Peter V.S. Bond & Sri Rajagopalan

The CPG Guys

Business EN ↓ 687 episodes

CPG industry icon Sri Rajagopalan (Papa Raj) & consumer loyalty guru Peter V.S. Bond explore today’s consumer, brand management, retail media and the in store model. Today’s environment is transforming fast with technologies like Artificial Intelligence and a social media engaged consumer. Our guests are CMO, CCO, CEO, founders, Martech, Retail merchants, Retail media networks. Join the discussion, be part of the solution.  http://cpgguys.com 

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Author

Peter V.S. Bond & Sri Rajagopalan

Category

Business

Podcast website

cpgguys.com

Latest episode

Oct 24, 2026

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Episodes

Omnichannel Supply Chain & Last Mile Delivery with Brittain Ladd 15.06.2024

The CPG Guys are joined in this episode by Brittain Ladd, an independent supply chain consultant working with the world's largest brands and retailers. He is very popular for his M&A predictions and ability to accurately stay connected with modern trends. Follow Brittain Ladd on LinkedIn at: https://www.linkedin.com/in/brittainladd/ Brittain answers these questions: 1. Your career began i...

Shoptalk Europe Omnichannel Retail Recap with The FMCG Guys & The CPG Guys 12.06.2024

The CPG Guys and FMCG Guys collaboratively recap the recently concluded Shoptalk Europe conference. Sri Rajagopalan & Daniel Torres Dwyer attended the conference LIVE and are interviewed by CPGGUYS co-host Peter VS Bond as he digs deep on trends, retail participation and what's next. Follow Sri Rajagopalan on Linkedin : https://www.linkedin.com/in/sri-rajagopalan-09a0062/ Follow Daniel To...

The Evolution of Retail Media with Walmart Connect’s Doug Jossem 08.06.2024

The CPG Guys are joined in this episode by Doug Jossem, Head of Food at Walmart Connect, the retail media arm of Walmart. Follow Doug Jossem on LinkedIn at: https://www.linkedin.com/in/doug-jossem-2595574/ Follow Walmart Connect on LinkedIn at: https://www.linkedin.com/company/walmart-connect/ Follow Walmart Connect online at:  http://walmartconnect.com   Doug answers these questions: Take us thro...

Marketing Iconic Snacking Brands with Kellanova's Julie Bowerman 05.06.2024

The CPG Guys are joined in this episode by Julie Bowerman, Chief Marketing Officer at Kellanova, a leading company in global snacking, international cereal and noodles, and North America frozen foods, with iconic, world-class brands and strong underlying growth momentum and profitability. Follow Julie Bowerman on LinkedIn at: https://www.linkedin.com/in/juliebowerman/ Follow Kellanova on LinkedIn...

Talking Loyalty with ibotta's Chris Jensen 01.06.2024

The CPG Guys are joined in this episode by the cheif revenue officer of ibotta, Chris Jensen. ibotta is a leading performance marketing platform that has delivered more than $1.8 billion in cumulative rewards to its users. Launched in 2012, ibotta has more than 50 million downloads, is one of the most frequently used shopping platforms in the United States, and offers cash back on purchases on mor...

Omnichannel Retail with Media, Ads + Commerce's Andrew Lipsman 29.05.2024

The CPG Guys are joined in this episode by Andrew Lipsman, an independent analyst and founder of  media, ads + commerce. Andrew is ex-marketer and the author of many a report on which many have made investment decisions over the last few years on their ecommerce and omnichannel retail investment budgets. Follow Andrew Lipsman on Linkedin at : https://www.linkedin.com/in/andrew-lipsman-10b2162/ Fol...

Consumer 360 Recap with NielsenIQ's Liz Buchanan 25.05.2024

The CPG Guys are joined in this episode by Liz Buchanan, President, North America at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and full retail  tracking/measurement while revealing new pathways to growth. This episode is sponsored by NielsenIQ. Follow Liz Buchanan on LinkedIn at: Follow NielsenIQ on LinkedIn...

The Full View with NielsenIQ's Kim Cox 22.05.2024

The CPG Guys are joined in this episode by Kim Cox, Managing Director for North America eCommerce at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and full retail  tracking/measurement while revealing new pathways to growth. This episode is sponsored by NielsenIQ Follow Kim Cox on LinkedIn at: https://www.linked...

