Daniel Chabert

The Ecommerce Uptick

Business EN ↓ 72 episodes

The Ecommerce Uptick is your guide to growing your DTC ecommerce brand on all fronts. Lead by Daniel Chabert - Multiple 7-figure Ecommerce Exits from brands like Rockay, Sleeklens & Gringo Media Group. Today he runs Purplefire.io - A Full CRO agency. Want more from me? visit my site here: https://bit.ly/42IalptI will be covering topics like:Conversion Rate Optimization, advertising, email-marketing, Shopify apps and much more. Not only that, I will be sharing the insights and obervations I make daily from working with top DTC brands across the world.

Author

Daniel Chabert

Category

Business

Podcast website

beacons.ai

Latest episode

Aug 11, 2025

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Episodes

How to Crush It with Live Shopping — The Cheapest Attention You’ll Get All Year 11.08.2025

Live shopping isn’t just a trend — it’s the cheapest, highest-impact attention play you’ll find in ecommerce right now. In this episode, I break down exactly how brands can tap into live shopping to drive traffic, convert viewers, and create a loyal audience without blowing the ad budget. You’ll learn the platforms to focus on, the strategies that actually work, and the key mistakes to avoid so yo...

9 Most Common UX Issues Killing Your Conversion Rate (+ How to Fix Them Fast) 04.08.2025

Want our help? schedule a call here. https://purplefire.io/ Most ecommerce brands are sitting on conversion goldmines and don't even know it. While everyone's chasing the latest marketing tactics, they're ignoring fundamental UX problems that are silently killing 50% or more of their potential sales. In this episode, we break down the 10 biggest UX and conversion rate optimization issu...

10 AI Trends That Actually Move the Needle for Ecommerce Brands in 2025 - 21 July 2025 21.07.2025

Tools Mentioned in This Episode: Customer Service: • Gorgias AI Agent ($360/month for 1,200 automated resolutions) • Tidio (Multi-channel AI chatbots) • Yuma AI (Shopify-specific, integrates with Zendesk) Personalization: • Algolia Recommend (Real-time personalization engine) • Luigi's Box (AI-powered product recommendations) • Octane AI (Interactive product quizzes) Inventory Management: • Pr...

The 10 tests to run on your Product Page to spike Conversion Rate and AOV 21.08.2024
The 10 Biggest hacks to increase AOV for Ecom brands in 2024 29.07.2024
Here is How to Double Your Conversion Rate by Optimizing Your Product Gallery | Ep. 67 18.07.2024

Why product galleries are massive conversion boosters IF you do it right Lets be honest.. Nobody is scrolling through a long PDP anymore. We just don’t have the time or interest. Consider that most people are coming from social media and they are not looking to buy your product right now. You have caught their eye with an ad and got their attention for a minute. They visit your site and you have 3...

Apply this 1 change to your Product Pages and see Conversion Rate soar! | Ep. 66 10.07.2024

want to work with me? book me here ⁠https://beacons.ai/daniel.chabert⁠

How to turn losing split-tests into winners that boost conversion rate | Ep. 65 08.07.2024

Here is the process. First you want to do an audit and analyze the results. First you are trying to understand if this could be due to a bug or other issues like your design not showing up as you planned… And finally you are auditing the test to see if you want to reject your hypothesis outright or just reject your solution to the hypothesis. Let's say you tried to fix a visitor dilemma that a...

How Supersonic(our software) is going to change the CRO game for ecom brands.mp4 | Ep. 64 04.07.2024

In this video i breakdown the lastest development and improvements we made to our software called gosupersonic.ai want to book a call or get in touch with me? ⁠https://beacons.ai/daniel.chabert⁠

Free CRO audits for ecommerce brands that responded to our ads #1 | Ep. 63 03.07.2024

Listen as i dive in and give free CRO audits to brands that commented on our FB ads. want to book a call or get in touch with me? ⁠https://beacons.ai/daniel.chabert⁠

6 Powerful Ways to Reduce Bounce Rate on your Store | Ep. 62 26.06.2024

Defining - “bounce rate” Visitor A arrives on a product page and leaves after a few seconds Visitor B arrives on a product page and spends a few minutes on it before leaving Do they both count as a bounce? Why do you want to reduce bounce rate? Bounce rate tells you that people are coming to your website but not finding what they were looking for Not finding a product or service that lived up to t...

8 Reasons Why Most Dentist & Cosmetic Clinics Fail to Scale their Businesses | Ep. 61 24.06.2024

Service based businesses.. Often have the same issues.. After working a lot over the last few years.. We have found some big common mistakes that can be fixed and massively improve conversion rate. Sending people to an overwhelming page that makes it hard to move forward. https://www.lmaclinic.com/brazilian-butt-lift Lack of social proof Too much written text No relevant client testimonials No rel...

