Dr. Greg Story

The Cutting Edge Japan Business Show

Business EN ↓ 436 episodes

For succeeding in business in Japan you need to know how to lead, sell and persuade. This is what we cover in the show. No matter what the issue you will get hints, information, experience and insights into securing the necessary solutions required. Everything in the show is based on real world perspectives, with a strong emphasis on offering practical steps you can take to succeed.

Author

Dr. Greg Story

Category

Business

Latest episode

Jul 5, 2026

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Episodes

Why Trust Is Earned Not Commanded 05.07.2026

Leaders receive automatic compliance from their title, but they do not receive earned trust by command. Position power may get people to follow instructions, laugh at the boss's jokes, and say "yes," but it will not create deep commitment, innovation, or discretionary effort. In Japan, Australia, the United States, Europe, and across Asia-Pacific, leaders in multinationals, SMEs, startups, and fam...

How To Present Products Professionally 28.06.2026

Presenting products professionally is not just about explaining features. It is about holding attention, guiding the buyer's thinking, and making the value of the product easy to understand. Salespeople, executives, product managers, founders, trainers, and technical specialists are all competing with smartphones, short attention spans, and audience impatience. In Japan, the United States, Europe,...

Speaker Monotone Hell 21.06.2026

Speakers are now competing with mobile phones, short attention spans, and the audience's constant temptation to escape to the internet. A monotone delivery makes that escape almost irresistible. A presentation can have a powerful topic, a brilliant speaker resume, and a room full of interested people, yet still fail if the delivery puts everyone to sleep. Whether speaking in Japan, Australia, the...

Yes Boss, Whatever You Say 14.06.2026

In Japan, many leaders worry they are surrounded by people who agree too quickly, avoid bad news, and keep quiet when the boss is wrong. That silence is dangerous. It hides risk, weakens decision-making, and encourages executives to build beautiful ladders against the wrong wall. This is not just a Japanese leadership issue. It appears in multinationals, SMEs, family businesses, startups, and gove...

Build Your Sales Bridge 07.06.2026

Sales conversations need structure, not spaghetti. In Japan especially, the best salespeople do not simply pitch, push and hope. They build bridges between each phase of the buyer conversation: rapport, permission to ask questions, solution presentation, objection handling and the final close. These bridges make the sales call feel natural, respectful and useful for the client. For executives, sal...

Why I Don't Like Videos In Presentations 31.05.2026

Videos can lift a business presentation, but they can also hijack it. In the Age of Distraction, leaders, executives and salespeople cannot afford to let a slick corporate video, slide deck or screen become the star of the show. The presenter must remain the dominant force in the room. Why can videos weaken a business presentation? Videos weaken presentations when they take control away from the s...

Freedom Is All In The Mind 24.05.2026

We cannot stop the mind from travelling backwards into memory or forwards into imagination. That is part of being human. The real issue is not remembering the past or preparing for the future. The real issue is the worry we attach to both. How can we stop worry from taking over our thinking? We do not need to stop remembering the past or thinking about the future; we need to strip out the worry at...

Be Chatty When Presenting 17.05.2026

Great presentations are not speeches delivered from a mountain top. They are conversations that make the audience feel included, respected and quietly persuaded. In Japan, where hierarchy, humility and group sensitivity matter deeply, the way we stand, speak, gesture and connect can either build trust or create distance. The best presenters know how to reduce that distance fast. Why should present...

Always Be Selling 10.05.2026

In B2B sales, the real money is often not in the first deal. It is in the follow-up, the reorder, the cross-sell, the upsell, and the referral. Too many salespeople rush off hunting for the next buyer after the contract is signed, leaving serious revenue sitting on the table. Why should salespeople follow up after delivery? Salespeople should always meet the buyer after delivery because that is wh...

Low Energy Doesn't Work When Presenting 03.05.2026

Low Energy Doesn't Work When Presenting Why does low energy ruin a business presentation? If we do not grab attention and interest at the start, our message disappears. That is the core problem with low-energy presenting. A speaker can be intelligent, prepared, well read, and backed by strong content, yet still fail to leave any memorable impression. When the delivery lacks force, the audience hea...

Educational Trends Not Matching Industry Needs 26.04.2026

Educational Trends Not Matching Industry Needs Why does Japan's education system still look strong on basics but weak on industry alignment? Japan's education system remains highly effective at teaching reading, writing, and arithmetic. That foundation is not the issue. The deeper issue is the growing mismatch between what industry needs and what the education system continues to produce. Because...

Buyer Style Knowledge Is Key 19.04.2026

Buyer Style Knowledge Is Key Why is buyer personality style more important than national culture in Japan business communication? When many of us think about doing business in Japan, we immediately focus on cultural differences between Japan and the West. That makes sense, because Japan does have distinct cultural patterns. However, buyer personality style often matters more in the actual communic...

