Peter V.S. Bond & Sri Rajagopalan

The CPG Guys

Business EN ↓ 647 episodes

CPG industry icon Sri Rajagopalan (Papa Raj) & consumer loyalty guru Peter V.S. Bond explore today’s consumer, brand management, retail media and the in store model. Today’s environment is transforming fast with technologies like Artificial Intelligence and a social media engaged consumer. Our guests are CMO, CCO, CEO, founders, Martech, Retail merchants, Retail media networks. Join the discussion, be part of the solution.  http://cpgguys.com 

Author

Peter V.S. Bond & Sri Rajagopalan

Category

Business

Podcast website

cpgguys.com

Latest episode

Jul 11, 2026

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Episodes

Ibotta CRO Chris Riedy and Circana’s Yeimy Garcia Smith: Media Performance with Measurement 11.07.2026

The CPG Guys are joined in this episode by Chris Riedy , Chief Revenue Officer at Ibotta and Yeimy Garcia Smith , SVP, Global Measurement and Enablement at Circana . Ibotta is is a performance marketing platform allowing brands to deliver digital promotions to over 200 million consumers through a network of called the Ibotta Performance Network.  This episode is sponsored by Ibotta and was recorde...

Omni CEO Christine Gambino - Omnichannel, Real ID & the Full-Funnel Future 08.07.2026

The CPG Guys are joined in this episode by Christine Gambino , CEO of Omni , Omnicom's next-generation marketing and sales intelligence platform. It connects strategy, creativity, media, CRM, commerce, data, and AI to help brands grow with greater clarity, speed, and measurable business impact. Follow Christine on LinkedIn at: https://www.linkedin.com/in/christine-gambino-59683ab8 Follow Omni...

Commerce Riff with Sri & PVSB - July 7, 2026 07.07.2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.  This week’s topics: General Mills Q4 Results Kroger to acquire Giant Eagle Asda partners with Amazon on Retail Ads Service Executive changes CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj....

NielsenIQ NA President Liz Buchanan - Live from C360 04.07.2026

The CPG Guys are joined in this episode by Liz Buchanan, President, North America at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and full retail  tracking/measurement while revealing new pathways to growth. This episode is sponsored by NielsenIQ. Follow Liz Buchanan on LinkedIn at: https://www.linkedin.com/in/...

Tale of Two Cannes (Lions) with Retail Media Breakfast Club's Kiri Masters 01.07.2026

The CPG Guys are joined in this episode by Kiri Masters, Founder & Host of the Retail Media Breakfast Club Podcast. This episode was recorded in Cannes France during the 2026 Cannes Lions International Festival of Creativity at the House of Consumer Goods & Retail. We explore behind-the-scenes undercurrents ofthe festival. Follow Kiri on LinkedIn at: https://www.linkedin.com/in/kiri-master...

Commerce Riff with Sri & PVSB - June 30, 2026 30.06.2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.  This week’s topics: Prime Days AI Influence Prime Days Results Amazon Agentic Ads Other News from Cannes Lions CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https...

Mondelēz International's VP of Brand Oreo Matt Foley Talks BTS Brand Collaboration 27.06.2026

The CPG Guys are joined in this episode by Matt Foley, VP of Brand Oreo at Mondelez International, an American multinational confectionery, food, and beverage company based in Illinois which employs approximately 80,000 individuals around the world, leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch...

Dollar General CMO Tony Rogers: CPGGUYS SPECIAL EPISODE 600 17.06.2026

The CPG Guys are joined on its 600th episode by Tony Rogers, CMO of Dollar General which serves as America’s neighborhood general store. Founded in 1939, Dollar General lives its mission of Serving Others every day by providing access to affordable products and services for its customers, career opportunities for its employees, and literacy and education support for its hometown communities. As of...

Commerce Riff with Sri & PVSB - June 16, 2026 16.06.2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.  This week’s topics: Bayer Leadership Changes Walmart Drone Delivery Kohl’s Deal days Schnucks’ is fresh! CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www...

Newell Brands CEO Chris Peterson: Organization Transformation Through AI 13.06.2026

The CPG Guys are joined in this episode by Chris Peterson , President, CEO & Board Member of Newell Brands , a major American global consumer and commercial products conglomerate. Headquartered in Atlanta, Georgia, the company manufactures, markets, and distributes over 50 well-known brands across three core segments: Home & Commercial Solutions, Learning & Development, and Outdoor &am...

WK Kellogg Chief Growth Officer Doug VandeVelde On Transforming From Breakfast to Functional Wellness Focus 10.06.2026

The CPG Guys are joined in this episode by Doug VandeVelde , Chief Growth Officer at WK Kellogg Co , manufacturer of an iconic brand portfolio including Kellogg's Frosted Flakes®, Rice Krispies®, Froot Loops®, Kashi®, Special K®, Kellogg's Raisin Bran® , and Bear Naked ®. Follow Doug on LinkedIn at: https://www.linkedin.com/in/doug-vandevelde Follow WK Kellogg Co online at: https://www.w...

Commerce Riff with Sri & PVSB - June 8, 2026 08.06.2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.  This week’s topics: America 250 Macy’s Q1 results Zellers is back! The Preference Economy CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/...

