THE ECOMMERCE EDGE Podcast with Jason Greenwood

📦 Maxim is a B2B SaaS & eCommerce platform marketing and growth leader 📦 Maxim was most recently the VP of Marketing at Virto Commerce - https://virtocommerce.com 📦 Maxim has also held senior marketing roles at OroCommerce, HG Insights, Aurea and more 📦 In this episode, Jason & Maxim discuss what it takes to win with the new generation of independently informed, highly sophisticated an...

🎓 Yousef is the Founder & CEO of Humboldts Secret Supplies - https://humboldtssecretsupplies.com 🎓 Humboldts Secret Supplies is a pure play DTC & Wholesale provider of Hydroponic supplies and solutions 🎓 Yousef was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! --- 🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast 🎓 Mentor...

📦 In this special episode of the Podcast, Virto Commerce hosts an expert round table discussing the merits of composable vs decomposable eCommerce platforms for B2B eCommerce use 📦 This expert round table features the following B2B eCommerce experts: - Jason Greenwood - Round Table Moderator & Founder of Greenwood Consulting - https://www.greenwoodconsulting.net - Jacobi Zakrzewski - VP at L...

🎓 Josh is the Founder of VAIQ - https://vaiq.net 🎓 VAIQ finds, places and manages Virtual Assistants inside busy, growing, entrepreneur led businesses 🎓 Josh was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! --- 🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast 🎓 Mentoring Moments is composed of clips taken from ⁠Jason's eCom...

💡 Sebastian is CEO of Cruva - https://cruva.com 💡 Cruva is the complete AI-Powered TikTok Shop affiliate engine 💡 Cruva helps merchants find perfect TikTok affiliates with AI, automate outreach & follow-ups, send content briefs automatically, then track every result 💡 Cruva provides everything merchants need to scale their TikTok Shop affiliate program 💡 In this episode Jason & Sebast...

📦 Baptiste is the Founder & CEO of Rastro AI - https://www.rastro.ai 📦 Rastro bills itself as "The fastest way for distributors to enrich and launch new products" 📦 Rastro leverages AI agents for large catalogs - doubling your catalog for half the work 📦 Rastro: Pulls supplier web pages, optimizes titles & taxonomy, fills catalog gaps & translates content 📦 In this episo...

🎓 Rob is the Founder of Insight Matters - https://financeinsightmatters.com 🎓 Insight Matters provides Fractional CFO & Accounting Services for online businesses🎓 Get your FREE financial Assessment & Scorecard from Insight Matters here: https://financeinsightmatters.com/ecommerce-edge-podcast 🎓 Rob was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank...

💡 Chris is the Cofounder & CEO of Syndic8 - https://www.syndic8.io 💡 Syndic8 helps brands to maximize their eCommerce sales by getting their products on the digital-shelf sooner, with greater accuracy and lower operating costs 💡 Syndic8 is revolutionizing product data management, syndication and connectivity for eCommerce across the retail and logistics industry 💡 Syndic8 has also just rel...

📦 Amber is the Global Director of CX + Customer Adoption at the B2B eCommerce Association - https://www.b2bea.org 📦 Amber has helped deliver large scale change management and B2B eCommerce adoption projects at large manufacturers and distributors 📦 Amber is an expert customer digital adoption specialist and change agent within B2B orgs of all shapes and sizes 📦 In this episode, Jason & Amb...

🎓 Lynsey is a tenured digital transformation specialist 🎓 Lynsey is also a Founding Partner & Facilitator at Cognitive Union - a progressive, boutique learning and performance consultancy - https://cognitiveunion.com 🎓 Lynsey was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------ 🎓 Welcome to 'Mentoring M...

💡 Robby is Lifecycle Marketing Specialist at Marigold Campaign Monitor - https://www.campaignmonitor.com 💡 Campaign Monitor helps omni-channel merchants to launch, engage, and grow faster with their advanced email marketing platform 💡 Campaign Monitor lets brands compare their open rates, click-throughs, and bounces against industry standards, then get tactical recommendations designed to close...

📦 Jeremy is the Director of eCommerce & Digital Marketing at Reinders - https://www.reinders.com 📦 Reinders is one of the Midwest's largest full-service distributors of products to the commercial green industry - since 1866 📦 Jeremy has spearheaded multiple ground breaking digital innovation projects over the last 13+ years at Reinders 📦 He is an expert in B2B eCommerce & the busin...