Entrepreneur Top Requirements 12.04.2026

What do entrepreneurs really need beyond cash flow and capital? Most entrepreneurs start by thinking success depends on money. Sufficient cash flow and capital matter, but they are not the deepest drivers of business success. They are the result of earlier decisions. Because of that, we need to look further upstream and identify the capabilities that produce better decisions in the first place. Fo...

Slide Decks and Presenting 05.04.2026

How should we use visuals in a presentation without letting slides take over? The core rule is simple: visuals should support the presenter, not compete with the presenter. Many people preparing a slide deck for a keynote presentation ask the same questions. What is too much? What is too little? What actually works? The answer is that less usually works better because crowded slides pull attention...

Dealing with Taxing People 29.03.2026

Why do difficult people feel so hard to deal with at work? Most of us never received a practical playbook for dealing with difficult people. School rarely teaches negotiation with taxing personalities, and workplace induction training usually skips it too. Because the "how to handle conflict" manual never shows up, we often react on instinct. That instinct can turn into email wars, tense phone cal...

Japan Is Very Formal In Business 22.03.2026

Why does Japan feel more formal in business than countries like Australia or the United States? In Japan, formality is tightly linked to what is perceived as polite behaviour. If you come from a business culture that is more casual, the Japanese approach can feel unexpected, even hard to fathom. In countries like Australia, the United States, Canada, and similar places, you can build rapport with...

How To Pump Up An Audience 15.03.2026

  How do you pump up an audience without feeling manipulative? You pump up an audience by combining  storytelling  with  audience participation , then using both in moderation. The goal is not to "perform" for performance's sake. The goal is to lift the room's energy so people pay attention while you deliver your key message. When you overdo it, it can feel manipulative. When you use it lightly an...

Sports Lessons Which Instruct Leaders 08.03.2026

What has changed in coaching, and why should business leaders care? The classic image of a coach delivering a half-time, Churchillian speech to whip the team into a frenzy is fading. The most successful modern coaches rely less on mass emotional rallies and more on human psychology, insight, and superb communication skills. Because motivation is personal, therefore leadership methods that treat ev...

Why There Are Few Sale's Case Studies In Japan 01.03.2026

Why are case studies so hard to publish with Japanese clients? Case studies are supposed to make selling easier. We are told to show a prospective buyer that "someone like you" succeeded, and that proof builds confidence. The problem is that in Japan, getting client cooperation is hard because many Japanese companies tightly control what information leaves the firm. That is not a minor obstacle; i...

386 Pitchpeople vs Salespeople: Why Pitching Doesn't Work 23.02.2026

Why are annual sales targets "irrelevant" once they are set? Annual sales targets often feel like the main event, but this script argues they are already decided: "The targets for the year are already set or will be set shortly". Because the number is locked in, therefore obsessing over it does not change your daily behaviour, your sales conversations, or your results. What matters is what you wil...

385 Big Venue, Big Results: Practical Techniques for Large Crowds 08.02.2026

Presenting to a very large audience demands a different approach because distance changes what people can see, hear, and feel. The core problem is not your content — it is visibility and connection at scale. When the venue grows, you shrink. The solution is to deliberately "big up" your delivery so the people seated at the far extremes still experience your presence and message.  What changes when...

384 Japan's Ageing Workforce: Why "Recruit and Retain" Must Include Seniors 01.02.2026

What problem is Japan actually facing with its ageing population? Japan is ageing rapidly, and most of the attention goes to welfare, health, and pension systems. The less-discussed problem is what to do with the "young" oldies—people reaching 60, the retirement age, while still having decades of life ahead of them. Because many are healthy, active, relatively digital, and well-connected, therefor...

383 Screen-Based Strong Messaging: How to Sound Credible on Remote Calls 18.01.2026

What makes screen-based messaging harder than in-person presenting? Most people already struggle to get their message across in a room, and the screen makes that challenge harder. Because remote delivery removes many of the natural cues we rely on in person, a mediocre presenter can quickly become a shambles on camera. The danger is that people imagine the medium excuses weak messaging or amateur...

382 Consensus Selling: The Invisible Decision-Makers Behind The Meeting Room Wall 11.01.2026

Why does a request for a proposal in Japan not always mean you are winning? In Japan, reaching "please send a proposal" can feel like major progress, because it sounds like interest. But the request can also be a polite way to avoid a direct "no". Because Japan is a very polite society, a blunt refusal is often uncomfortable, so people use indirect ways to close a conversation without confrontatio...

381 Why Japan's Talent Crunch Makes Retention a Core Strategy 22.12.2025

Why is "recruit and retain" becoming the central talent strategy in Japan? Japan faces a demographic crunch: too few young people can meet employer demand, and this shortage has persisted for years. Since 2015, the shrinking youth population has pushed competition for early-career talent higher. With a smaller talent pool, every hiring decision carries more risk, and every resignation hits harder....

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