Unilever CCO Matt Gregory: Omnichannel Customer Growth Strategy 03.06.2026

The CPG Guys are joined in this episode by Matt Gregory, EVP & Chief Customer Officer North America at Unilever. Follow Matt on LinkedIn at: https://www.linkedin.com/in/matt-gregory-b702567 Follow Unilever online at: http://unilever.com Matt answers these questions: As Chief Customer Officer, what are your top priorities for Unilever's customer partnerships this year, and how have those p...

Commerce Riff with Sri & PVSB - June 2, 2026 02.06.2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.  This week’s topics: Kroger leadership changes The magnitude of SNAP benefit changes Expansion of <30 minute delivery services Costco selling more gasoline CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website...

CEO of Care Pharmacies' Mike Wysong talks how Independence thrive in Challenging Retail Times 30.05.2026

The CPG Guys are joined in this  episode by Mike Wysong, CEO of CARE Pharmacies, Inc., a growing pharmacy network having served communities like your own for more than 64 years.  CARE Pharmacies combines the quality of a trusted local pharmacy with the growth and stability of a national organization. With over 130 pharmacies nationwide and growing, CARE understands its patients, their special need...

Avoiding the Validation Trap with Conagra Brands' Bob Nolan 27.05.2026

The CPG Guys are joined in this episode by Bob Nolan , SVP of Growth Science at Conagra Brands . Conagra’s portfolio of iconic and emerging food brands continues to evolve to offer contemporary choices for every occasion.  Follow Bob on LinkedIn at: https://www.linkedin.com/in/bob-nolan-938b726/ Follow Conagra Brands online at: https://www.conagrabrands.com/ Bob answers these questions: What was t...

Commerce Riff with Sri & PVSB - May 26, 2026 26.05.2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.  This week’s topics: Walmart results Target results Grocery isn’t keeping up Kroger growth opportunities CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www....

Crossover Podcast Episode - Wendy Liebmann & Future Shop 23.05.2026

This is a crossover episode with Wendy Liebmann, CEO and Chief Shopper at WSL Strategic and host of the Future Shop podcast. Follow Wendy on LinkedIn at: https://www.linkedin.com/in/wendyliebmann Follow WSL Strategic Retail online at: https://wslstrategicretail.com/ Follow Future Shop on Apple Podcasts at: https://podcasts.apple.com/us/podcast/future-shop-podcast-with-wsl/id1498794016 Follow Futur...

Insights Driving Superior Outcomes with Haleon's Sammi Zola & Pete Fox plus Kroger Precision Marketing's Andrew Butz 20.05.2026

The CPG Guys are joined in this episode by Sammi Zola and Pete Fox from Haleon plus Andrew Butz from Kroger Precision Marketing. This episode was recorded at 84.51 in Cincinnati, Ohio. Follow Sammi on LinkedIn at: https://www.linkedin.com/in/samanthakliff/ Follow Pete on Linkedin at: https://www.linkedin.com/in/pete-fox-91b57/ Follow Andrew on LinkedIn at: https://www.linkedin.com/in/andrewbutz/ F...

Commerce Riff with Sri & PVSB - May 19, 2026 19.05.2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.  This week’s topics: Grocery Inflation Quarterly Earnings Starbucks Layoffs Target Board Battles CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye....

Partners in Driving Brand Growth with Kroger Precision Marketing's Barbara Connors & Brian Dowey 16.05.2026

The CPG Guys are joined in this episode by Barbara Connors VP of Strategy & Activation and Brian Downey , Senior Director at Kroger Precision Marketing (KPM), the retail media business of Kroger designed to make brand advertising more effective by closing the loop between media exposure and store sales. Powered by 84.51˚ data science, and Kroger’s popular loyalty card program, KPM connects con...

Amazon Upfront 2026 Recap 13.05.2026

The CPG Guys recap their attendance at the 2026 Amazon Upfront event which took place in New York City at the Beacon Theatre on May 11. CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara Raj in Katseye: https://www.katseye.world/ DISCLAIMER: The content in this podcast episode...

Commerce Riff with Sri & PVSB - May 12, 2026 12.05.2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce.  This week’s topics: Giant Eagle partners with ibotta General Mills Leadership Kraft Heinz increases marketing $$$ Doordash results CPG Guys Website: http://CPGguys.com FMCG Guys Website: http://FMCGguys.com SheCOMMERCE Website: https://shecommercepodcast.com/ Rhea Raj’s Website: http://rhearaj.com Lara R...

Purpose-Driven Growth with MadTree Brewing's John FitzGerald 09.05.2026

The CPG Guys are joined in this episode by John FitzGerald , Sr Director of Growth at Mad Tree Brewing Company. Founded in 2013, MadTree is an award-winning brewery that’s rooted in Cincinnati and planted in purpose. Driven to craft great beer - but more importantly - build a business dedicated to doing good, MadTree protects and celebrates nature while reducing impact on the environment. MadTree...

Total Market Measurement with NielsenIQ's Kim Cox & Richard Pereira 06.05.2026

The CPG Guys are joined in this episode by Kim Cox , Managing Director NA Omnichannel Intelligence Solutions & Richard Pereira , Regional Product Leader, NA at NielsenIQ , the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. Follow Kim Cox on LinkedIn at: https://www.linkedin.com/in/kim-c...

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