Jason Greenwood
THE ECOMMERCE EDGE Podcast with Jason Greenwood
Welcome to THE ECOMMERCE EDGE Podcast (formerly At the Coalface).-THE ECOMMERCE EDGE brings you the very best in eCommerce, Omnichannel and Retail tech & trends. We cover key topics such as eCommerce Mentorship, B2B eCommerce and eCommerce technology.-With 23+ years in the industry, Jason and his guests discuss topics in simple language anyone can understand and apply to level up their business.
Author
Jason Greenwood
Category
Podcast website
Latest episode
Jul 10, 2026
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Episodes
E73: 2020 eCommerce Year in Review + 2021 Preview - Jason guests on the NEW Grinteq Podcast - Dec 4th, 2020 03.12.2020 1:17:44
Jason is the first guest on Episode 1 of the new Grinteq Podcast (check them out on YouTube) with amazing hosts Nick Kaeshko & 🍷 Valentin Kuznetcov!- 00:00 Let's start 08:49 E-commerce has taken off. How does this growth affect small, medium, large, enterprise-level businesses online? 19:07 Could the whole sudden surge in demand be something similar to a bubble? 23:31 The biometric e-commerce. Wh...
E72: Why 99% of Merchants DON'T Need Headless Commerce w/ Nihad Memić - At the Coalface Podcast - Nov 27, 2020 26.11.2020 1:04:12
This episode was prompted by a controversial post Jason made on LinkedIn where he asserted that most merchants simply do not need a Headless Commerce solution and that it's just a popular buzzword for 2020. Nihad holds much the same view, commented on the post and agreed to be on the pod to discuss this topic further with Jason and here we are. Nihad is a Managing Partner at Woolman, the biggest S...
E71: 3 Things to Look for in Your Next PIM Platform - At the Coalface Podcast - Nov 12, 2020 12.11.2020 23:11
Product Information Management (PIM) platforms are getting more and more attention as a critical part of a modern commerce stack. Brands are starting to realise the incredible volume and complexity of enriched product data required to feed optimized catalogs to the myriad sales and marketing channels available today. That’s where a Product Information Management (PIM) platform comes into play. In...
E70: Google Has Stopped Innovating Search - At the Coalface Podcast - Oct 9, 2020 08.10.2020 8:32
Google dominated web search by building a better search engine. But they’ve stopped innovating in the last few years as their monopoly status has eliminated the need to stay ahead of anyone else in the space. Here’s what I think they should do... :-)
E69: LinkedIn Connection Strategy & Tactics - At the Coalface Podcast - Feb 4, 2020 04.02.2020 25:13
Ever wondered who you should be connecting with on LinkedIn? In this episode Jason shares his top tips to help you identify your ideal LinkedIn connections!
E68: Burning Bridges and Taking Names - At the Coalface Podcast - Jan 19, 2020 18.01.2020 19:48
Be careful what you wish for. How you get your way matters much more than whether you get your way or not. In this episode Jason shares two real life stories that show just how important relationships are in work and life.
E67: Digital Commerce Trends to Watch in 2020 - At the Coalface Podcast - Jan 6, 2020 06.01.2020 23:14
In this episode we cover off the top eCommerce, Omni-Channel and New Retail trends worth paying attention to in 2020. We discuss the needle moving challenges and opportunities retailers will face & embrace as we enter the new decade. Buckle up - this will be fun!
E66: A.I. - Holy Grail or Hell on Earth - At the Coalface Podcast - Dec 30, 2019 30.12.2019 42:54
I’ve been fortunate to be exposed to a lot of discussion about Artificial Intelligence (AI) over the last few years. I’m also pretty close to the technology due to the industry I work in. However I’ve noticed some missing pieces to the AI discourse and I cover those and my thoughts in this episode.
E65: The Dirty Little Secret of eCommerce Conferences and What To Do About It - At the Coalface Podcast - Dec 16, 2019 16.12.2019 12:42
eCommerce Conferences are missing out on some of the top content and speakers available. Here’s why and how they can fix it - and why they should.
E64: Your Values are Most Important When it's Hardest to Live Them - At the Coalface Podcast - Nov 13, 2019 13.11.2019 9:14
Often times being a good human goes out the window when we’re under stress but it’s then than our values are most important. They should be the bedrock of who we are.
E63: Creating More Personal Bandwidth - At the Coalface Podcast - Nov 5, 2019 05.11.2019 11:17
We all understand internet bandwidth - but what about personal bandwidth?
