The DC Practice Growth Show

Content has easily been one of things that has propelled my business forward in a short amount of time but even in my short amount of time I've learnt so many lessons when it comes to creating content, especially on a daily basis.

Last year I hosted a practice growth summit with some of the biggest people within chiropractic. On this episode on the podcast it is a replay of my interview with Dr. Fab Mancini where we discuss how chiropractors can play to a higher level.

Imagine opening a new practice and then being shut because of a worldwide pandemic, that's exactly what one of my inner circle members did and here's how he's come through the other side!

After being involved with Chiropractic for 10 years and counting and currently over 50 million dollars worth of sales, I've discovered some harsh truths...

Something that I learned from Robert Kiyosaki was his cash flow quadrant and how to transform from employed to self employed, to business owner, to investor. Which way do you want to take your business?

Not having successful meetings? Are your 'to do's' not being done? Watch this for a great tip that will change your meetings forever.

The idea behind knowing your numbers is huge when it comes to corporate talks. If you know your numbers well enough then you know exactly how much you can afford to spend to acquire new customers. 

Facebook is great for marketing but are you using it effectively? On a trip to St. Louis last year I talked over the different Facebook Ad's I use to advertise my business and which ones are effective in different situations! 

Business is all about information first, people always want more information before they do business with you. So make sure there is enough ways for them to access the information, often when the information is there people just skip it all together!

We all want to be perfectionist now days but often that prevents us from even starting anything as we don't want to get things wrong. What people don't understand is that if you just do anything then you're in a better position that before.

Check out this small segment from my Talks Bootcamp event where I discuss why the patients we get from doing talks are such good new patients!

Holiday campaigns are golden in businesses, there are endless amounts of holidays in a year from Halloween, Christmas, Back to School to National Ice Cream Day. These present the opportunity and permission in the market place for you to be able to create hype around your offer or promotion and create another new patient avenue.

How many old patient files do you have? You think they're worthless right? Well you're wrong, one of my clients reactivated over 100 patents from just sorting through their old files!

The last time Jamie Alderton and I sat down we discussed what it takes to 'make it' on social media and the work required to be at the top, check out the full episode below.

I believe there are 4 key points to business growth and success. On a trip to St. Louis I sat down and discussed what I believe these 4 steps are and how to implement them in your business.

Core values should be at the heart of every business but really they are pointless unless you are using them in the right way including hiring, firing and rewarding based on them.

Scripting as much as it's part of the process it's definitely not the answer else we all would have 'made' it by now. The real way towards a great business is good business structure.

What do you think of when you hear the word salesman, normally bad connotations right? We need to change these perceptions because really we are all in sales and we need need to create a better light around it.

Customer acquisition isn't exactly the easiest thing right now but here's my 11 step immediate action plan to get the process starting again. The overriding message throughout all of my teaching right now is just do more, whatever it is just do more of it!

I truly believe that right now it's the companies that actually care that will survive, the more you look after your clients and show reverse customer loyalty the more chance you have of surviving. Here is an immediate action plan and a six month focus to implement this.

Check out this segment from my virtual presentation for The Wave. My whole presentation was on the art of communication but then the whole world changed so I had to adapt to bring it in line with how the world currently is. This part of the presentation was my six practical steps for now to create impact in the world.

Meetings, meetings, meetings, I know they are boring but I promise you regular meetings with the correct structure will change your business forever.

Dr. John Demartini recently joined me on one of my webinars and he spoke in detail how he scaled his life and his business to the next level using his six step system to impacting more people.

The perfect client, does it exist? Maybe not but we can definitely create a better path for them to do business with us, I often tell people to slow down the route into business. You want people to know who you are, seen you in multiple places, watched your videos and then come to do business with you when they're ready.

People are desperate for connection right now, people are sat at home waiting for that next human connection so make sure you're the one that's on the other end of that webinar, cooking class, yoga class, etc. All marketing needs to start with information first, we all need to become information marketers.