Shannon Allen and Lyndsay Biehl
The Dirt on Flowers
Learn from our mistakes as we talk business, marketing, and growing techniques to help you create the farm of your dreams. So, let's roll up our sleeves and get the dirt on flowers!
Author
Shannon Allen and Lyndsay Biehl
Category
Podcast website
Latest episode
Jul 10, 2026
Where to listen?
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Episodes
EP 93: 5 Things to do now for your best year! 16.02.2024 54:47
In this podcast episode, Lyndsay and Shannon share their flower farming insights and advice. They reflect on their business growth, the importance of honest conversations, and offer strategies for success. They recount humorous early podcasting challenges and express gratitude for their listeners' support. The hosts emphasize the necessity of crop planning, overcoming fear, setting financial goals...
EP 92 : Master Growing in a High Tunnel with Tracey & Matt Parriman 09.02.2024 47:26
Shannon and Lyndsay are chatting with Tracey & Matt Parriman this week about how they use their high tunnels. They are going to share with you how and why they heat their high tunnels to make their growing season last longer. They share the pros, cons and everything in between. They will talk about how they flip the beds and what they are growing and how. Is it worth managing a heated high tun...
EP 91: So You Want a High Tunnel? Part 2 02.02.2024 1:08:31
In the second part of this podcast Lyndsay and Shannon are sharing what to plant and when to plant it. The things that need to be thought about because this is a new planting environment with its own set of challenges to think about. They will give you a list of their favorites and some others to consider when you are crop planning. If you want to dive in deeper with us each month, join our member...
EP 90: So You Want a High Tunnel? Part 1 26.01.2024 52:28
Have you been thinking about getting a high tunnel? Shannon and Lyndsay are talking all things high tunnels in this two part series. They are sharing with you this week what to consider when looking to add this to your farm. Where do you want to put it and what things to consider when looking for the best spot. They share what it could cost depending on the upgrades and if you choose to build it o...
EP 89: Behind the Scenes of the Bloom Hill Farm Expansion with Judd & Shannon 19.01.2024 46:22
Shannon and Judd are tackling this weeks podcast by sharing with you their story of their farm. They will share where they started and what the future looks like for them. They just bought a second property to help alleviate some of the pinch points at their current farm. They talk how they did it and what type of loans they used. They will share about what the next year looks like for the propert...
EP 88: The Evolution of Petal Pickers with Daniel Schavey 12.01.2024 1:16:16
Lyndsay and Shannon welcome Daniel Schavey of Petal Pickers this week to talk about how his business has grown over the years. He will share how and why he started to ship flowers. He talks about how he markets so that more people know that he ships nationwide. You will learn his biggest lesson and his favorite thing to do on the farm. Having a work life balance can be hard and he shares how he is...
EP 87: Spilling the Dirt with Questions Asked by You 05.01.2024 48:38
Lyndsay and Shannon Spilling the Dirt this episode answering the questions asked by you. This episode they will cover: How do you transition from hobby flower farming to full time/quitting your day job? I have 5,000 dollars saved to start my farm with - what would you spend it on? Already have a tractor and land. I would love to hear about dried flowers. What you dry, how you dry them, and how you...
EP 86: Our Year in Review 29.12.2023 50:29
Lyndsay and Shannon are sharing with you their year in review. They do this every year where they talk about a rose which is something good that happened, a bud something they are looking forward to next year and a thorn which is something that they struggled with but will be working on to be better. They share the highs and lows of 2023 and give you tips on how to look at your 2023 in review to m...
EP 85: Our Favorite Things 22.12.2023 1:04:19
Lyndsay and Shannon are giving you their favorite things on this fun episode. They share how they found some of them why they love them and want to share them with you. You can find some of these items here: The Dirt on Flowers's Amazon Page What is not on the amazon storefront you can find by clicking the links below: Black Rifle Coffee John Deere Gator Shady Rays Meundies Trina Turk Aviat...
EP 84: The importance of a weekly newsletter 15.12.2023 57:53
Lyndsay and Shannon are giving you three steps to create a newsletter this week: Sign up for an email marketing platform- Mailchimp, Flodesk, Constant contact Start building your email list Create your first newsletter . They go into each of these steps with detail of how they did it and lots of tips and tricks to make it easier. Writing a newsletter doesn't have to be this big scary thing. You ju...
EP 83: Creating a Lasting Connection with your Customer 08.12.2023 58:20
Lyndsay and Shannon are chatting about how to create a connection with your customers. They share how they create and foster connection on theirs farms. You will hear them share the best practices for your farm like: Be authentic - Customers expect you to connect with them in a intuitively human way. Always put yourself in their shoes. People don’t want to hear about you, they want to hear about t...
EP 82 : 5 Keys to Profit with Lennie Larkin 01.12.2023 1:13:56
Lyndsay and Shannon are chatting with Lennie Larkin of B-Side Farm & Flower Farming for Profit. Lennie shares her flower farming story and how she has gotten where she is today. They are going to talk about the 5 keys to profit in this episode. They talk boundaries, why it is so important to test and learn and other tips to help you have a profitable flower farm. Download Lennie's 5 Pathways t...