The Biggest Conversion Boosters for your Collection & Category pages (ecom brands) | Ep. 60 18.06.2024

Here are all my top tips to boost conversion rate Move product up above the fold - remember always mobile first Stickie filters so you can tick the off with 1 click and not have to click on filters first Infinite scroll . Many have 10-20 products per page Showing more images per product so making it possible to swipe to the right to see more photos. Reviews displayed on products Finding out what f...

How to calculate The Best Free Shipping Threshold for Ecom Brands | Ep. 59 17.06.2024

how to find the best free-shipping threshold for DTC Ecom Brands. What are your business goals? Do you want to increase your AOV?Do you want to increase your profit? Do you want to increase your conversion rate? Do you want to maintain your margins? AOV: Simple find your AOV now and start testing different thresholds. Test 10-20-30-40% above and see what it does to your conversion rate, AOV, reven...

How Long Should You Run a Split-test? | Ep. 58 10.06.2024

here is the resource to test sample size: https://www.abtasty.com/sample-size-calculator/ How long do you run an A/B test? The discrepancy between the two versions is gradually eroded as time goes by – two weeks after the starting point there’s hardly any observable difference at all. This phenomenon where the results converge is a typical situation: the modification made does not have a real impa...

The Overlooked Conversion Boosters from brands like Obvi, PetLabCo, MudWTR and other top DTC brands 06.06.2024

in this video i break down hidden and often overlooked conversion boosters that the top DTC brands are using for their ecommerce stores. implement or tests these and you should see some big conversions lifts.

The 8 biggest mistakes I made while scaling my DTC ecom Brands | Ep. 56 03.06.2024

want to book a call or get in touch with me? ⁠ https://beacons.ai/daniel.chabert⁠ I unpacked the top mistakes e-commerce brands make when scaling to 8 figures and beyond. We all know scaling is exciting, but it's crucial to avoid common pitfalls. One big one is neglecting diversification. Don't rely solely on your website or one ad platform. Spread your wings across social media ads, influ...

Should you be split-testing multiple things at once or not? | Ep. 55 29.05.2024

in this episode i go over whether you should be testing multiple things at once or not... Get all our CRO trainings for free here: https://gamma.app/docs/Here-are-all-our-Free-CRO-Resources--rgr2prhshsoa79q Book a strategy session with me to discuss how we can help your brand: https://purplefire.io/schedule-a-call/?utm_source=youtube&utm_medium=organic&utm_campaign=description_1&utm_co...

Make high-converting product pages in 14 minutes | Ep. 54 28.05.2024

Get all our CRO trainings for free here: https://gamma.app/docs/Here-are-all-our-Free-CRO-Resources--rgr2prhshsoa79q Book a strategy session with me to discuss how we can help your brand: https://purplefire.io/schedule-a-call/?utm_source=youtube&utm_medium=organic&utm_campaign=description_1&utm_content=how_to_hire_top_ecom_players Note - only brands over 30k+ a month for Landing Pages,...

(Ecom) How to create Drawer Carts that increases AOV and CVR | Ep. 53 14.05.2024

In this video we go over all the important aspects of designing a high converting cart for your ecommerce store. want to book a call or get in touch with me? ⁠https://beacons.ai/daniel.chabert⁠ Free shipping should be 10-30% above your Average order value. test price points. 1. Make sure to test 2-3 thresholds 2. test different free gifts.. (new categories is ideal) 3. test giftcards, discounts, f...

10 Warning Signs to look out for When Hiring a CRO agency | Ep. 52 04.03.2024

Lack of transparency and data-driven approach Unrealistic guarantees and quick fixes Limited or no experience on the "client side" in your industry These are just 3 of 10 big warning signs i talk about in this video.. want to book a call or get in touch with me? ⁠https://beacons.ai/daniel.chabert⁠ #ecommerce #shopify #conversionrateoptimization

Up to 50% higher Conversion Rate with User Testing (Video Tutorial) | Ep. 51 01.03.2024

In this video i go over how we run "user testing" for our clients in Purplefire and how you can use it to increase your conversion rate no matter what type of store you are running. Want to book a call or get in touch with me? ⁠https://beacons.ai/daniel.chabert⁠

9 Ways to Improve Your Cashflow as an Ecommerce Brand | Ep. 50 28.02.2024

In this video i talk about the biggest ways to improve your cashflow as an ecommerce Brand want to get in touch with me? ⁠https://beacons.ai/daniel.chabert⁠

Hotjar Tutorial: How to use pop-up Surveys to Increase Conversion Rate (Video Tutorial) | Ep. 49 26.02.2024

Hey guys, in this video i show you show to use pop-up surveys to find the biggest reasons why people are not buying on your site. if you wanna use Hotjar you can sign up here (my signup link) want to get in touch with me? ⁠https://beacons.ai/daniel.chabert⁠

Why You Should Implement AI Chat Support for Your eCom Brand | Ep. 48 19.02.2024

41% increased conversion rate for visitors that gets their request replied successfully within 15 secs or less. Do i need to say more? want to get in touch with me? ⁠https://beacons.ai/daniel.chabert⁠

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