Retail Media Audiences with DGMN's Molly Hjelm, PepsiCo's Cely Moreno & The Trade Desk's Ellen Mulryan 18.05.2024

The CPG Guys are joined in this episode by Molly Hjelm, Head of Ad Sales at Dollar General Media Network, Cely Moreno-Mosier, Sr Director of Omnichannel Marketing & Retail Media Partnerships at Pepsico & Ellen Mulryan, Sr Director of Retail Data Partnerships at The Trade Desk Follow Molly Hjelm on LinkedIn at: https://www.linkedin.com/in/mollyhjelm/ Follow Cely Moreno-Mosier on LinkedIn at...

Media Spend Management with MIO Marketplaces' Sean Halter 15.05.2024

The CPG Guys are joined in this episode by Sean Halter, Founder & CEO of MIO marketplace,  your one stop shop for brand, agency and providers. With a concept of a 'campfire' meetup between CMO's, Agencies and providers, MIO is your solution for comprehensive, cross platform media spend management. Sean is also the host of the show 'CMO suite' found on all major podcast...

Brand Revival with Eagle Foods' Cindy Blum 26.04.2024

The CPG Guys are joined in this episode by Cindy Blum, Vice President of Marketing at Eagle Family Foods,  a leading producer and marketer of canned sweetened condensed milk and evaporated milk products which also  branched into deliciously awesome retail snack foods. Follow Cindy Blum on LinkedIn at: https://www.linkedin.com/in/blumcindy/ Follow Eagle Foods on LinkedIn at: https://www.linkedin.co...

Wh-The-Tech with Nestlé Purina's Padma Hari & Maesa's Oshiya Savur 24.04.2024

In this episode, the CPG Guys speak with Padma Hari, Chief Digital Officer at Nestlé Purina & Oshiya Savur, Chief Brand & Marketing Officer at Maesa. Both co-host the "Wh-The-Tech" podcast. Subscribe to the "Wh-The-Tech" podcast: Apple   Spotify Follow Padma on LinkedIn at: https://www.linkedin.com/in/padma-hari/ Follow Oshiya on LinkedIn at: https://www.linkedin.com/in...

Cookieless Identity Resolution with Bridg’s Neil Murphy 20.04.2024

The CPG Guys are joined for this episode by Neil Murphy, Chief Revenue Officer at Bridg, a data and audience platform built exclusively for brick and mortar retailers and their CPG partners that powers retail media success. The platform solves a longstanding challenge – identifying and targeting in-store customers that aren't part of loyalty or rewards programs – using our exclusive offline r...

Q1 2024 State of the Industry with Sri & PVSB 17.04.2024

Sri & PVSB use this episode to riff on the state of the omnichannel industry and current topics: What's the latest perspective on retail media with a new name for The Dome depot media? It just doesn’t slow down, does it? Is it really return to store? Is traffic back and does focus really need to now be back in store? Is ecommerce slowing down for real? Is the giant growth phase now over?...

Modernizing In-Store Marketing With Grocery TV’s Marlow Nickell 13.04.2024

In this episode, the CPG Guys speak with Marlow Nickell, Co-Founder & CEO of Grocery TV, an in-store retail media network with over 21,000 displays in grocery stores across the U.S. and over 200 retail partners. Retailers partner with Grocery TV to connect their in-store retail media strategy, engage with shoppers, and generate incremental revenue. Follow Marlow Nickell on LinkedIn at: https:/...

Media & Merchandising Integration with Roundel’s Matt Drzewicki 10.04.2024

In this episode, the CPG Guys speak with Matt Drzewicki, Vice President of Partner Solutions at Roundel, the retail media arm of Target Corporation. Follow Matt Drzewicki on LinkedIn at: https://www.linkedin.com/in/matt-drzewicki-aa8712/ Follow Roundel on LinkedIn at: https://www.linkedin.com/company/roundel/ Follow Roundel online at: https://roundel.com/ This episode is sponsored by the Cornell O...

