The Dealer Playbook

Welcome to session 64 of “The Dealer Playbook” Podcast and this bad boy is a killer episode.    In this session we are sitting down with one of the top bloggers in the world when it comes to Facebook Marketing for business the founder of Jon Loomer Digital Mr. Jon Loomer and he is going to talk about “ How To Build A Community of Loyal Followers Using Facebook”.    Jon Loomer is a Facebook marketi...

  We are back with session 63 and this is going to be a powerhouse episode!    In this session of “The Dealer Playbook” we are sitting down with #TheInstagramExpert Sue B. Zimmerman and she is going to drop some bombs on you to help you sell more cars using Instagram.     Sue B. is the #instagramexpert, founder of Insta-Results (the world's first comprehensive online Instagram course) and aut...

Session 62 is here and we are fired up over at team DPB! You are going to love the actionable information you are going to get in this session!    Michael  & Robert  are flying solo and are discussing 5 ideas to leverage Periscope to build your audience.    Now in case you have been out of pocket for a hot minute I will give you a quick description of Periscope…   It allows you to live stream...

DPB is back at with session 61 and this is not one to miss!    In this session we dive into one of the most overlooked /under utilized tools for building awareness to your brand and building a audience online…    We are talking about blogging and the insanely awesome way how you can use it to really thrive online in your market.    So to cover this topic we sit down with one of the best in the wor...

Diving into session 60 of “The Dealer Playbook” Podcast and we are so excited you are here!    In this session we have decided to shake it up a tad and do something new.    We compiled 5 amazing professionals in the auto industry and we call them on the fly and ask them just one question. The best part is none of them knew we were going to be calling.   This session was lots of fun and is somethin...

Welcome to “The Dealer Playbook” Podcast session 59! We are super excited and ready to dive in!  In this session we have one of our good friends sitting down with us Mr. Brent Wees. Brent Wees is a Partner and Client Service Director at Powered by Dashboard, a digital automotive product incubator in Toronto, Canada. A fixture in the Canadian automotive digital landscape for over a decade, Brent cu...

  DPB is back with session 58 and we are pumped up!    So sorry for missing you last week, we suffered I guess you could say some technical difficulties but “The Dealer Playbook” is back with some serious fire for you to update your toolbox!    In this session it is Michael Cirillo and Robert Wiesman unleashing 4 amazing tools that will get things “on and popping” for your business.    Michael and...

Welcome to session 57 of “The Dealer Playbook” Podcast, we are so glad you are here!  You are going to love todays session because it is on a hot topic we get asked about all the time…This session is about social media and growing your business using it the right way.  Our guest is NY Times Best Selling Author Dave Kerpen.  Now for those of you that don’t know who Dave is here is a quick intro for...

Boom!!! Back just like that is session 56 of the “The Dealer Playbook” Podcast and this is a killer session!  The art of building a strong and large network is an invaluable skill that will not only sell you more cars more often, it will open doors to so many amazing opportunities.  The biggest issue is a lot of people just do not know how to network properly. It is not networking swinging into yo...

Team DPB is back with another scorching session for this scorching hot summer 2015! The topic of “content” and “content marketing” come up a lot here on DPB but thats because there is such an opportunity for dealers and car pro’s to snag some lowing hanging fruit!  Not many of your competitors in the auto industry are tapping into the power of content marketing so team DPB wants to give you the up...

Welcome back players! We are just kicking off Summer 2015 and as usual we are bringing you some heat here on “The Dealer Playbook” Podcast. In this session we are diving into the art of branding with international branding expert Mr. Nick Nanton. Nick is a 3-Time Emmy Award Winning Director, Producer and Filmmaker, Nick Nanton, Esq., is known as the Top Agent to Celebrity Experts® around the world...

Welcome to “The Dealer Playbook” session number 53 and we are so excited that you are here.  In our latest offering we are sitting down with “your favorite bloggers, favorite blogger”, a professional blogger that has been making it happen in the blog game since well before they even called it blogging in fact…  Founder and creator of the “Blog Marketing Academy” and also one of Team DPB’s favorite...

Back from a short 2 week hiatus it is The Dealer Playbook episode 52 and we are super excited and pumped to be back at it.  Today we are sitting down with Paul d Vries founder of Nieuweautokopen.nl located in Holland. Paul is one of the most influential automotive professionals in all of Holland and has an amazing story of amazing success as a auto dealer and later as the founder of Nieuweautokope...