E62: What are the Threats to TikTok's Growth - At the Coalface Podcast - Oct 17, 2019 16.10.2019 11:57
In this episode I cover off the what I consider to be the biggest threats to TikTok’s continued growth and popularity.
E61: At the Coalface Podcast - It's Going to be Hard, and that's Ok - Oct 14, 2019 13.10.2019 5:54
Our hardest challenges come before our biggest successes!
E60: At the Coalface Reboot Episode - Oct 12, 2019 11.10.2019 14:03
I discuss the new podcast format and my latest learnings. Going to get back into the podcast hard now!
E59: Jason Greenwood - Online Retailer NZ Conference 2018 Panel Discussion - Marketplace Strategy 11.03.2018 9:55
In this Podcast episode, Jason is speaking on a panel at the Online Retailer NZ Conference 2018. This was held FRIDAY 9 MARCH | GRAND MILLENIUM, AUCKLAND, New Zealand. This panel is all about Amazon and wider marketplace strategy for businesses. A lot of organisations are terrified of Amazon but with the right strategy you cannot only survive but thrive on Amazon and other marketplaces such as eBa...
E58: The Sexy Side of ERP Software 12.08.2017 18:22
In this episode, we cover how to select the right ERP and how ERP plays a crucial role in both digital transformation and omnichannel commerce. ERP is heartbeat of medium/large scale enterprises and it's a make or break decision for many organisations. |Jason brings his many years of experience with commerce systems to the discussion and helps set you up to make the best choice for your business....
E57: Digital Transformation Series | Selecting the Right Email Platform 17.05.2017 12:12
In this episode in the Digital Transformation mini-series, Jason discusses the pro's and cons of various omni-channel email marketing, eDM and marketing automation platforms. He also explains how these should fit within the wider context of your commerce and omni-channel stack.# TIMESTAMPS1:00 - eDM Defined3:05 - MailChimp3:40 - Segmentation7:30 - Advanced Enterprise eDM & Marketing Automation Pla...
E56: Digital Transformation Series | How to Select the Right POS System 13.05.2017 16:46
This is episode 2 in the Digital Transformation Mini-Series of At the Coalface. In this episode, we talk POS (Point of Sale) systems and how to select the right one for your business. We also cover the gotchas and key considerations relating to POS within the broader context of business wide digital transformation. Enjoy! | # TIMESTAMPS | 1:20 - POS - what's that? |3:40 - Key POS Selection Criteri...
E55: How to Kick off a Successful Digital Transformation Journey 04.05.2017 11:53
In this episode Jason gets into the specifics of how to start down a path of digital transformation. From assessing existing systems & processes, to stakeholder interviews and technology search and select, Jason dives deep into how to set yourself up for success.| # TIMESTAMPS| 1:40 - The Goals of Digital Transformation| 3:10 - Existing Systems Assessment| 5:00 - Stakeholder Interviews| 6:50 - Aut...
E54: Dynamic Pricing & eCommerce 05.03.2017 14:43
# THIS EPISODE |Always wondered how the big boys like Amazon ensure their prices are always competitive? |In this episode, Jason discusses the future of eCommerce pricing models and technology: dynamic pricing. This allows eCommerce businesses to adapt in near real time to market volatility to ensure they remain competitive from a pricing perspective. This allows them to maximise profits without o...
E53: LinkedIn - Beyond the Online CV 23.02.2017 15:52
Want to get more out of LinkedIn? Of coure you do! If you want to become a LinkedIn power user this episode is for you. ----------------------------- # TIMESTAMPS 2:30 - Platform Basics | 3:30 - Connecting on LinkedIn | 4:35 - Missing Out | 7:05 - Brand Pages | 8:55 - Evergreen Content | 10:00 - Profile Use/Editing | 11:20 - LinkedIn Recommendations | 14:30 - 'Who's Viewed My Profile' |
E52: Why & How You MUST Do Live Streaming in 2017 01.02.2017 22:36
Live Streaming started to take off in 2016. For 2017 expect it to be where your audience spends a lot of its time consuming content. Live is raw and authentic. It doesn't require post production and for those capable of it, it sets your content apart from the highly polished content being spread across social media. In short - live content stands out better among all the social media noise. The up...
E51: Magento Trailblazer Award Winner Peter Ratcliffe Stops By 26.01.2017 57:49
In this episode we have Peter Ratcliffe on the show. Peter is a longstanding digital expert and Head of Digital for Retail Apparel Group in Australia. He manages omni-channel operations for RAG and offers his advice on how to organise digital teams and drive digital transformation within organisations. Peter won the Trailblazer award from Magento at Magento Live in late 2016 in recognition of his...
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