause Talk Radio, Megan and Joe talk to Chris Fuller, Executive Director at the Arby's Foundation, about the chain's first PurposeFULL report highlighting progress across its Corporate Social Responsibility (CSR) platform. With 3,300 locations around the world, Arby's is the second largest quick-service chain in the world! On the show, Megan, Chris and Joe discuss: Why Arby's is releasing...

Today on Cause Talk Radio, Megan and Joe talk to Chris Noble, CEO of Matchfire, a marketing and technology company for business and social impact, about key trends in cause marketing, including the power influencers, content marketing and employee engagement. On the show, Megan, Chris and Joe discuss: How Matchfire brings four different agencies together (StudioGood, Kompolt, Patron & Matchfir...

Today on Cause Talk Radio, Megan and Joe talk to Lisa Lewis, Director of Marketing at Formation Data Systems (FDS), a startup data storage company, about an interesting cause marketing partnership with Oxfam involving giving goats to families in need! On the show, Megan, Lisa and Joe discuss: How FDS was looking for a marketing program that was affordable but impactful when Lisa discovered Oxfam a...

Today on Cause Talk Radio, Megan and Joe talk to Katrina McGhee, a nonprofit leader and entrepreneur who has more than 25 years of experience in progressive leadership roles, including chief marketing officer for Susan G. Komen for the Cure. On the show, Megan, Katrina and Joe discuss personal branding for causepreneurs. We cover: What is personal branding? Why causepreneurs have a difficult time...

Today on Cause Talk Radio, Megan and Joe talk to Bill Spae, CEO of Vasari LLC, a Dairy Queen franchisee with 76+ locations in Texas, New Mexico and Oklahoma. Vasari is the second largest franchisee in the DQ system! Vasari leads several cause marketing programs, including a fundraiser for Share Our Strength that raised $335,000 since 2014. On the show, Megan, Bill and Joe discuss: How Joe met Bill...

Today on Cause Talk Radio, Megan and Joe talk to Risa Sherman, Manager of Philanthropy & Cause Marketing at The Boston Beer Company, about the company's signature cause initiative, Brewing the American Dream. This innovative program champions the great ideas and dreams of small business owners nationwide who are pursuing their passion in the food and beverage, hospitality, and craft brewing in...

Today on Cause Talk Radio, Megan and Joe talk to Stephanie Bagley, COO at Charity Miles, about the new Pokémon Go game and how it can be used to raise money for good causes. On the show, Megan, Stephanie and I discuss: What is Pokémon Go? And what the heck is augmented reality? How Charity Miles is leading the charge to use Pokémon Go for GOOD. How Charity Miles launched a challenge to users to pl...

Today on Cause Talk Radio, Megan and Joe talk to Brittany Hill, Co-Founder and Chief Innovation Officer at Catalist, an agency focused on providing corporate partnership professionals tangible and sustainable tools to meet their fundraising goals. Megan, Brittany and Joe discuss Catalist's recent report,Revelations at the Register: A Look Into Sector Specific Consumer Giving Preferences at the Reg...

Today on Cause Talk Radio, Megan, and Joe talk to Elicia Azali, Associate Vice President at insurance and financial services provider Nationwide. We discuss their cause initiative Make Safe Happen, which seeks to reduce accidental injury at home, the number one cause of death among children. On the show, Megan, Elicia, and Joe discuss: How Nationwide's commitment to safety initiatives and Make Saf...

Today on Cause Talk Radio, Megan and Joe talk to Matt Hodges, Vice President of Public & Investor Relations at GameStop, about the gaming chain's first-year fundraiser for Autism Speaks that raised a whopping $1.2 Million. On the show, Megan, Matt and Joe discuss: Why GameStop chose Autism Speaks. How did GameStop survey employees to find out what their favorite causes were? What's GameStop's...

Today on Cause Talk Radio, Megan and Joe talk to frequent guest Mollye Rhea, President of For Momentum, an Atlanta-based cause agency.  On the show, Megan, Mollye and Joe discuss For Momentum's survey of U.S. nonprofit executives responsible for selling cause partnerships in the Nonprofit Partnership Sales Cycle Research. We cover: For Momentum's new research takes on the number one question peopl...

Today on Cause Talk Radio, Megan and Joe talk to Julie Cottineau, founder and CEO of BrandTwist, a brand consultancy, and creator of Brand School Online, a learning program that teaches small business owners, entrepreneurs and non-profits how to create powerful brands that break-through crowded markets. Julie is also the author of a new bestseller:  TWIST: How Fresh Perspectives Build Breakthrough...

Today on Cause Talk Radio, Megan and Joe talk to Linn Jordan, Director of Retail Marketing for Walgreens, about its efforts on behalf of Red Nose Day, which is dedicated to raising money to help children who are most in need, both in the U.S. and in some of the poorest communities in the world. Walgreens has sold more than 12 million Red Noses and raised $18 million since kicking off their campaig...

Today on Cause Talk Radio, Megan and Joe talk to Hil Davis, founder of BeautyKind, an online retailer where consumers can shop prestige beauty brands while raising funds for charitable causes. Launched In November 2014, BeautyKind is an online beauty retailer with charitable giving at its core. Customers can shop their favorite beauty, hair, fragrance and skin care brands, while directing five per...

Today on Cause Talk Radio, Megan and Joe talk to Ryder Kessler, CEO of DipJar, a donation box for credit cards that is a major improvement on the traditional coin-fed canister. Supporters can "dip" to leave a one-step donation with any credit or debit card. You can also review DipJar activity in real time on your smartphone, and change the preset dollar amount whenever you want. On the show, Megan...

Today on Cause Talk Radio, Megan and Joe talk to Gentry Lane, founder of TDO Productions, a company that is harnessing the power of virtual reality and leveraging it for social good. TDO's virtual reality experiences are formulated to inspire massive empathy that drives viewers to immediate action.  On the show, Megan, Gentry and Joe discuss: All the things you can do with virtual reality! You can...