Episode 51!  In the past few sessions we have had some super guests discussing some insanely valuable strategies and tactics.  In episode 49 “The Sales Lion” Marcus Sheridan said we need to be the “Wikipedia” of what we do. He dove into how big of a mistake dealers are making buy allowing the Edmunds and Cars.com etc. produce all the content.  Check out Marcus Sheridan’s appearance on DPB  here. T...

Welcome to session 50 of “The Dealer Playbook” podcast and first thing is first we wanted to thank you for your support of this show! It has been a blast so far!  So for this big 50 we have a very special guest who rocks the house in this session Mr. Jay Baer from “Convince & Convert.” About Our Guest: Jay Baer has spent 20 years in digital marketing, consulting for more than 700 companies dur...

Welcome to “The Dealer Playbook session #49 and we are so glad you are here. We have a exciting session on deck for you today and we are excited to dive in!  You are going to love our guest today. In this session we are sitting down with the brilliant Marcus Sheridan of The Sales Lion and he is dropping some powerful insight and nuggets that will help grow your business.  Here is a little bit abou...

  BOOM!!! Welcome to “The Dealer Playbook” podcast we are so honored you are here! We are diving into session 48 and you are going to love this one!    Today we are joined by video/digital marketing Jedia Mr. Gideon Shalwick founder of VeeRoll.com as well as Splasheo.com and he is bringing the thunder! Now team DPB has been following and engaged with Gideon for some time and you also might have be...

Welcome to session 47 of “The Dealer Playbook” podcast, we are so glad you are here!  You are going to love this powerful session with internet marketer/entrepreneur James Schramko.  Our Guest:  James Schramko lives in Sydney Australia and is one of the most successful and respected internet marketers and he currently runs a massively successful business at SuperFastBusiness.com.  Before launching...

Welcome and thank you for dialing into “The Dealer Playbook” Podcast session number 46! So glad you are here.  In this latest session team DPB sits down with President/Founder of Alan Ram Proactive Training Solutions, and he dives into a topic he has been very vocal and passionate about “call monitoring in your dealership”. In today’s automotive market there are several different categories of lea...

Welcome and thank you for dialing into “The Dealer Playbook” Podcast session number 45! So glad you are here.  In this session team DPB is sitting down with an expert front line, 15 year veteran car sales pro Mr. Michael Davenport from Bachman Chevrolet in Louisville Kentucky.  Mike Davenport is a real life 30 car a month car pro and in todays session he dives in deeper to what he is doing to deli...

Welcome and thank you so much for checking out “The Dealer Playbook” Podcast session 44!  In this quick session Michael Cirillo and Robert Wiesman are flying solo and are discussing the latest major algorithm update from Google.  It is not a secret that when it comes to search engines online Google is the boss! Everyone uses Google and they are by far the undisputed champion of online search.  Sta...

Team DPB is back from a short hiatus with a fresh new session to help your dealership or career in the car business go to the next level.  In this session we sit down with some one from the trenches, some one still plugging away Mr. Rico Glover the eCommerce Director with Bryan Honda in Fayetteville, North Carolina.  You might recognize Rico from the cover of March 2015 Auto Dealer Magazine where...

Wow! Session 42 of “The Dealer Playbook” Podcast is in the house and this session is one you cannot afford to miss!  In this session team DPB is sitting down with the world renowned video marketing expert Mr. James Wedmore.  In this session James is going to dive into a video marketing strategy that each and every one of us can implement NOW and start to see results come in.  James Wedmore is arme...

  “The Dealer Playbook” podcast session 41 is here and your going to love this one!    In today’s session team DPB is talking about getting more conversions from your website with the master Tim Paige.   Tim Paige is proud to be the Conversion Educator at LeadPages. An experienced marketer in all forms of media,    Tim spends his days speaking to the most successful marketers across multiple indus...

What does it take to build more trust through your marketing? Join us as Greg Rollett from Celebrity Marketing shares insights into how you can get the most out of your dealership marketing and build more trust with your target audience. Greg has a client list that is likely unrivaled, boasting a list of clients from Brian Tracy and Tom Hopkins to Coca-Cola and Miller Lite. He spends his time help...