🎓 Rebecca is an ex-McKinsey university lecturer, author, business leader, consultant and thought leader on all things risk vs. opportunity management - https://www.rebeccahomkes.com 🎓 Rebecca is the author of the new book: 'Survive, Reset, Thrive - Leading breakthrough growth strategy in volatile times' 🎓 Rebecca was gracious enough to be our guest mentor for this episode of Mentoring Moments -...

💡 Shaan is the Co-Founder & CEO of Alia - https://www.aliapopups.com 💡 Alia is the NEXT generation of eCommerce site popups 💡 Alia helps merchants achieve 15%+ opt-in rates with a smarter popup, designed perfectly for your brand — built specifically for Shopify 💡 Al, ia delivers: Automated Smart TestingSmart Triggering, Beautiful Templates, Customer Education That Converts 💡 In this episo...

📦 Marc is the Global Technical Director of eCommerce at Ideal Clamp Products (Ideal Tridon) - https://www.idealtridon.com 📦 Marc has held senior digital leadership roles at multiple manufacturers & distributors over the years 📦 He is an expert in B2B eCommerce and knows what it takes to win in this space 📦 Marc also has the responsibility for maintaining BAU, managing moonshots and contend...

🎓 Joshua is the Founder of Imagine Marketing - https://www.imagine-affiliate.com 🎓 Imagine is a specialist affiliate marketing agency 🎓 Joshua was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------ 🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast 🎓 Mentoring Moments is composed of clips taken from ⁠...

💡 Russ is the President & CEO of Agilence - https://www.agilenceinc.com 💡 Agilence is an end to end 'loss prevention' platform 💡 Omni-channel retailers often have issues with 'shrinkage' but have great difficulty in identifying where, how and why this shrinkage is happening and Agilence solves for this problem 💡 Agilence supports smarter Loss Prevention & Operations wit...

📦In this special episode of the Podcast, Jason guests on a webinar & expert round table discussing the relevance of the Gartner Magic Quadrant for Digital Commerce hosted by Virto Commerce - https://virtocommerce.com 📦You can download the related full Magic Quadrant here: https://virtocommerce.com/assets/2025-gartner-magic-quadrant-for-digital-commerce 📦Joining this round table are B2B eCom...

🎓 Andrew is the CEO of Ashworth Strategy - https://ashworthstrategy.com 🎓 This episode gets to the heart of why eCommerce entrepreneurs and service providers forge ahead, even when it gets challenging and the way forward is unclear 🎓 Andrew was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------ 🎓 Welcome to '...

💡 Tom is the Founder of Cotera - https://cotera.co 💡 Cotera helps merchants build AI Agents That Don't Need Babysitting 💡 Cotera delivers agents that monitor, analyze, and act—automatically 💡 Cotera agents don't just analyze your customer feedback, they take action on it 💡 In this episode Jason & Tom discuss the future of agentic commerce and how they're building it Enjoy!

📦 Alison is a UK based expert merchandising consultant - https://alisonmetcalfe.co.uk 📦 Alison and I were chatting and she asked whether her merchandising experience might be useful to B2B manufacturers & distributors - I said 'heck yes'! 📦 So we decided to make this conversation happen 📦 In this episode, Jason & Alison discuss the benefits of a proper product merchandising str...

🎓 Jeremy is an eCommerce Consultant, Podcaster and colorful industry personality affectionately known as 'The eCommerce Redneck' - https://ecommerceredneck.com 🎓 This episode is a fun one where we discuss some of the history of eCommerce and where we think it's going next 🎓 Jeremy was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ---------...

💡 Rob is the Head of Strategy and Insights at Cordial - https://cordial.com 💡 Cordial technology automates billions of data-driven messages—across email, SMS, mobile app, social media, direct mail, and more 💡 Cordial is an award-winning, rapidly scaling software company on a mission to help the world’s largest brands drive scalable revenue growth and lasting customer connections 💡 Cordial cons...

📦In this special episode of the Podcast, Jason guests on the Shopify1Percent Podcast with Jay Myers - https://www.shopify1percent.com 📦This episode originally aired on February 19, 2025 - https://www.youtube.com/watch?v=R3mJmgTjWfU 📦In this conversation, Jason & Jay cover these Key Takeaways: ✅ B2B is a Channel, Not a Business Model – Even D2C brands should consider wholesale to de-risk th...

🎓 Arthur is the Co-Founder of S&G Bookkeeping - https://www.sandgbookkeeping.com 🎓 S&G Bookkeeping is a specialist eCommerce Bookkeeping & Tax Preparation service 🎓 Arthur was gracious enough to be our guest mentor for this episode of Mentoring Moments - thank you! ------------------------------------------ 🎓 Welcome to 'Mentoring Moments', a sub-series of the Podcast 🎓 Me...