Retail Media Operations with iOPEX’s Naga Chakavarthy and Aperiam Ventures Joe Zawadzki 06.04.2024

In this episode, the CPG Guys spoke with Naga Chakravarthy, CDO of iOPEX and their partner Joe Zawadzki, general partner at AperiamVventures. This episode is sponsored by iOPEX Follow Naga on LinkedIn at: https://www.linkedin.com/in/acnaga/ Follow iOPEX on LinkedIn at: https://www.linkedin.com/company/iopex-technologies/ Follow iOPEX online at: https://www.iopex.com/ Follow Joe Zawadzki at : https...

Standardization & Transparency in Retail Media with CVS Health's Parbinder Dhariwal 01.04.2024

In this episode, the CPG Guys spoke with Parbinder Dhariwal, VP/CM of CVS Media Exchange, the Retail Media arm of CVS Health. This conversation transpired at RampUp, the data collaboration conference hosted by LiveRamp. Follow Parbinder Dhariwal on LinkedIn at: https://www.linkedin.com/in/parbinderdhariwal/ Follow CVS Media Exchange on LinkedIn at: https://www.linkedin.com/company/cvsmediaexchange...

Modern Trade Promotion Management With Vividly's Nikki McNeil 30.03.2024

The CPG Guys are joined in this episode by Nikki McNeil, the co-founder of Vividly to discuss a more modern approach to one of the thorniest issues facing the CPG industry today - trade spend management.  Vividly's solution helps fast growing brands streamline their trade management, reduce the time and effort spent reconciling deductions and give them an accurate single source of truth to en...

The Fundamentals of eCommerce with Jelmar's Valeria Shumaker 27.03.2024

The CPG Guys are joined in this episode by Valeria Shumaker, Director of eCommerce at Jelmar LLC, manufacturer of CLR & Tarn-X brands. Follow Valeria Shumaker on LinkedIn at:  https://www.linkedin.com/in/valeriashumaker/ Follow Jelmar on LinkedIn at: https://www.linkedin.com/company/jelmar/ Follow Jelmar online at: https://clrbrands.com/ Valeria answers these questions: Please walk us through...

Shoptalk 2024 Recap 25.03.2024

The CPG Guys are joined by Justin Honaman, Host of the ContentCast podcast and Head of Worldwide CPG & Retail Go-To-Market at Amazon Web Services as they recap the key themes discussed at the 2024 Shoptalk Conference which took place in Las Vegas Sept 17-20, 2024. Follow Justin Honaman on LinkedIn at: https://www.linkedin.com/in/justinhonaman Follow The Contendercast podcast at: https://podcas...

Disruptive Retail Media with Hy-Vee's Kayla Winstead 20.03.2024

The CPG Guys are joined in this episode by Kayla Winstead, VP of Retail Media at Hy-Vee, the Iowa-based grocery retailer with over 280 large-format grocery stores in 8 states. Hy-Vee's Retail Media Platform in known as Red Media. Follow Kayla Winstead on LinkedIn at: https://www.linkedin.com/in/kaylabasart/ Follow Hy-Vee on LinkedIn at: https://www.linkedin.com/company/hy-vee/ Follow Hy-Vee R...

Talking Technology with FMI's Doug Baker 16.03.2024

The CPG Guys are joined in this episode by Doug Baker, VP of Industry Relations at the Food Marketing Institute. As the food industry association, FMI works with and on behalf of the entire industry to advance a safer, healthier and more efficient consumer food supply. FMI is a champion for the food industry and the issues that make a difference to our members’ fundamental mission of feeding and e...

Affordable Last Mile Groceries Delivery with Buncha's Bharat Pulgam 13.03.2024

The CPG Guys are joined in this episodee by Bharat Pulgam, Founder & CEO of Buncha, a last-mile technology company that uses W2 shoppers and refrigerated vehicles to provide best in class service. With a unique batching system, Buncha is able to work with retailers to maximize deliveries in a reliable and efficient manner. What sets Buncha apart is commitment to quality, ensuring customer sati...

Command Your Brand with PriceSpider’s Brett Banner & Rae Guimond 09.03.2024

We are partnering on today’s episode with Pricespider, who helps the world’s brands, big and small, to enrich the consumer journey and build long-lasting relationships with their shoppers, resulting in more revenue and higher profit margins.  The CPG Guys are joined in this episode by SVP of strategy & Director of strategy for PriceSpider - Brett Banner & Rae Guimond. Follow Brett on Linke...

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