EP 81: Turkey Day Gratitude 24.11.2023 39:11
Lyndsay and Shannon are sharing with you what they are grateful for and how they continue to learn and grow. They share how they can even be grateful for the hard times like tulip gate 2023. Big things little things they share from being grateful for this community all the way to being grateful for having a cozy home. Bloom Hill Farm is launching their Dahlia Masterclass all about dahlia tuber spl...
EP 80 : Target Market Series: Flower CSA 17.11.2023 47:34
Lyndsay and Shannon talking all the pros and cons of a CSA. They share what works for them and what they have changed to make it better. They will give hot tips like using a text service to remind customers to pick up each week. You can never communicate enough and it helps make it easier. Join them to learn the good and the bad of a CSA flower subscription. Bloom Hill Farm is launching their Dahl...
EP 79: High Tunnel Chats - Seed Starting Woes - Social Media 10.11.2023 1:08:19
Lyndsay and Shannon are answering questions asked by you this week. They are sharing the ins and outs of a high tunnel. Why they can be so beneficial and tips and tricks they have learned along the way. They dive into how they start seeds and what can make it easier and more successful. Social media is a hot topic and they are discussing if they think it is necessary or not for a new business to h...
EP 78: A Message from the Heart 04.11.2023 9:16
Lyndsay and Shannon are dropping in to give you a little personal update. If you are driving or just not in a good headspace to hear heavy news please skip this and come back to it at a better time. A few months ago Lyndsay found a lump in one of her breast and has since been diagnosed with breast cancer. They wanted to come on and give you an update and thank you for the support. . They will cont...
EP 77: Wedding Design with Tara Fodor of Farmhouse Blooms 03.11.2023 51:37
Shannon and Lyndsay welcome Tara Fodor of Farmhouse Bloom. Tara is going to share how her business has evolved over the years and how she is making the business work for her. She shares some tips on the best way to start wedding work if you are thinking about going that direction. She shares how she typically prices wedding work and how to take the fear out of being priced "too high". As they end...
EP 76: Spooky Edition - Our Flower Farming Horror Stories 27.10.2023 55:40
Shannon and Lyndsay are changing things up this week and sharing with you their farming horror stories. Halloween is just days away so what better time to tell the stories that they won't forget. They share their favorite halloween costumes to date. They have stories about weddings, u-pick, stitches and neighbors that enjoy mowing way too much. Activity If you want to dive in deeper with us each m...
EP 75: Target Market Series: Weddings 20.10.2023 46:37
Shannon and Lyndsay are starting a series on the different types of target markets. This week they are discussing the pros and the cons of weddings. They share the different types of weddings and what they each do on their own farms. They share how to make the most money and why they only do weddings during the growing season. Activity If you want to dive in deeper with us each month, join our mem...
EP 74: Spill the Dirt - Marketing 13.10.2023 52:42
Shannon and Lyndsay are answering questions that you have asked focused around marketing. They will share how to market for an event. The best ways to get more established in a new town with not customer base. How they come up with content for their emails subscribers and how to balance social media posts. Activity If you want to dive in deeper with us each month, join our membership group - The D...
EP 73: The most profitable flowers 06.10.2023 49:54
Shannon and Lyndsay are helping you figure out what the most profitable flowers could be for you and your farm. Not all farms are the same or will grow the same flowers. It takes some research and record keeping to know what is going to be the most profitable for you. Where you sell and who your target market is matters. You also want to look at the hidden profitability. How can a flower make you...
EP 72: Fall tasks on the farm 29.09.2023 46:22
Shannon and Lyndsay are sharing with you this week 10 things that they will be doing over the next couple weeks/months to prepare for winter and spring. They talk planting, dividing, soil test harvesting seeds and so much more. As winter approaches they will help you feel more prepared and help keep you on track for next year. Activity If you want to dive in deeper with us each month, join our mem...
EP 71: Farming with your Partner with Shannon and Judd 22.09.2023 46:37
Shannon host Judd (her husband) on this weeks podcast. They share the top three tips they would give when it comes to farming with a partner. They talk how they have learned to communicate better and why it is so important when farming with a spouse. What it sometimes looks like as working off the farm taking care of the kids and keeping up with the house. Its not always 50/50 and that is okay. It...
EP 70: Creating your Roadmap to $100K - Managing your mindset (Part 3) 15.09.2023 53:35
Shannon and Lyndsay are answering the follow up questions asked by you after the last two episodes. They share how to handle someone thinking your goals are too big and how to let go of imposter syndrome. They will give you 3 action steps that will help you create the farm of your dreams. There is no person that is that same and that goes for farms too. You have to create the life and farm that be...
EP 69: Creating your Roadmap to $100K - Managing Expenses (Part 2) 08.09.2023 53:55
Shannon and Lyndsay are digging into how they keep track of expenses and why it is so beneficial. Don't know what you should be tracking? They break it down into four categories-variable, fixed, intermittent, and discretionary. They will explain COG's which is cost of goods. They break down how to budget or plan for an employee and their wage. Activity If you want to dive in deeper with us each mo...
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